Nintendo DS Audience in Germany
Nintendo DS has an estimated audience of 340,424 people in Germany. 32.1% are female, 67.9% are male, average age 28.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rick Astley, Mortal Kombat, Scooby-Doo, Chris Jericho, Once Upon a Time in America.
The average Nintendo DS fan in Germany is 28.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rick Astley, Mortal Kombat, Scooby-Doo, with strongest over-indexing on Rick Astley (36.48× the country average). Demographically, the Nintendo DS audience skews more male with an average age of 28.3, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Brand · Subtype: Console
Demographics of Nintendo DS fans
| Metric | Value |
|---|---|
| Female | 32.1% |
| Male | 67.9% |
| Average age | 28.3 |
| Estimated audience size | 340,424 |
Audience persona
The typical Nintendo DS fan in Germany is more male, around 28.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Rick Astley.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 87,986 | 1.18× |
| Bayern | 51,772 | 0.95× |
| Baden-Württemberg | 45,163 | 0.97× |
| Niedersachsen | 36,705 | 1.11× |
| Hessen | 26,075 | 1.01× |
| Sachsen | 18,730 | 1.12× |
| Rheinland-Pfalz | 17,190 | 1.01× |
| Berlin | 14,631 | 0.96× |
| Schleswig-Holstein | 11,394 | 0.93× |
| Brandenburg | 9,557 | 0.91× |
| Sachsen-Anhalt | 9,104 | 1.03× |
| Thüringen | 8,376 | 0.97× |
| Hamburg | 7,666 | 1× |
| Mecklenburg-Vorpommern | 6,032 | 0.93× |
| Saarland | 3,884 | 0.93× |
| Bremen | 2,927 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rick Astley | 36.48× | Music & Radio |
| Mortal Kombat | 20.03× | Games |
| Scooby-Doo | 9.06× | Movies & TV |
| Chris Jericho | 48.66× | Sports |
| Once Upon a Time in America | 23.56× | Movies & TV |
| Wii Sports | 42.7× | Games |
| Mario Kart | 15.69× | Games |
| Clash Royale | 17.06× | Games |
| Mario Kart 8 | 19.4× | Games |
| Final Fantasy | 8.65× | Games |
| Anime convention | 5.04× | Literature |
| Harry Potter | 1.84× | Movies & TV |
| The Legend of Zelda | 7.47× | Games |
| Pokémon | 4.28× | Games |
| Mobile game | 3.14× | Games |
| Super Mario Galaxy | 32.73× | Games |
| Game Boy | 16.76× | Games |
| Elfen Lied | 23.09× | Literature |
| Super Smash Bros. | 11.25× | Games |
| Anime and manga fandom | 4.01× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.27 |
| Extroversion | THRILL | 1.25 |
| Social Media Usage | JOY | 1.18 |
| Urban Lifestyle | OPEN | 1.16 |
| Travelling | THRILL | 1.13 |
| Risk Appetite | THRILL | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.8% |
| Japan | 8.3% |
| France | 6.8% |
See Nintendo DS audiences in other countries
More Console audiences in Germany
- Playstation 5 (4,900,857)
- PlayStation (3,466,088)
- Xbox (2,931,527)
- PlayStation 4 (2,073,468)
- PlayStation 3 (998,425)
Frequently asked questions
How many fans does Nintendo DS have in Germany?
Nintendo DS has an estimated audience of 340,424 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Nintendo DS fans?
32.1% of Nintendo DS fans are female, 67.9% are male, with an average age of 28.3 years.
Which brands do Nintendo DS fans like most?
Nintendo DS fans show strongest brand affinity for Rick Astley (36.48×), Mortal Kombat (20.03×), and Scooby-Doo (9.06×) over the country average.
Where do Nintendo DS fans live in Germany?
Nintendo DS fans in Germany are most concentrated in Nordrhein-Westfalen (reach 87,986), Bayern (reach 51,772), and Baden-Württemberg (reach 45,163). These three regions account for the largest share of the active audience.
What other brands do Nintendo DS fans also like?
Beyond Nintendo DS itself, the audience over-indexes on Mortal Kombat (20.03×), Scooby-Doo (9.06×), Chris Jericho (48.66×), and Once Upon a Time in America (23.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nintendo DS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.