Rascasse Audience Intelligence

Super Smash Bros. Audience in Germany

A data profile of the people who buy, follow and care about Super Smash Bros. in Germany — modelled from more than twelve digital signal sources. Super Smash Bros. has an estimated audience of 644,875 people in Germany.

#49among Video game in Germany#79among Video / Board Game in Germany#220in Games

The average Super Smash Bros. fan in Germany is 26.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Silent Hill (film), Super Mario Bros., Pokémon (video game series), with strongest over-indexing on Silent Hill (film) (35.62× the country average).

Demographically, the Super Smash Bros. audience skews more male with an average age of 26.8, and over-indexes on personality traits such as Social Media Usage, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Super Smash Bros. fan in Germany is more male, around 26.8 years old, with strong Social Media Usage tendencies and a notable affinity for Silent Hill (film).

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Super Smash Bros. profile in Germany.

Audience size
645K
in Germany
Gender
44.2%♀
55.8% male
Age
26.8
average years
Country rank
#9500
Video / Board Game in Germany
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Super Smash Bros. fans

44.2% are female, 55.8% are male, average age 26.8.

Fig. 02

Gender split

44.2%
Female
55.8%
Male
Demographic split for Super Smash Bros. audience in Germany
MetricValue
Female44.2%
Male55.8%
Average age26.8
Estimated audience size644,875
Fig. 03

Age distribution

Ø 26.8
average years
Age distribution of the Super Smash Bros. audience in Germany
Age bracketShare%
16-1957%
20-2922%
30-3912%
40-496%
50+3%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Super Smash Bros. audience comes from Germany.

Worldwide audience distribution share by country for Super Smash Bros.
CountryShare
United States34.0%
France7.3%
Mexico6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Super Smash Bros. audience in Germany is strongest.

Fig. 05

Top regions by affinity

Super Smash Bros. fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~40K1.34×
02Hessen~60K1.21×
03Bremen~6K1.18×
04Nordrhein-Westfalen~200K1.12×
05Saarland~9K1.09×
06Rheinland-Pfalz~30K1.08×
07Baden-Württemberg~90K1.05×
08Niedersachsen~60K1.03×
09Bayern~100K1.01×
10Hamburg~10K1.01×
11Schleswig-Holstein~20K0.97×
12Sachsen~30K0.87×
13Mecklenburg-Vorpommern~10K0.81×
14Brandenburg~20K0.80×
15Sachsen-Anhalt~10K0.77×
16Thüringen~10K0.77×
Fig. 06

Affinity by region

Affinity by region — Super Smash Bros., Germany
0.77×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Super Smash Bros. audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Super Smash Bros. audience
#·InterestCategoryAffinity×
01New Super Mario Bros. 2Games105.83×
02Silent Hill (film)Movies & TV35.62×
03The Legend of Zelda (video game)Movies & TV32.14×
04Link (The Legend of Zelda)Games31.43×
05Super Mario Bros.Games30.98×
06Mass Effect (video game)Games29.33×
07Retro GamerGames25.24×
08Dungeons & Dragons (TV series)Movies & TV24.14×
09Mario KartGames21.98×
10Saga (comic book)Literature21.78×
11Super MarioGames19.85×
12The Legend of ZeldaGames16.35×
13Baldur's Gate 3Games16.03×
14Pokémon (video game series)Games14.85×
15Hunter × HunterLiterature13.87×
16Genshin ImpactGames13.71×
17DrachenlordInternet & Social Media12.25×
18PokémonGames8.23×
19GodzillaMovies & TV6.14×
20TikTokInternet & Social Media4.34×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Super Smash Bros. audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Super Smash Bros. audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.69×
Early Adopter MentalityPOWER1.53×
Pet OwnershipJOY1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Super Smash Bros. audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.52×
Design AffinityPREMIUM0.66×
Family OrientationCONSERVATISM0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Super Smash Bros. have in Germany?

Super Smash Bros. has an estimated audience of 644,875 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Super Smash Bros. fans?

44.2% of Super Smash Bros. fans are female, 55.8% are male, with an average age of 26.8 years.

03

Which brands do Super Smash Bros. fans like most?

Super Smash Bros. fans show strongest brand affinity for Silent Hill (film) (35.62×), Super Mario Bros. (30.98×), and Pokémon (video game series) (14.85×) over the country average.

04

Where do Super Smash Bros. fans live in Germany?

Super Smash Bros. fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Super Smash Bros. fans also like?

Beyond Super Smash Bros. itself, the audience over-indexes on Super Mario Bros. (30.98×), Pokémon (video game series) (14.85×), TikTok (4.34×), and The Legend of Zelda (16.35×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Video game audiences in Germany

See Super Smash Bros. audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Super Smash Bros.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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