Rascasse Audience Intelligence

Link (The Legend of Zelda) Audience in Germany

A data profile of the people who buy, follow and care about Link (The Legend of Zelda) in Germany — modelled from more than twelve digital signal sources. Link (The Legend of Zelda) has an estimated audience of 302,865 people in Germany.

#85among Fictional Character in Germany#396in Games

The average Link (The Legend of Zelda) fan in Germany is 36.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Mario Kart, The Hobbit, Super Smash Bros., with strongest over-indexing on Mario Kart (40.87× the country average).

Demographically, the Link (The Legend of Zelda) audience skews more female with an average age of 36.5, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Link (The Legend of Zelda) fan in Germany is more female, around 36.5 years old, with strong Extroversion tendencies and a notable affinity for Mario Kart.

Category: Games · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Link (The Legend of Zelda) profile in Germany.

Audience size
303K
in Germany
Gender
57.4%♀
42.6% male
Age
36.5
average years
Country rank
#17192
Fictional Character in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Link (The Legend of Zelda) fans

57.4% are female, 42.6% are male, average age 36.5.

Fig. 02

Gender split

57.4%
Female
42.6%
Male
Demographic split for Link (The Legend of Zelda) audience in Germany
MetricValue
Female57.4%
Male42.6%
Average age36.5
Estimated audience size302,865
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Link (The Legend of Zelda) audience in Germany
Age bracketShare%
16-1930%
20-2919%
30-3914%
40-4919%
50+18%
Fig. 04

Worldwide distribution

2.2%

of the worldwide Link (The Legend of Zelda) audience comes from Germany.

Worldwide audience distribution share by country for Link (The Legend of Zelda)
CountryShare
United States15.2%
Brazil12.8%
France11.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Link (The Legend of Zelda) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Link (The Legend of Zelda) fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~30K1.96×
02Hessen~30K1.44×
03Hamburg~9K1.35×
04Bayern~60K1.25×
05Baden-Württemberg~40K1.06×
06Nordrhein-Westfalen~70K1.00×
07Bremen~2K0.96×
08Rheinland-Pfalz~10K0.87×
09Brandenburg~8K0.84×
10Sachsen~10K0.83×
11Schleswig-Holstein~9K0.83×
12Saarland~3K0.83×
13Niedersachsen~20K0.80×
14Thüringen~5K0.71×
15Sachsen-Anhalt~5K0.68×
16Mecklenburg-Vorpommern~4K0.67×
Fig. 06

Affinity by region

Affinity by region — Link (The Legend of Zelda), Germany
0.67×1.00×1.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Link (The Legend of Zelda) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Link (The Legend of Zelda) audience
#·InterestCategoryAffinity×
01Mario KartGames40.87×
02Pac-ManGames40.52×
03Super Smash Bros.Games31.43×
04The HobbitMovies & TV30.62×
05Ben StillerMovies & TV20.00×
06Jeffrey Dean MorganMovies & TV20.00×
07Jeremy RennerMovies & TV20.00×
08Danny TrejoMovies & TV20.00×
09Joseph Gordon-LevittMovies & TV20.00×
10Neil Patrick HarrisMovies & TV20.00×
11Josh DuhamelFashion & Accessoires20.00×
12The Legend of ZeldaGames18.29×
13Nintendo SwitchGames7.78×
14Anime conventionLiterature5.36×
15PokémonGames5.21×
16SupermanMovies & TV3.50×
17HugendubelShopping3.37×
18RedditInternet & Social Media3.14×
19BatmanMovies & TV2.82×
20Harry PotterMovies & TV1.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Link (The Legend of Zelda) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Link (The Legend of Zelda) audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.27×
Early Adopter MentalityPOWER1.78×
Pet OwnershipJOY1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Link (The Legend of Zelda) audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.57×
Design AffinityPREMIUM0.67×
Sports ActivityPOWER0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Link (The Legend of Zelda) have in Germany?

Link (The Legend of Zelda) has an estimated audience of 302,865 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Link (The Legend of Zelda) fans?

57.4% of Link (The Legend of Zelda) fans are female, 42.6% are male, with an average age of 36.5 years.

03

Which brands do Link (The Legend of Zelda) fans like most?

Link (The Legend of Zelda) fans show strongest brand affinity for Mario Kart (40.87×), The Hobbit (30.62×), and Super Smash Bros. (31.43×) over the country average.

04

Where do Link (The Legend of Zelda) fans live in Germany?

Link (The Legend of Zelda) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~60K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Link (The Legend of Zelda) fans also like?

Beyond Link (The Legend of Zelda) itself, the audience over-indexes on The Hobbit (30.62×), Super Smash Bros. (31.43×), The Legend of Zelda (18.29×), and Pac-Man (40.52×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Games audiences in Germany

See Link (The Legend of Zelda) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Link (The Legend of Zelda). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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