The Hobbit Audience in Germany
The Hobbit has an estimated audience of 142,074 people in Germany. 46.4% are female, 53.6% are male, average age 31.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The Hobbit (2003 video game), The Wheel of Time, The Hobbit: An Unexpected Journey, Little Women, House of the Dragon.
The average The Hobbit fan in Germany is 31.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The Hobbit (2003 video game), The Wheel of Time, The Hobbit: An Unexpected Journey, with strongest over-indexing on The Hobbit (2003 video game) (122.92× the country average). Demographically, the The Hobbit audience skews balanced with an average age of 31.1, and over-indexes on personality traits such as Early Adopter Mentality, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of The Hobbit fans
| Metric | Value |
|---|---|
| Female | 46.4% |
| Male | 53.6% |
| Average age | 31.1 |
| Estimated audience size | 142,074 |
Audience persona
The typical The Hobbit fan in Germany is balanced, around 31.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for The Hobbit (2003 video game).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 31,628 | 1.02× |
| Bayern | 23,699 | 1.04× |
| Baden-Württemberg | 21,073 | 1.09× |
| Hessen | 14,302 | 1.32× |
| Niedersachsen | 12,390 | 0.9× |
| Berlin | 9,381 | 1.48× |
| Rheinland-Pfalz | 7,998 | 1.12× |
| Sachsen | 6,588 | 0.95× |
| Schleswig-Holstein | 4,694 | 0.92× |
| Brandenburg | 3,541 | 0.8× |
| Hamburg | 3,452 | 1.08× |
| Thüringen | 3,439 | 0.95× |
| Sachsen-Anhalt | 2,801 | 0.76× |
| Mecklenburg-Vorpommern | 1,945 | 0.72× |
| Saarland | 1,434 | 0.82× |
| Bremen | 1,279 | 1.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Hobbit (2003 video game) | 122.92× | Games |
| The Wheel of Time | 115.56× | Literature |
| The Hobbit: An Unexpected Journey | 177.08× | Movies & TV |
| Little Women | 100.17× | Movies & TV |
| House of the Dragon | 20.94× | Movies & TV |
| Maisie Williams | 66.54× | Movies & TV |
| Elijah Wood | 54.59× | Movies & TV |
| The Silmarillion | 225.53× | Literature |
| Legolas | 198.6× | Movies & TV |
| Eragon | 87.42× | Movies & TV |
| Hannibal (TV series) | 60.96× | Movies & TV |
| Emilia Clarke | 28.15× | Movies & TV |
| Daenerys Targaryen | 88.47× | Movies & TV |
| Tyrion Lannister | 77.13× | Movies & TV |
| Kit Harington | 46.14× | Movies & TV |
| Hobbit | 105.04× | Movies & TV |
| It (novel) | 38.24× | Literature |
| Balin (Middle-earth) | 206.31× | Literature |
| The Hobbit: The Desolation of Smaug | 187.03× | Movies & TV |
| Peter Dinklage | 41.19× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.62 |
| Pet Ownership | JOY | 1.4 |
| Sustainability | BALANCE | 1.33 |
| Patriotism | CONSERVATISM | 1.25 |
| Extroversion | THRILL | 1.23 |
| Tradition | CONSERVATISM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.1% |
| United Kingdom | 10.5% |
| India | 7.9% |
See The Hobbit audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does The Hobbit have in Germany?
The Hobbit has an estimated audience of 142,074 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of The Hobbit fans?
46.4% of The Hobbit fans are female, 53.6% are male, with an average age of 31.1 years.
Which brands do The Hobbit fans like most?
The Hobbit fans show strongest brand affinity for The Hobbit (2003 video game) (122.92×), The Wheel of Time (115.56×), and The Hobbit: An Unexpected Journey (177.08×) over the country average.
Where do The Hobbit fans live in Germany?
The Hobbit fans in Germany are most concentrated in Nordrhein-Westfalen (reach 31,628), Bayern (reach 23,699), and Baden-Württemberg (reach 21,073). These three regions account for the largest share of the active audience.
What other brands do The Hobbit fans also like?
Beyond The Hobbit itself, the audience over-indexes on The Wheel of Time (115.56×), The Hobbit: An Unexpected Journey (177.08×), Little Women (100.17×), and House of the Dragon (20.94×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for The Hobbit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.