The Wheel of Time Audience in Germany

The Wheel of Time logo

The Wheel of Time has an estimated audience of 144,407 people in Germany. 45.5% are female, 54.5% are male, average age 33.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home Office, Dog breed, Gulaal, The Nice Guys, Personalised Gifts.

The average The Wheel of Time fan in Germany is 33.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home Office, Dog breed, Gulaal, with strongest over-indexing on Home Office (2.31× the country average). Demographically, the The Wheel of Time audience skews balanced with an average age of 33.1, and over-indexes on personality traits such as Extroversion, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic

Demographics of The Wheel of Time fans

Demographic split for The Wheel of Time audience in Germany
MetricValue
Female45.5%
Male54.5%
Average age33.1
Estimated audience size144,407

Audience persona

The typical The Wheel of Time fan in Germany is balanced, around 33.1 years old, with strong Extroversion tendencies and a notable affinity for Home Office.

Top regions in Germany

Top regions ranked by reach for The Wheel of Time in Germany
RegionReachAffinity
Nordrhein-Westfalen103,3861.22×
Bayern65,8581.06×
Baden-Württemberg52,590
Niedersachsen43,2131.15×
Hessen29,368
Rheinland-Pfalz23,6041.22×
Schleswig-Holstein16,7951.21×
Berlin15,8950.92×
Brandenburg13,1391.09×
Sachsen-Anhalt11,2741.12×
Thüringen10,5771.07×
Sachsen9,1890.48×
Hamburg8,4510.97×
Mecklenburg-Vorpommern8,1321.1×
Bremen2,9340.89×
Saarland2,3920.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Wheel of Time audience
BrandAffinityCategory
Home Office2.31×Business & Career
Dog breed1.57×Pets & Animals
Gulaal96.64×Movies & TV
The Nice Guys7.47×Movies & TV
Personalised Gifts2.62×Home & Garden
Unique Gifts1.75×Shopping
Combat sport1.77×Sports
Progressive rock1.72×Music & Radio
Este, Veneto2.67×Travel & Leisure
Grimma8.78×Travel & Leisure
Figure painting (hobby)3.95×Arts & Culture
Birthday Gifts1.63×Kids & Family
Kocham Gotować23.21×Food & Beverages
The Hollies (Official)5.9×Music & Radio
Loincloth2.59×Fashion & Accessoires
Gov.uk4.91×Politics & Society
Grace Slick7.7×Music & Radio
Bank account2.14×Business & Career
Hocus Pocus5.51×Movies & TV
Mustard seed6.37×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Wheel of Time audience
TraitClusterScore
ExtroversionTHRILL1.63
Pet OwnershipJOY1.52
SustainabilityBALANCE1.29
Early Adopter MentalityPOWER1.29
TraditionCONSERVATISM1.24
Sports ActivityPOWER1.19

Worldwide distribution

Worldwide audience distribution share by country for The Wheel of Time
CountryShare
United States30.8%
India9.8%
United Kingdom8.0%

See The Wheel of Time audiences in other countries

More Literature audiences in Germany

Frequently asked questions

How many fans does The Wheel of Time have in Germany?

The Wheel of Time has an estimated audience of 144,407 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of The Wheel of Time fans?

45.5% of The Wheel of Time fans are female, 54.5% are male, with an average age of 33.1 years.

Which brands do The Wheel of Time fans like most?

The Wheel of Time fans show strongest brand affinity for Home Office (2.31×), Dog breed (1.57×), and Gulaal (96.64×) over the country average.

Where do The Wheel of Time fans live in Germany?

The Wheel of Time fans in Germany are most concentrated in Nordrhein-Westfalen (reach 103,386), Bayern (reach 65,858), and Baden-Württemberg (reach 52,590). These three regions account for the largest share of the active audience.

What other brands do The Wheel of Time fans also like?

Beyond The Wheel of Time itself, the audience over-indexes on Dog breed (1.57×), Gulaal (96.64×), The Nice Guys (7.47×), and Personalised Gifts (2.62×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Wheel of Time. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.