Twilight (series) Audience in Germany

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Twilight (series) has an estimated audience of 683,659 people in Germany. 62.1% are female, 37.9% are male, average age 32.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Legacies, Divergent (novel), The Gilded Age, Twilight (2008 film), Downton Abbey.

The average Twilight (series) fan in Germany is 32.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Legacies, Divergent (novel), The Gilded Age, with strongest over-indexing on Legacies (96.2× the country average). Demographically, the Twilight (series) audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

Demographics of Twilight (series) fans

Demographic split for Twilight (series) audience in Germany
MetricValue
Female62.1%
Male37.9%
Average age32.9
Estimated audience size683,659

Audience persona

The typical Twilight (series) fan in Germany is more female, around 32.9 years old, with strong Sustainability tendencies and a notable affinity for Legacies.

Top regions in Germany

Top regions ranked by reach for Twilight (series) in Germany
RegionReachAffinity
Nordrhein-Westfalen283,6171.1×
Bayern188,6700.99×
Baden-Württemberg157,0490.97×
Niedersachsen124,5641.08×
Hessen84,8590.94×
Rheinland-Pfalz59,8051.01×
Sachsen59,3931.02×
Berlin52,642
Schleswig-Holstein43,6021.03×
Brandenburg37,3411.02×
Thüringen31,8431.06×
Sachsen-Anhalt31,6361.03×
Hamburg24,9240.93×
Mecklenburg-Vorpommern22,7051.01×
Saarland12,6240.87×
Bremen9,5040.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Twilight (series) audience
BrandAffinityCategory
Legacies96.2×Movies & TV
Divergent (novel)103.96×Literature
The Gilded Age20.59×Movies & TV
Twilight (2008 film)33.7×Movies & TV
Downton Abbey20.59×Movies & TV
Taylor Lautner33.65×Movies & TV
Robert Pattinson21.52×Movies & TV
New Moon (novel)41.6×Movies & TV
Bridgerton9.19×Movies & TV
Dakota Fanning16.91×Movies & TV
Harry Potter3.07×Movies & TV
Urban fantasy17.32×Literature
Jamie McGuire57.75×Literature
Charmed21.48×Movies & TV
Dark fantasy14.13×Literature
Divergent series99.73×Movies & TV
Sherlock Holmes41.74×Literature
The Vampire Diaries8.6×Movies & TV
Michael Sheen19.22×Movies & TV
Alexandra Daddario8.88×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Twilight (series) audience
TraitClusterScore
SustainabilityBALANCE1.87
Pet OwnershipJOY1.7
Healthy LifestyleBALANCE1.59
CreativityOPEN1.48
Design AffinityPREMIUM1.37
Price SensitivityPREMIUM1.33

Worldwide distribution

Worldwide audience distribution share by country for Twilight (series)
CountryShare
United States33.4%
Japan7.2%
United Kingdom4.7%

See Twilight (series) audiences in other countries

More Science Fiction & Fantasy audiences in Germany

Frequently asked questions

How many fans does Twilight (series) have in Germany?

Twilight (series) has an estimated audience of 683,659 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Twilight (series) fans?

62.1% of Twilight (series) fans are female, 37.9% are male, with an average age of 32.9 years.

Which brands do Twilight (series) fans like most?

Twilight (series) fans show strongest brand affinity for Legacies (96.2×), Divergent (novel) (103.96×), and The Gilded Age (20.59×) over the country average.

Where do Twilight (series) fans live in Germany?

Twilight (series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 283,617), Bayern (reach 188,670), and Baden-Württemberg (reach 157,049). These three regions account for the largest share of the active audience.

What other brands do Twilight (series) fans also like?

Beyond Twilight (series) itself, the audience over-indexes on Divergent (novel) (103.96×), The Gilded Age (20.59×), Twilight (2008 film) (33.7×), and Downton Abbey (20.59×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Twilight (series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.