Rascasse Audience Intelligence

New Moon (novel) Audience in Germany

A data profile of the people who buy, follow and care about New Moon (novel) in Germany — modelled from more than twelve digital signal sources. New Moon (novel) has an estimated audience of 262,370 people in Germany.

#27among Science Fiction & Fantasy in Germany#1201among Movie / TV Show / Series in Germany#3251in Movies & TV

The average New Moon (novel) fan in Germany is 27.2 years old, more female, and lives primarily in Brandenburg.

The audience is concentrated in Brandenburg, Berlin, Nordrhein-Westfalen.

Top brand affinities include Twilight (series), Stephenie Meyer, Dirty Dancing, with strongest over-indexing on Twilight (series) (41.6× the country average).

Demographically, the New Moon (novel) audience skews more female with an average age of 27.2, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical New Moon (novel) fan in Germany is more female, around 27.2 years old, with strong Career Orientation tendencies and a notable affinity for Twilight (series).

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the New Moon (novel) profile in Germany.

Audience size
262K
in Germany
Gender
70.1%♀
29.9% male
Age
27.2
average years
Country rank
#19038
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of New Moon (novel) viewers

70.1% are female, 29.9% are male, average age 27.2.

Fig. 02

Gender split

70.1%
Female
29.9%
Male
Demographic split for New Moon (novel) audience in Germany
MetricValue
Female70.1%
Male29.9%
Average age27.2
Estimated audience size262,370
Fig. 03

Age distribution

Ø 27.2
average years
Age distribution of the New Moon (novel) audience in Germany
Age bracketShare%
16-1953%
20-2923%
30-3915%
40-498%
50+1%
Fig. 04

Worldwide distribution

13.1%

of the worldwide New Moon (novel) audience comes from Germany.

Worldwide audience distribution share by country for New Moon (novel)
CountryShare
United States39.5%
Germany13.1%
United Kingdom6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the New Moon (novel) audience in Germany is strongest.

Fig. 05

Top regions by affinity

New Moon (novel) fans by region: top regions in Germany
#RegionReachAffinity×
01Brandenburg~90K11.97×
02Berlin~20K2.30×
03Saarland~2K0.74×
04Bremen~1K0.67×
05Thüringen~3K0.49×
06Rheinland-Pfalz~6K0.48×
07Sachsen-Anhalt~3K0.48×
08Hamburg~2K0.46×
09Mecklenburg-Vorpommern~2K0.46×
10Hessen~8K0.44×
11Schleswig-Holstein~4K0.42×
12Sachsen~5K0.41×
13Bayern~20K0.39×
14Baden-Württemberg~10K0.39×
15Nordrhein-Westfalen~20K0.36×
16Niedersachsen~8K0.34×
Fig. 06

Affinity by region

Affinity by region — New Moon (novel), Germany
0.34×1.00×11.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the New Moon (novel) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for New Moon (novel) audience
#·InterestCategoryAffinity×
01Stephenie MeyerLiterature43.21×
02Twilight (series)Movies & TV41.60×
03Dirty DancingMovies & TV11.78×
04Avril LavigneMusic & Radio7.92×
05The Vampire DiariesMovies & TV7.51×
06Anya Taylor-JoyMovies & TV6.08×
07Bruno MarsMusic & Radio5.89×
08Jennifer LawrenceMovies & TV4.78×
09Grey's AnatomyMovies & TV4.76×
10Emma WatsonMovies & TV4.53×
11Megan FoxMovies & TV3.67×
12Angelina JolieMovies & TV3.63×
13Psychological thrillerLiterature3.61×
14ShakiraMusic & Radio3.58×
15Romance novelsLiterature3.49×
16Romance filmMovies & TV3.13×
17Hamburger SVSports2.38×
18Stranger ThingsMovies & TV2.29×
19DeichmannShopping1.88×
20Harry PotterMovies & TV1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the New Moon (novel) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by New Moon (novel) audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.47×
Early Adopter MentalityPOWER1.41×
Family OrientationCONSERVATISM1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by New Moon (novel) audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.65×
Need for SecurityCONSERVATISM0.70×
Sports ActivityPOWER0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does New Moon (novel) have in Germany?

New Moon (novel) has an estimated audience of 262,370 people in Germany, concentrated in Brandenburg and Berlin.

02

What is the gender split and age of New Moon (novel) viewers?

70.1% of New Moon (novel) fans are female, 29.9% are male, with an average age of 27.2 years.

03

Which brands do New Moon (novel) fans like most?

New Moon (novel) fans show strongest brand affinity for Twilight (series) (41.6×), Stephenie Meyer (43.21×), and Dirty Dancing (11.78×) over the country average.

04

Where do New Moon (novel) fans live in Germany?

New Moon (novel) fans in Germany are most concentrated in Brandenburg (reach ~90K), Berlin (reach ~20K), and Nordrhein-Westfalen (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do New Moon (novel) fans also like?

Beyond New Moon (novel) itself, the audience over-indexes on Stephenie Meyer (43.21×), Dirty Dancing (11.78×), The Vampire Diaries (7.51×), and Harry Potter (1.6×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Science Fiction & Fantasy audiences in Germany

See New Moon (novel) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for New Moon (novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →