Romance film Audience in Germany
A data profile of the people who buy, follow and care about Romance film in Germany — modelled from more than twelve digital signal sources. Romance film has an estimated audience of 4,273,162 people in Germany.
The average Romance film fan in Germany is 37.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Dakota Johnson, Barbie, Deichmann, with strongest over-indexing on Dakota Johnson (5.47× the country average).
Demographically, the Romance film audience skews more female with an average age of 37.7, and over-indexes on personality traits such as Spirituality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Romance film fan in Germany is more female, around 37.7 years old, with strong Spirituality tendencies and a notable affinity for Dakota Johnson.
At a glance
The key figures that characterise the Romance film profile in Germany.
Search interest · 12-month trend
Demographics of Romance film fans
63.1% are female, 36.9% are male, average age 37.7.
Gender split
| Metric | Value |
|---|---|
| Female | 63.1% |
| Male | 36.9% |
| Average age | 37.7 |
| Estimated audience size | 4,273,162 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 20% | |
| 30-39 | 21% | |
| 40-49 | 22% | |
| 50+ | 15% |
Worldwide distribution
of the worldwide Romance film audience comes from Germany.
| Country | Share |
|---|---|
| United States | 16.5% |
| Japan | 10.9% |
| China | 8.2% |
Geography
Where the Romance film audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Thüringen | ~100K | 1.26× | |
| 02 | Mecklenburg-Vorpommern | ~100K | 1.26× | |
| 03 | Sachsen-Anhalt | ~100K | 1.19× | |
| 04 | Sachsen | ~200K | 1.12× | |
| 05 | Brandenburg | ~100K | 1.12× | |
| 06 | Nordrhein-Westfalen | ~1M | 1.05× | |
| 07 | Baden-Württemberg | ~600K | 1.03× | |
| 08 | Niedersachsen | ~400K | 1.00× | |
| 09 | Rheinland-Pfalz | ~200K | 0.99× | |
| 10 | Saarland | ~50K | 0.98× | |
| 11 | Bayern | ~700K | 0.97× | |
| 12 | Schleswig-Holstein | ~100K | 0.97× | |
| 13 | Hessen | ~300K | 0.84× | |
| 14 | Bremen | ~30K | 0.81× | |
| 15 | Hamburg | ~70K | 0.77× | |
| 16 | Berlin | ~100K | 0.72× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Romance film audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kim Cattrall | Movies & TV | 10.03× | ||
| 02 | Dakota Fanning | Movies & TV | 5.99× | ||
| 03 | Dakota Johnson | Movies & TV | 5.47× | ||
| 04 | Moana (2016 film) | Movies & TV | 5.39× | ||
| 05 | Jon Hamm | Movies & TV | 5.39× | ||
| 06 | The Wizarding World of Harry Potter (Universal Orlando Resort) | Travel & Leisure | 4.20× | ||
| 07 | Fairy tale | Literature | 2.63× | ||
| 08 | Barbie | Movies & TV | 2.56× | ||
| 09 | Gute Zeiten, schlechte Zeiten | Movies & TV | 2.10× | ||
| 10 | Ernsting's family | Shopping | 2.09× | ||
| 11 | Deichmann | Shopping | 2.07× | ||
| 12 | Let's Dance (German TV series) | Movies & TV | 1.96× | ||
| 13 | Interpersonal relationship | Kids & Family | 1.85× | ||
| 14 | Tchibo | Shopping | 1.84× | ||
| 15 | Thomas Gottschalk | Movies & TV | 1.80× | ||
| 16 | Helene Fischer | Music & Radio | 1.77× | ||
| 17 | Primark | Shopping | 1.75× | ||
| 18 | Rossmann | Shopping | 1.72× | ||
| 19 | Electronic funds transfer | Business & Career | 1.70× | ||
| 20 | ZDF | Movies & TV | 1.52× |
Personality of the Romance film audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.43× | |
| Tradition | CONSERVATISM | 1.30× | |
| Extroversion | THRILL | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.85× | |
| Need for Security | CONSERVATISM | 0.89× | |
| Early Adopter Mentality | POWER | 0.90× |
Frequently asked questions
How many fans does Romance film have in Germany?
Romance film has an estimated audience of 4,273,162 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Romance film fans?
63.1% of Romance film fans are female, 36.9% are male, with an average age of 37.7 years.
Which brands do Romance film fans like most?
Romance film fans show strongest brand affinity for Dakota Johnson (5.47×), Barbie (2.56×), and Deichmann (2.07×) over the country average.
Where do Romance film fans live in Germany?
Romance film fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1M), Bayern (reach ~700K), and Baden-Württemberg (reach ~600K). These three regions account for the largest share of the active audience.
What other brands do Romance film fans also like?
Beyond Romance film itself, the audience over-indexes on Barbie (2.56×), Deichmann (2.07×), Fairy tale (2.63×), and Rossmann (1.72×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
See Romance film audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Romance film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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