Avril Lavigne Audience in Germany
Avril Lavigne has an estimated audience of 846,779 people in Germany. 64.6% are female, 35.4% are male, average age 27.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Euphoria, Harry Potter, LaFee, TikTok, Scary Movie (film series).
The average Avril Lavigne fan in Germany is 27.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Euphoria, Harry Potter, LaFee, with strongest over-indexing on Euphoria (4.71× the country average). Demographically, the Avril Lavigne audience skews more female with an average age of 27.2, and over-indexes on personality traits such as Extroversion, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Rock
Demographics of Avril Lavigne fans
| Metric | Value |
|---|---|
| Female | 64.6% |
| Male | 35.4% |
| Average age | 27.2 |
| Estimated audience size | 846,779 |
Audience persona
The typical Avril Lavigne fan in Germany is more female, around 27.2 years old, with strong Extroversion tendencies and a notable affinity for Euphoria.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 191,533 | 1.03× |
| Bayern | 151,696 | 1.11× |
| Baden-Württemberg | 121,556 | 1.05× |
| Niedersachsen | 92,720 | 1.13× |
| Hessen | 66,582 | 1.03× |
| Sachsen | 45,545 | 1.1× |
| Rheinland-Pfalz | 41,350 | 0.97× |
| Berlin | 38,720 | 1.02× |
| Schleswig-Holstein | 28,790 | 0.95× |
| Hamburg | 22,813 | 1.19× |
| Brandenburg | 22,424 | 0.85× |
| Thüringen | 21,093 | 0.98× |
| Sachsen-Anhalt | 20,486 | 0.93× |
| Mecklenburg-Vorpommern | 13,954 | 0.86× |
| Saarland | 8,727 | 0.84× |
| Bremen | 6,806 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Euphoria | 4.71× | Movies & TV |
| Harry Potter | 3.44× | Movies & TV |
| LaFee | 29.64× | Music & Radio |
| TikTok | 2.62× | Internet & Social Media |
| Scary Movie (film series) | 12.62× | Movies & TV |
| Final Destination | 5.91× | Movies & TV |
| Katy Perry | 7.46× | Music & Radio |
| Sugababes | 23.24× | Music & Radio |
| Lindsay Lohan | 11.58× | Movies & TV |
| Nelly Furtado | 7.06× | Music & Radio |
| Evanescence | 16× | Music & Radio |
| Jennifer Love Hewitt | 10.82× | Movies & TV |
| Shopping | 1.61× | Shopping |
| Taylor Swift | 4.09× | Music & Radio |
| Canva | 5.8× | Technology & Electronics |
| Zendaya | 7.28× | Movies & TV |
| Peacemaker | 3.41× | Movies & TV |
| Hilary Duff | 9.63× | Movies & TV |
| Christina Aguilera | 8.95× | Music & Radio |
| Jacob Elordi | 5.73× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.67 |
| Urban Lifestyle | OPEN | 1.5 |
| Tradition | CONSERVATISM | 1.42 |
| Patriotism | CONSERVATISM | 1.28 |
| Community Orientation | OPEN | 1.22 |
| Social Media Usage | JOY | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.7% |
| Brazil | 9.7% |
| United Kingdom | 6.3% |
See Avril Lavigne audiences in other countries
More Rock audiences in Germany
- Udo Lindenberg (3,120,690)
- Bruce Springsteen (2,945,157)
- Freddie Mercury (2,932,656)
- Tom Kaulitz (2,246,941)
- Ozzy Osbourne (2,210,174)
Frequently asked questions
How many fans does Avril Lavigne have in Germany?
Avril Lavigne has an estimated audience of 846,779 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Avril Lavigne fans?
64.6% of Avril Lavigne fans are female, 35.4% are male, with an average age of 27.2 years.
Which brands do Avril Lavigne fans like most?
Avril Lavigne fans show strongest brand affinity for Euphoria (4.71×), Harry Potter (3.44×), and LaFee (29.64×) over the country average.
Where do Avril Lavigne fans live in Germany?
Avril Lavigne fans in Germany are most concentrated in Nordrhein-Westfalen (reach 191,533), Bayern (reach 151,696), and Baden-Württemberg (reach 121,556). These three regions account for the largest share of the active audience.
What other brands do Avril Lavigne fans also like?
Beyond Avril Lavigne itself, the audience over-indexes on Harry Potter (3.44×), LaFee (29.64×), TikTok (2.62×), and Scary Movie (film series) (12.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Avril Lavigne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.