Rascasse Audience Intelligence

Sugababes Audience in Germany

A data profile of the people who buy, follow and care about Sugababes in Germany — modelled from more than twelve digital signal sources. Sugababes has an estimated audience of 175,428 people in Germany.

#383among Band in Germany#5624among Person in Germany#3374in Music & Radio

The average Sugababes fan in Germany is 41.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include No Angels, Belle and Sebastian, Shaquille O’Neal, with strongest over-indexing on No Angels (117.59× the country average).

Demographically, the Sugababes audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Mindfulness, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Sugababes fan in Germany is more female, around 41.8 years old, with strong Mindfulness tendencies and a notable affinity for No Angels.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sugababes profile in Germany.

Audience size
175K
in Germany
Gender
56.9%♀
43.1% male
Age
41.8
average years
Country rank
#24764
Person in Germany
Fig. 01

Search interest · 12-month trend

-67%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sugababes fans

56.9% are female, 43.1% are male, average age 41.8.

Fig. 02

Gender split

56.9%
Female
43.1%
Male
Demographic split for Sugababes audience in Germany
MetricValue
Female56.9%
Male43.1%
Average age41.8
Estimated audience size175,428
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the Sugababes audience in Germany
Age bracketShare%
16-1921%
20-2912%
30-3918%
40-4915%
50+34%
Fig. 04

Worldwide distribution

10.4%

of the worldwide Sugababes audience comes from Germany.

Worldwide audience distribution share by country for Sugababes
CountryShare
United Kingdom29.8%
Greece21.9%
Germany10.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sugababes audience in Germany is strongest.

Fig. 05

Top regions by affinity

Sugababes fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~7K1.30×
02Berlin~10K1.21×
03Sachsen~10K1.19×
04Sachsen-Anhalt~6K1.09×
05Schleswig-Holstein~9K1.05×
06Mecklenburg-Vorpommern~4K1.02×
07Niedersachsen~20K1.01×
08Thüringen~6K1.01×
09Brandenburg~7K0.98×
10Hessen~20K0.97×
11Bremen~2K0.96×
12Nordrhein-Westfalen~40K0.88×
13Saarland~2K0.88×
14Bayern~30K0.87×
15Rheinland-Pfalz~10K0.86×
16Baden-Württemberg~20K0.79×
Fig. 06

Affinity by region

Affinity by region — Sugababes, Germany
0.79×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sugababes audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sugababes audience
#·InterestCategoryAffinity×
01Belle and SebastianMusic & Radio617.60×
02Diesel Power (magazine)Internet & Social Media252.15×
03Miranda CosgroveMovies & TV157.79×
04MonroseMusic & Radio153.10×
05Geri HalliwellFashion & Accessoires146.64×
06Shaquille O’NealMusic & Radio139.89×
07Jessica SimpsonMusic & Radio139.89×
08Mandy CapristoMusic & Radio134.92×
09No AngelsMusic & Radio117.59×
10Melanie CMusic & Radio109.09×
11Leona LewisMusic & Radio101.78×
12Nicole ScherzingerMusic & Radio95.86×
13LenaMusic & Radio94.00×
14Ronan KeatingMusic & Radio92.74×
15hannah montanaMovies & TV90.06×
16Beast (South Korean band)Music & Radio68.74×
17Lucy DiakovskaMusic & Radio60.24×
18Hailee SteinfeldMovies & TV59.50×
19Tokio HotelMusic & Radio39.72×
20Singer-songwriterMusic & Radio18.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sugababes audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sugababes audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE8.14×
Risk AppetiteTHRILL2.03×
ExtroversionTHRILL1.92×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sugababes audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM1.01×
Healthy LifestyleBALANCE1.03×
Early Adopter MentalityPOWER1.08×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sugababes have in Germany?

Sugababes has an estimated audience of 175,428 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Sugababes fans?

56.9% of Sugababes fans are female, 43.1% are male, with an average age of 41.8 years.

03

Which brands do Sugababes fans like most?

Sugababes fans show strongest brand affinity for No Angels (117.59×), Belle and Sebastian (617.6×), and Shaquille O’Neal (139.89×) over the country average.

04

Where do Sugababes fans live in Germany?

Sugababes fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Bayern (reach ~30K), and Baden-Württemberg (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Sugababes fans also like?

Beyond Sugababes itself, the audience over-indexes on Belle and Sebastian (617.6×), Shaquille O’Neal (139.89×), Mandy Capristo (134.92×), and Miranda Cosgrove (157.79×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Band audiences in Germany

See Sugababes audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sugababes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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