Monrose Audience in Germany
Monrose has an estimated audience of 249,569 people in Germany. 55.3% are female, 44.7% are male, average age 40.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: No Angels, Stellan Skarsgård, Lena, Mandy Capristo, Lena Meyer-Landrut.
The average Monrose fan in Germany is 40.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include No Angels, Stellan Skarsgård, Lena, with strongest over-indexing on No Angels (88.34× the country average). Demographically, the Monrose audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Spirituality, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person
Demographics of Monrose fans
| Metric | Value |
|---|---|
| Female | 55.3% |
| Male | 44.7% |
| Average age | 40.1 |
| Estimated audience size | 249,569 |
Audience persona
The typical Monrose fan in Germany is more female, around 40.1 years old, with strong Spirituality tendencies and a notable affinity for No Angels.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 62,013 | 1.14× |
| Bayern | 34,933 | 0.87× |
| Baden-Württemberg | 33,683 | 0.99× |
| Niedersachsen | 26,159 | 1.08× |
| Hessen | 17,908 | 0.94× |
| Berlin | 12,158 | 1.09× |
| Sachsen | 12,018 | 0.98× |
| Rheinland-Pfalz | 11,992 | 0.96× |
| Schleswig-Holstein | 9,450 | 1.05× |
| Brandenburg | 8,059 | 1.04× |
| Sachsen-Anhalt | 6,576 | 1.02× |
| Hamburg | 5,845 | 1.04× |
| Thüringen | 5,680 | 0.89× |
| Mecklenburg-Vorpommern | 4,903 | 1.03× |
| Saarland | 2,612 | 0.85× |
| Bremen | 2,198 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| No Angels | 88.34× | Music & Radio |
| Stellan Skarsgård | 90.35× | Movies & TV |
| Lena | 93.93× | Music & Radio |
| Mandy Capristo | 108.6× | Music & Radio |
| Lena Meyer-Landrut | 25.53× | Music & Radio |
| Meat Loaf | 53.72× | Music & Radio |
| Ronan Keating | 44.46× | Music & Radio |
| Lucy Diakovska | 45.27× | Music & Radio |
| Eisblume | 68.82× | Music & Radio |
| Shaquille O’Neal | 40.27× | Music & Radio |
| Arrangement | 20× | Home & Garden |
| Yvonne Catterfeld | 22.47× | Music & Radio |
| Namika | 59.61× | Music & Radio |
| Andreas Bourani | 35.33× | Music & Radio |
| Oliver Petszokat | 67.55× | Music & Radio |
| Loredana Groza | 109.09× | Fashion & Accessoires |
| Tokio Hotel | 16.21× | Music & Radio |
| The Masked Singer | 16.89× | Movies & TV |
| Dido (singer) | 38.24× | Music & Radio |
| Zac Efron | 14.64× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 2.02 |
| Early Adopter Mentality | POWER | 1.76 |
| Community Orientation | OPEN | 1.61 |
| Tradition | CONSERVATISM | 1.47 |
| Creativity | OPEN | 1.36 |
| Sports Activity | POWER | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 80.7% |
| United Kingdom | 5.0% |
| France | 2.5% |
See Monrose audiences in other countries
More Music & Radio audiences in Germany
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- Markus Lanz (7,072,854)
Frequently asked questions
How many fans does Monrose have in Germany?
Monrose has an estimated audience of 249,569 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Monrose fans?
55.3% of Monrose fans are female, 44.7% are male, with an average age of 40.1 years.
Which brands do Monrose fans like most?
Monrose fans show strongest brand affinity for No Angels (88.34×), Stellan Skarsgård (90.35×), and Lena (93.93×) over the country average.
Where do Monrose fans live in Germany?
Monrose fans in Germany are most concentrated in Nordrhein-Westfalen (reach 62,013), Bayern (reach 34,933), and Baden-Württemberg (reach 33,683). These three regions account for the largest share of the active audience.
What other brands do Monrose fans also like?
Beyond Monrose itself, the audience over-indexes on Stellan Skarsgård (90.35×), Lena (93.93×), Mandy Capristo (108.6×), and Lena Meyer-Landrut (25.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Monrose. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.