Rascasse Audience Intelligence

Arrangement Audience in Germany

A data profile of the people who buy, follow and care about Arrangement in Germany — modelled from more than twelve digital signal sources. Arrangement has an estimated audience of 1,702,853 people in Germany.

#2190among Topic in Germany#298in Home & Garden

The average Arrangement fan in Germany is 43.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Nina Chuba, Chester Bennington, Bosse (musician), with strongest over-indexing on Nina Chuba (21.13× the country average).

Demographically, the Arrangement audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Need for Security, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Arrangement fan in Germany is more female, around 43.2 years old, with strong Need for Security tendencies and a notable affinity for Nina Chuba.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Arrangement profile in Germany.

Audience size
1.7M
in Germany
Gender
57.9%♀
42.1% male
Age
43.2
average years
Country rank
#3944
Topic in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Arrangement fans

57.9% are female, 42.1% are male, average age 43.2.

Fig. 02

Gender split

57.9%
Female
42.1%
Male
Demographic split for Arrangement audience in Germany
MetricValue
Female57.9%
Male42.1%
Average age43.2
Estimated audience size1,702,853
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the Arrangement audience in Germany
Age bracketShare%
16-1910%
20-2916%
30-3921%
40-4928%
50+25%
Fig. 04

Worldwide distribution

5.5%

of the worldwide Arrangement audience comes from Germany.

Worldwide audience distribution share by country for Arrangement
CountryShare
United States15.7%
Taiwan5.5%
Germany5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Arrangement audience in Germany is strongest.

Fig. 05

Top regions by affinity

Arrangement fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~50K1.26×
02Sachsen~100K1.24×
03Brandenburg~60K1.22×
04Sachsen-Anhalt~50K1.19×
05Mecklenburg-Vorpommern~40K1.11×
06Berlin~80K0.99×
07Rheinland-Pfalz~80K0.98×
08Niedersachsen~200K0.97×
09Schleswig-Holstein~60K0.97×
10Hamburg~40K0.95×
11Hessen~100K0.94×
12Nordrhein-Westfalen~300K0.92×
13Bremen~10K0.87×
14Saarland~20K0.85×
15Baden-Württemberg~200K0.82×
16Bayern~200K0.81×
Fig. 06

Affinity by region

Affinity by region — Arrangement, Germany
0.81×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Arrangement audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Arrangement audience
#·InterestCategoryAffinity×
01Nina ChubaMusic & Radio21.13×
02Bosse (musician)Music & Radio20.00×
03MonroseMusic & Radio20.00×
04SepulturaMusic & Radio20.00×
05Chester BenningtonMusic & Radio18.24×
06Eskimo CallboyMusic & Radio11.31×
07KamradMusic & Radio9.25×
08Kate BushMusic & Radio7.94×
09IkkimelMusic & Radio7.56×
10No AngelsMusic & Radio7.12×
11Sabrina CarpenterMusic & Radio6.51×
12Ross AntonyMovies & TV6.03×
13Kaley CuocoMovies & TV6.02×
14AylivaMusic & Radio5.95×
15Brigitte BardotMovies & TV5.94×
16Bonnie TylerMusic & Radio4.91×
17Real propertyHome & Garden3.33×
18Müller (company)Food & Beverages2.24×
19TagesschauMovies & TV1.86×
20Obi (store)Shopping1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Arrangement audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Arrangement audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.44×
Quality AwarenessPREMIUM1.44×
TraditionCONSERVATISM1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Arrangement audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.77×
ExtroversionTHRILL0.79×
MindfulnessBALANCE0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Arrangement have in Germany?

Arrangement has an estimated audience of 1,702,853 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Arrangement fans?

57.9% of Arrangement fans are female, 42.1% are male, with an average age of 43.2 years.

03

Which brands do Arrangement fans like most?

Arrangement fans show strongest brand affinity for Nina Chuba (21.13×), Chester Bennington (18.24×), and Bosse (musician) (20×) over the country average.

04

Where do Arrangement fans live in Germany?

Arrangement fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Arrangement fans also like?

Beyond Arrangement itself, the audience over-indexes on Chester Bennington (18.24×), Bosse (musician) (20×), Ikkimel (7.56×), and Sabrina Carpenter (6.51×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in Germany

See Arrangement audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Arrangement. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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