Rascasse Audience Intelligence

Arrangement Audience in United States

A data profile of the people who buy, follow and care about Arrangement in United States — modelled from more than twelve digital signal sources. Arrangement has an estimated audience of 4,886,757 people in United States.

#3851among Topic in United States#462in Home & Garden

The average Arrangement fan in United States is 41.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Reddit, Subway, Genetics, with strongest over-indexing on Reddit (1.58× the country average).

Demographically, the Arrangement audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Indulgence, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Arrangement fan in United States is more female, around 41.2 years old, with strong Indulgence tendencies and a notable affinity for Reddit.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Arrangement profile in United States.

Audience size
4.9M
in United States
Gender
67.2%♀
32.8% male
Age
41.2
average years
Country rank
#6843
Topic in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Arrangement fans

67.2% are female, 32.8% are male, average age 41.2.

Fig. 02

Gender split

67.2%
Female
32.8%
Male
Demographic split for Arrangement audience in United States
MetricValue
Female67.2%
Male32.8%
Average age41.2
Estimated audience size4,886,757
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Arrangement audience in United States
Age bracketShare%
16-1919%
20-2916%
30-3917%
40-4922%
50+27%
Fig. 04

Worldwide distribution

15.7%

of the worldwide Arrangement audience comes from United States.

Worldwide audience distribution share by country for Arrangement
CountryShare
United States15.7%
Taiwan5.5%
Germany5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Arrangement audience in United States is strongest.

Fig. 05

Top regions by affinity

Arrangement fans by region: top regions in United States
#RegionReachAffinity×
01California~600K1.17×
02New Jersey~100K1.14×
03Oklahoma~60K1.14×
04Alabama~80K1.12×
05Louisiana~70K1.11×
06Georgia~200K1.08×
07Mississippi~40K1.08×
08Tennessee~100K1.07×
09Virginia~100K1.06×
10Oregon~60K1.06×
11North Carolina~200K1.05×
12Kansas~40K1.05×
13New Mexico~30K1.05×
14New York~300K1.04×
15Washington~100K1.04×
16Arkansas~40K1.03×
17Rhode Island~20K1.03×
18Texas~400K1.02×
19Arizona~100K1.02×
20Florida~300K1.01×
21Idaho~20K1.01×
22Maryland~80K1.00×
23Kentucky~60K1.00×
24Connecticut~50K1.00×
25Nevada~50K1.00×
26Utah~40K1.00×
27Hawaii~20K1.00×
28Alaska~10K1.00×
29West Virginia~20K0.99×
30Delaware~10K0.99×
31Pennsylvania~200K0.98×
32Massachusetts~90K0.98×
33Missouri~80K0.98×
34North Dakota~10K0.98×
35Ohio~100K0.97×
36Indiana~90K0.97×
37South Carolina~70K0.97×
38Iowa~40K0.97×
39Washington, District of Columbia~10K0.97×
40South Dakota~10K0.97×
41Nebraska~20K0.96×
42Montana~10K0.96×
43Illinois~200K0.95×
44Maine~20K0.95×
45Michigan~100K0.94×
46Wisconsin~70K0.93×
47Minnesota~70K0.93×
48Vermont~8K0.93×
49Colorado~70K0.90×
50New Hampshire~20K0.90×
Fig. 06

Affinity by region

Affinity by region — Arrangement, United States
0.90×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Arrangement audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Arrangement audience
#·InterestCategoryAffinity×
01Retirement planningBusiness & Career2.37×
02Retirement communityKids & Family2.14×
03Microwave ovenHome & Garden2.11×
04Non-alcoholic beverageFood & Beverages2.11×
05BestsellerLiterature2.07×
06Valentine's DayKids & Family2.06×
07TablewareFood & Beverages2.03×
08Robert RedfordMovies & TV2.00×
09Board gamesGames1.90×
10Sustainable energyHome & Garden1.87×
11First class travelTravel & Leisure1.83×
12GeneticsKids & Family1.72×
13Discount storesShopping1.67×
14SubwayFood & Beverages1.63×
15Real propertyHome & Garden1.63×
16RedditInternet & Social Media1.58×
17FedExBusiness & Career1.57×
18Charitable organizationPolitics & Society1.57×
19IKEAHome & Garden1.52×
20PharmacyBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Arrangement audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Arrangement audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.66×
Career OrientationPOWER1.42×
Family OrientationCONSERVATISM1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Arrangement audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.76×
Pet OwnershipJOY0.79×
Early Adopter MentalityPOWER0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Arrangement have in United States?

Arrangement has an estimated audience of 4,886,757 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Arrangement fans?

67.2% of Arrangement fans are female, 32.8% are male, with an average age of 41.2 years.

03

Which brands do Arrangement fans like most?

Arrangement fans show strongest brand affinity for Reddit (1.58×), Subway (1.63×), and Genetics (1.72×) over the country average.

04

Where do Arrangement fans live in United States?

Arrangement fans in United States are most concentrated in California (reach ~600K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Arrangement fans also like?

Beyond Arrangement itself, the audience over-indexes on Subway (1.63×), Genetics (1.72×), IKEA (1.52×), and Discount stores (1.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Arrangement audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Arrangement. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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