Ayliva Audience in Germany
Ayliva has an estimated audience of 1,787,958 people in Germany. 84.7% are female, 15.3% are male, average age 21.5. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Shirin David, Singer-songwriter, Nina Chuba, Cro (rapper), Ikkimel.
The average Ayliva fan in Germany is 21.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Shirin David, Singer-songwriter, Nina Chuba, with strongest over-indexing on Shirin David (22.04× the country average). Demographically, the Ayliva audience skews more female with an average age of 21.5, and over-indexes on personality traits such as Individualism, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Ayliva fans
| Metric | Value |
|---|---|
| Female | 84.7% |
| Male | 15.3% |
| Average age | 21.5 |
| Estimated audience size | 1,787,958 |
Audience persona
The typical Ayliva fan in Germany is more female, around 21.5 years old, with strong Individualism tendencies and a notable affinity for Shirin David.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 508,180 | 1.3× |
| Baden-Württemberg | 232,369 | 0.95× |
| Bayern | 231,461 | 0.81× |
| Niedersachsen | 183,606 | 1.06× |
| Hessen | 118,254 | 0.87× |
| Rheinland-Pfalz | 94,771 | 1.06× |
| Sachsen | 89,846 | 1.02× |
| Berlin | 74,455 | 0.93× |
| Schleswig-Holstein | 65,167 | 1.02× |
| Brandenburg | 63,989 | 1.15× |
| Sachsen-Anhalt | 49,478 | 1.07× |
| Thüringen | 43,907 | 0.96× |
| Hamburg | 41,350 | 1.02× |
| Mecklenburg-Vorpommern | 33,248 | 0.97× |
| Saarland | 19,056 | 0.87× |
| Bremen | 14,344 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Shirin David | 22.04× | Beauty & Wellness |
| Singer-songwriter | 7.78× | Music & Radio |
| Nina Chuba | 10.18× | Music & Radio |
| Cro (rapper) | 12.45× | Music & Radio |
| Ikkimel | 9.3× | Music & Radio |
| Katja Krasavice | 10.86× | Music & Radio |
| Brooklyn | 14.47× | Travel & Leisure |
| Grace Jones | 17.1× | Music & Radio |
| Cover version | 4.25× | Music & Radio |
| Euphoria | 2.59× | Movies & TV |
| YouTube Music | 4.55× | Internet & Social Media |
| TikTok | 1.84× | Internet & Social Media |
| Ronan Keating | 10.34× | Music & Radio |
| Zartmann | 7.93× | Music & Radio |
| Finch | 3.34× | Music & Radio |
| Melanie Martinez (singer) | 24.52× | Music & Radio |
| Songwriter | 5.9× | Music & Radio |
| Alicia Keys | 12.71× | Music & Radio |
| Arrangement | 5.95× | Home & Garden |
| Benno | 10.84× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 1.32 |
| Price Sensitivity | PREMIUM | 1.3 |
| Luxury Orientation | PREMIUM | 1.24 |
| Sustainability | BALANCE | 1.17 |
| Creativity | OPEN | 1.12 |
| Social Media Usage | JOY | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 82.0% |
| Austria | 4.7% |
| Switzerland | 4.4% |
See Ayliva audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Ayliva have in Germany?
Ayliva has an estimated audience of 1,787,958 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Ayliva fans?
84.7% of Ayliva fans are female, 15.3% are male, with an average age of 21.5 years.
Which brands do Ayliva fans like most?
Ayliva fans show strongest brand affinity for Shirin David (22.04×), Singer-songwriter (7.78×), and Nina Chuba (10.18×) over the country average.
Where do Ayliva fans live in Germany?
Ayliva fans in Germany are most concentrated in Nordrhein-Westfalen (reach 508,180), Baden-Württemberg (reach 232,369), and Bayern (reach 231,461). These three regions account for the largest share of the active audience.
What other brands do Ayliva fans also like?
Beyond Ayliva itself, the audience over-indexes on Singer-songwriter (7.78×), Nina Chuba (10.18×), Cro (rapper) (12.45×), and Ikkimel (9.3×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ayliva. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.