Rascasse Audience Intelligence

Alicia Keys Audience in Germany

A data profile of the people who buy, follow and care about Alicia Keys in Germany — modelled from more than twelve digital signal sources. Alicia Keys has an estimated audience of 396,803 people in Germany.

#17among R&B in Germany#2834among Person in Germany#1687in Music & Radio

The average Alicia Keys fan in Germany is 30.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include YouTube Music, Ayliva, Grace Jones, with strongest over-indexing on YouTube Music (14.44× the country average).

Demographically, the Alicia Keys audience skews more female with an average age of 30.4, and over-indexes on personality traits such as Mindfulness, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Alicia Keys fan in Germany is more female, around 30.4 years old, with strong Mindfulness tendencies and a notable affinity for YouTube Music.

Category: Music & Radio · Type: Person · Subtype: R&B

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alicia Keys profile in Germany.

Audience size
397K
in Germany
Gender
58.6%♀
41.4% male
Age
30.4
average years
Country rank
#14101
Person in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Alicia Keys fans

58.6% are female, 41.4% are male, average age 30.4.

Fig. 02

Gender split

58.6%
Female
41.4%
Male
Demographic split for Alicia Keys audience in Germany
MetricValue
Female58.6%
Male41.4%
Average age30.4
Estimated audience size396,803
Fig. 03

Age distribution

Ø 30.4
average years
Age distribution of the Alicia Keys audience in Germany
Age bracketShare%
16-1945%
20-2921%
30-3916%
40-4912%
50+6%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Alicia Keys audience comes from Germany.

Worldwide audience distribution share by country for Alicia Keys
CountryShare
United States40.1%
Italy12.8%
Brazil5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alicia Keys audience in Germany is strongest.

Fig. 05

Top regions by affinity

Alicia Keys fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.24×
02Hamburg~10K1.21×
03Hessen~30K1.15×
04Baden-Württemberg~60K1.14×
05Bremen~4K1.14×
06Nordrhein-Westfalen~90K1.08×
07Bayern~60K1.03×
08Rheinland-Pfalz~20K1.00×
09Niedersachsen~40K0.99×
10Saarland~5K0.99×
11Schleswig-Holstein~10K0.95×
12Sachsen~20K0.86×
13Brandenburg~10K0.86×
14Thüringen~8K0.84×
15Sachsen-Anhalt~8K0.78×
16Mecklenburg-Vorpommern~6K0.77×
Fig. 06

Affinity by region

Affinity by region — Alicia Keys, Germany
0.77×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Alicia Keys audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Alicia Keys audience
#·InterestCategoryAffinity×
01Melanie Martinez (singer)Music & Radio48.61×
02Ryan AdamsMusic & Radio37.00×
03Grace JonesMusic & Radio33.73×
04AylivaMusic & Radio23.05×
05Maxwell (musician)Music & Radio20.27×
06Teyana TaylorMovies & TV17.00×
07YouTube MusicInternet & Social Media14.44×
08Diana RossMusic & Radio13.89×
09112Music & Radio12.23×
10Minnie DriverMovies & TV11.65×
11Janet JacksonMusic & Radio11.32×
12Paris JacksonMovies & TV9.51×
13Emily BluntMovies & TV8.02×
14Whitney HoustonMusic & Radio7.69×
15EA Sports FCGames4.74×
16TikTokInternet & Social Media3.99×
17Michael JacksonMusic & Radio3.13×
18MoviesMovies & TV2.11×
19Online shoppingShopping1.90×
20Business and industryBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alicia Keys audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Alicia Keys audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.63×
Community OrientationOPEN1.34×
Design AffinityPREMIUM1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Alicia Keys audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.83×
DIY MentalityTHRILL0.90×
Risk AppetiteTHRILL0.99×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Alicia Keys have in Germany?

Alicia Keys has an estimated audience of 396,803 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Alicia Keys fans?

58.6% of Alicia Keys fans are female, 41.4% are male, with an average age of 30.4 years.

03

Which brands do Alicia Keys fans like most?

Alicia Keys fans show strongest brand affinity for YouTube Music (14.44×), Ayliva (23.05×), and Grace Jones (33.73×) over the country average.

04

Where do Alicia Keys fans live in Germany?

Alicia Keys fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Alicia Keys fans also like?

Beyond Alicia Keys itself, the audience over-indexes on Ayliva (23.05×), Grace Jones (33.73×), TikTok (3.99×), and Melanie Martinez (singer) (48.61×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More R&B audiences in Germany

See Alicia Keys audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Alicia Keys. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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