Songwriter Audience in Germany
Songwriter has an estimated audience of 1,869,722 people in Germany. 54.5% are female, 45.5% are male, average age 34.5. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: KLIX (AM), Israel, Celtic mythology, Mechanic, Hormones: The Series.
The average Songwriter fan in Germany is 34.5 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include KLIX (AM), Israel, Celtic mythology, with strongest over-indexing on KLIX (AM) (14.15× the country average). Demographically, the Songwriter audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Songwriter fans
| Metric | Value |
|---|---|
| Female | 54.5% |
| Male | 45.5% |
| Average age | 34.5 |
| Estimated audience size | 1,869,722 |
Audience persona
The typical Songwriter fan in Germany is balanced, around 34.5 years old, with strong Patriotism tendencies and a notable affinity for KLIX (AM).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 271,902 | 0.9× |
| Baden-Württemberg | 246,637 | 0.97× |
| Nordrhein-Westfalen | 232,109 | 0.57× |
| Niedersachsen | 183,776 | 1.01× |
| Hessen | 142,623 | 1× |
| Sachsen | 109,080 | 1.19× |
| Berlin | 92,221 | 1.1× |
| Rheinland-Pfalz | 78,054 | 0.83× |
| Brandenburg | 72,867 | 1.26× |
| Thüringen | 64,658 | 1.36× |
| Schleswig-Holstein | 57,127 | 0.85× |
| Sachsen-Anhalt | 44,501 | 0.92× |
| Hamburg | 41,324 | 0.98× |
| Mecklenburg-Vorpommern | 34,790 | 0.97× |
| Saarland | 19,886 | 0.87× |
| Bremen | 19,515 | 1.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| KLIX (AM) | 14.15× | Music & Radio |
| Israel | 10.39× | Travel & Leisure |
| Celtic mythology | 12.48× | Arts & Culture |
| Mechanic | 4.8× | Cars & Mobility |
| Hormones: The Series | 13.46× | Movies & TV |
| Unique Gifts | 1.91× | Shopping |
| Haberler | 1.64× | News |
| Home Delivery | 3.35× | Food & Beverages |
| Wim Hof | 7.82× | Sports |
| Birthday Gifts | 1.8× | Kids & Family |
| Product design | 1.72× | Business & Career |
| Corona (band) | 2.58× | Music & Radio |
| Stradivarius | 1.66× | Shopping |
| Turner & Hooch | 19.78× | Movies & TV |
| Progressive rock | 1.52× | Music & Radio |
| Christmas Gift | 1.63× | Kids & Family |
| Motorhome stopover | 5.5× | Travel & Leisure |
| Craiova | 7.04× | Travel & Leisure |
| myDealZ | 2.47× | Shopping |
| Neon Genesis Evangelion (manga) | 5.45× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.84 |
| Pet Ownership | JOY | 1.36 |
| Tradition | CONSERVATISM | 1.33 |
| Mindfulness | BALANCE | 1.31 |
| Sustainability | BALANCE | 1.3 |
| Travelling | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.5% |
| China | 5.9% |
| Japan | 4.8% |
See Songwriter audiences in other countries
More Music & Radio audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Songwriter have in Germany?
Songwriter has an estimated audience of 1,869,722 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Songwriter fans?
54.5% of Songwriter fans are female, 45.5% are male, with an average age of 34.5 years.
Which brands do Songwriter fans like most?
Songwriter fans show strongest brand affinity for KLIX (AM) (14.15×), Israel (10.39×), and Celtic mythology (12.48×) over the country average.
Where do Songwriter fans live in Germany?
Songwriter fans in Germany are most concentrated in Bayern (reach 271,902), Baden-Württemberg (reach 246,637), and Nordrhein-Westfalen (reach 232,109). These three regions account for the largest share of the active audience.
What other brands do Songwriter fans also like?
Beyond Songwriter itself, the audience over-indexes on Israel (10.39×), Celtic mythology (12.48×), Mechanic (4.8×), and Hormones: The Series (13.46×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Songwriter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.