Songwriter Audience in Germany
Songwriter has an estimated audience of 1,869,722 people in Germany. 54.5% are female, 45.5% are male, average age 34.5. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Nina Chuba, Nelly, DJ BoBo, Livemusic, American Music Award.
The average Songwriter fan in Germany is 34.5 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Nina Chuba, Nelly, DJ BoBo, with strongest over-indexing on Nina Chuba (21.43× the country average). Demographically, the Songwriter audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Songwriter fans
| Metric | Value |
|---|---|
| Female | 54.5% |
| Male | 45.5% |
| Average age | 34.5 |
| Estimated audience size | 1,869,722 |
Audience persona
The typical Songwriter fan in Germany is balanced, around 34.5 years old, with strong Patriotism tendencies and a notable affinity for Nina Chuba.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 271,902 | 0.9× |
| Baden-Württemberg | 246,637 | 0.97× |
| Nordrhein-Westfalen | 232,109 | 0.57× |
| Niedersachsen | 183,776 | 1.01× |
| Hessen | 142,623 | 1× |
| Sachsen | 109,080 | 1.19× |
| Berlin | 92,221 | 1.1× |
| Rheinland-Pfalz | 78,054 | 0.83× |
| Brandenburg | 72,867 | 1.26× |
| Thüringen | 64,658 | 1.36× |
| Schleswig-Holstein | 57,127 | 0.85× |
| Sachsen-Anhalt | 44,501 | 0.92× |
| Hamburg | 41,324 | 0.98× |
| Mecklenburg-Vorpommern | 34,790 | 0.97× |
| Saarland | 19,886 | 0.87× |
| Bremen | 19,515 | 1.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nina Chuba | 21.43× | Music & Radio |
| Nelly | 19.78× | Music & Radio |
| DJ BoBo | 16.56× | Music & Radio |
| Livemusic | 4.67× | Music & Radio |
| American Music Award | 19.78× | Music & Radio |
| Jack White | 8.31× | Movies & TV |
| Linkin Park | 7.91× | Music & Radio |
| Spiegel Online | 2.5× | News |
| Western Union | 4.64× | Business & Career |
| Billy Idol | 11.18× | Music & Radio |
| Tagesschau | 2.1× | Movies & TV |
| Synthpop | 13.19× | Music & Radio |
| Eddie Van Halen | 19.78× | Music & Radio |
| Jeff Beck | 19.78× | Music & Radio |
| Nicole Scherzinger | 13.08× | Music & Radio |
| Adam Levine | 19.78× | Music & Radio |
| Lieferando.de | 2.33× | Food & Beverages |
| Pets | 1.72× | Pets & Animals |
| Kurt Cobain | 8.07× | Music & Radio |
| TuneCore | 14.79× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.84 |
| Pet Ownership | JOY | 1.36 |
| Tradition | CONSERVATISM | 1.33 |
| Mindfulness | BALANCE | 1.31 |
| Sustainability | BALANCE | 1.3 |
| Travelling | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.5% |
| China | 5.9% |
| Japan | 4.8% |
See Songwriter audiences in other countries
More Music & Radio audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Songwriter have in Germany?
Songwriter has an estimated audience of 1,869,722 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Songwriter fans?
54.5% of Songwriter fans are female, 45.5% are male, with an average age of 34.5 years.
Which brands do Songwriter fans like most?
Songwriter fans show strongest brand affinity for Nina Chuba (21.43×), Nelly (19.78×), and DJ BoBo (16.56×) over the country average.
Where do Songwriter fans live in Germany?
Songwriter fans in Germany are most concentrated in Bayern (reach 271,902), Baden-Württemberg (reach 246,637), and Nordrhein-Westfalen (reach 232,109). These three regions account for the largest share of the active audience.
What other brands do Songwriter fans also like?
Beyond Songwriter itself, the audience over-indexes on Nelly (19.78×), DJ BoBo (16.56×), Livemusic (4.67×), and American Music Award (19.78×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Songwriter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.