Dido (singer) Audience in Germany

Dido (singer) has an estimated audience of 277,960 people in Germany. 49.5% are female, 50.5% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Horb am Neckar, Israel, Hormones: The Series, Neon Genesis Evangelion (manga), Preacher (comics).
The average Dido (singer) fan in Germany is 39.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Horb am Neckar, Israel, Hormones: The Series, with strongest over-indexing on Horb am Neckar (32.04× the country average). Demographically, the Dido (singer) audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Indulgence, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Pop
Demographics of Dido (singer) fans
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 39.3 |
| Estimated audience size | 277,960 |
Audience persona
The typical Dido (singer) fan in Germany is balanced, around 39.3 years old, with strong Indulgence tendencies and a notable affinity for Horb am Neckar.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 63,317 | 1.04× |
| Bayern | 43,773 | 0.98× |
| Baden-Württemberg | 35,393 | 0.93× |
| Niedersachsen | 28,277 | 1.05× |
| Hessen | 22,113 | 1.04× |
| Sachsen | 15,065 | 1.11× |
| Berlin | 13,149 | 1.06× |
| Rheinland-Pfalz | 12,679 | 0.91× |
| Schleswig-Holstein | 10,612 | 1.06× |
| Brandenburg | 8,386 | 0.97× |
| Thüringen | 7,357 | 1.04× |
| Sachsen-Anhalt | 6,822 | 0.95× |
| Hamburg | 6,531 | 1.04× |
| Mecklenburg-Vorpommern | 5,249 | 0.99× |
| Saarland | 2,943 | 0.86× |
| Bremen | 2,302 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Horb am Neckar | 32.04× | Travel & Leisure |
| Israel | 6.69× | Travel & Leisure |
| Hormones: The Series | 29.52× | Movies & TV |
| Neon Genesis Evangelion (manga) | 20× | Literature |
| Preacher (comics) | 20× | Literature |
| Home Delivery | 7.82× | Food & Beverages |
| Kotka | 59.5× | Travel & Leisure |
| Whataburger | 13.12× | Food & Beverages |
| Craiova | 16.7× | Travel & Leisure |
| Dog breed | 1.92× | Pets & Animals |
| Home construction | 1.9× | Home & Garden |
| Hocus Pocus | 15× | Movies & TV |
| Wedgwood | 25.44× | Home & Garden |
| Hudson, New York | 9.41× | Travel & Leisure |
| Progressive rock | 2.31× | Music & Radio |
| Figure painting (hobby) | 5.81× | Arts & Culture |
| Este, Veneto | 3.5× | Travel & Leisure |
| Wim Hof | 8.34× | Sports |
| Stradivarius | 1.97× | Shopping |
| Efficiency | 11.75× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.52 |
| Urban Lifestyle | OPEN | 1.43 |
| Early Adopter Mentality | POWER | 1.38 |
| Spirituality | BALANCE | 1.28 |
| Individualism | JOY | 1.23 |
| Community Orientation | OPEN | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.7% |
| United Kingdom | 13.7% |
| Germany | 8.8% |
See Dido (singer) audiences in other countries
More Pop audiences in Germany
- Taylor Swift (5,379,176)
- Michael Jackson (4,591,556)
- Dieter Bohlen (4,156,257)
- Peter Maffay (3,426,059)
- Ariana Grande (3,362,301)
Frequently asked questions
How many fans does Dido (singer) have in Germany?
Dido (singer) has an estimated audience of 277,960 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Dido (singer) fans?
49.5% of Dido (singer) fans are female, 50.5% are male, with an average age of 39.3 years.
Which brands do Dido (singer) fans like most?
Dido (singer) fans show strongest brand affinity for Horb am Neckar (32.04×), Israel (6.69×), and Hormones: The Series (29.52×) over the country average.
Where do Dido (singer) fans live in Germany?
Dido (singer) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 63,317), Bayern (reach 43,773), and Baden-Württemberg (reach 35,393). These three regions account for the largest share of the active audience.
What other brands do Dido (singer) fans also like?
Beyond Dido (singer) itself, the audience over-indexes on Israel (6.69×), Hormones: The Series (29.52×), Neon Genesis Evangelion (manga) (20×), and Preacher (comics) (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dido (singer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.