Dido (singer) Audience in United States

Dido (singer) logo

Dido (singer) has an estimated audience of 751,997 people in United States. 38.8% are female, 61.2% are male, average age 40.5. Top regions: California, Texas, Florida. Top brand affinities: Nipsey Hussle, Dog breed, charvel guitars, Elsword, Alaska.

The average Dido (singer) fan in United States is 40.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nipsey Hussle, Dog breed, charvel guitars, with strongest over-indexing on Nipsey Hussle (18.78× the country average). Demographically, the Dido (singer) audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Early Adopter Mentality, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Dido (singer) fans

Demographic split for Dido (singer) audience in United States
MetricValue
Female38.8%
Male61.2%
Average age40.5
Estimated audience size751,997

Audience persona

The typical Dido (singer) fan in United States is more male, around 40.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Nipsey Hussle.

Top regions in United States

Top regions ranked by reach for Dido (singer) in United States
RegionReachAffinity
California82,2390.99×
Texas61,2270.95×
Florida44,3380.87×
New York40,3010.96×
Pennsylvania26,6251.05×
Illinois24,3070.97×
Ohio24,0881.04×
North Carolina21,3610.94×
Georgia20,9690.91×
Michigan20,0851.02×
Virginia17,7520.97×
Washington17,6211.17×
Arizona17,5211.14×
New Jersey16,8250.88×
Massachusetts16,8191.14×
Tennessee14,7200.98×
Indiana13,1000.95×
Colorado12,8131.08×
Missouri12,4111.02×
Minnesota12,0161.12×
Wisconsin11,4901.02×
Alabama11,2071.07×
Maryland11,1240.86×
South Carolina10,1720.9×
Oregon9,7621.13×
Kentucky9,5781.02×
Louisiana8,6090.89×
Oklahoma8,4131.01×
Connecticut7,4830.99×
Utah6,9211.03×
Iowa6,3791.03×
Nevada6,2880.86×
Kansas5,9981.01×
Arkansas5,9210.96×
Mississippi5,3700.87×
Idaho3,8091.01×
West Virginia3,8021.09×
Nebraska3,6560.97×
New Mexico3,6530.97×
New Hampshire3,6491.23×
Maine3,1781.18×
Hawaii2,6470.82×
Rhode Island2,2560.94×
Alaska2,2041.37×
Montana2,1181.02×
Washington, District of Columbia2,0170.89×
South Dakota1,6760.96×
Delaware1,5520.75×
Vermont1,5321.16×
North Dakota1,4600.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dido (singer) audience
BrandAffinityCategory
Nipsey Hussle18.78×Music & Radio
Dog breed1.86×Pets & Animals
charvel guitars48.09×Music & Radio
Elsword24.55×Games
Alaska2.42×Travel & Leisure
Nationality2.73×Politics & Society
Home construction1.68×Home & Garden
Israel2.39×Travel & Leisure
Keigo Higashino73.78×Literature
REC TEC Grills18.4×Sports
On the Border Mexican Grill & Cantina6.35×Food & Beverages
Home staging4.85×Home & Garden
Yahoo Sports Fantasy6.24×
Whataburger1.53×Food & Beverages
Wedgwood14.11×Home & Garden
Natural rubber1.69×Cars & Mobility
Corona (band)4.65×Music & Radio
Shahnaz Husain43.73×Business & Career
Winemaking3.19×Food & Beverages
Sonu Kakkar54.9×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dido (singer) audience
TraitClusterScore
Early Adopter MentalityPOWER1.24
Design AffinityPREMIUM1.24
Risk AppetiteTHRILL1.19
Convenience OrientationPREMIUM1.17
MindfulnessBALANCE1.13
LGBTQ+ IdentityOPEN1.12

Worldwide distribution

Worldwide audience distribution share by country for Dido (singer)
CountryShare
United States23.7%
United Kingdom13.7%
Germany8.8%

See Dido (singer) audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Dido (singer) have in United States?

Dido (singer) has an estimated audience of 751,997 people in United States, concentrated in California and Texas.

What is the gender split and age of Dido (singer) fans?

38.8% of Dido (singer) fans are female, 61.2% are male, with an average age of 40.5 years.

Which brands do Dido (singer) fans like most?

Dido (singer) fans show strongest brand affinity for Nipsey Hussle (18.78×), Dog breed (1.86×), and charvel guitars (48.09×) over the country average.

Where do Dido (singer) fans live in United States?

Dido (singer) fans in United States are most concentrated in California (reach 82,239), Texas (reach 61,227), and Florida (reach 44,338). These three regions account for the largest share of the active audience.

What other brands do Dido (singer) fans also like?

Beyond Dido (singer) itself, the audience over-indexes on Dog breed (1.86×), charvel guitars (48.09×), Elsword (24.55×), and Alaska (2.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dido (singer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.