Tom Odell Audience in Germany
Tom Odell has an estimated audience of 445,174 people in Germany. 60.5% are female, 39.5% are male, average age 37.9. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: SYML, MISSIO, Gigi Perez, Birdy, Beth Ditto.
The average Tom Odell fan in Germany is 37.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include SYML, MISSIO, Gigi Perez, with strongest over-indexing on SYML (208.54× the country average). Demographically, the Tom Odell audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Tom Odell fans
| Metric | Value |
|---|---|
| Female | 60.5% |
| Male | 39.5% |
| Average age | 37.9 |
| Estimated audience size | 445,174 |
Audience persona
The typical Tom Odell fan in Germany is more female, around 37.9 years old, with strong Sustainability tendencies and a notable affinity for SYML.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 95,968 | 0.99× |
| Baden-Württemberg | 69,287 | 1.14× |
| Bayern | 62,705 | 0.88× |
| Hessen | 45,596 | 1.34× |
| Niedersachsen | 44,547 | 1.03× |
| Berlin | 24,953 | 1.25× |
| Sachsen | 24,900 | 1.14× |
| Rheinland-Pfalz | 22,778 | 1.02× |
| Schleswig-Holstein | 16,118 | 1.01× |
| Hamburg | 12,418 | 1.23× |
| Brandenburg | 11,489 | 0.83× |
| Thüringen | 9,123 | 0.8× |
| Sachsen-Anhalt | 9,003 | 0.78× |
| Mecklenburg-Vorpommern | 7,584 | 0.89× |
| Saarland | 4,504 | 0.82× |
| Bremen | 3,169 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| SYML | 208.54× | Music & Radio |
| MISSIO | 130.54× | Music & Radio |
| Gigi Perez | 133.99× | Music & Radio |
| Birdy | 80.94× | Music & Radio |
| Beth Ditto | 93.78× | Music & Radio |
| Amy Macdonald | 33.89× | Music & Radio |
| Dotan | 138.56× | Music & Radio |
| Myles Smith | 59.81× | Music & Radio |
| David Garrett (musician) | 26.83× | Music & Radio |
| TALK | 59.05× | Music & Radio |
| Baltimore Symphony Orchestra | 158.25× | Arts & Culture |
| No Angels | 18.6× | Music & Radio |
| Thailand national football team | 69.04× | Sports |
| Wirtz | 6.67× | Music & Radio |
| Noga Erez | 39.67× | Music & Radio |
| Passenger | 17.21× | Music & Radio |
| TUI | 5.58× | Travel & Leisure |
| Paloma Faith | 61.52× | Music & Radio |
| Rea Garvey | 11.89× | Music & Radio |
| Bosse (musician) | 18.8× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.12 |
| Design Affinity | PREMIUM | 1.53 |
| LGBTQ+ Identity | OPEN | 1.39 |
| Urban Lifestyle | OPEN | 1.39 |
| Community Orientation | OPEN | 1.38 |
| Creativity | OPEN | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 15.7% |
| United Kingdom | 14.1% |
| United States | 10.3% |
See Tom Odell audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Tom Odell have in Germany?
Tom Odell has an estimated audience of 445,174 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Tom Odell fans?
60.5% of Tom Odell fans are female, 39.5% are male, with an average age of 37.9 years.
Which brands do Tom Odell fans like most?
Tom Odell fans show strongest brand affinity for SYML (208.54×), MISSIO (130.54×), and Gigi Perez (133.99×) over the country average.
Where do Tom Odell fans live in Germany?
Tom Odell fans in Germany are most concentrated in Nordrhein-Westfalen (reach 95,968), Baden-Württemberg (reach 69,287), and Bayern (reach 62,705). These three regions account for the largest share of the active audience.
What other brands do Tom Odell fans also like?
Beyond Tom Odell itself, the audience over-indexes on MISSIO (130.54×), Gigi Perez (133.99×), Birdy (80.94×), and Beth Ditto (93.78×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tom Odell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.