Leona Lewis Audience in Germany
Leona Lewis has an estimated audience of 241,685 people in Germany. 52.7% are female, 47.3% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Calum Scott, Shania Twain, Natasha Bedingfield, Sugababes, Hilary Duff.
The average Leona Lewis fan in Germany is 44.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Calum Scott, Shania Twain, Natasha Bedingfield, with strongest over-indexing on Calum Scott (78× the country average). Demographically, the Leona Lewis audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Community Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Leona Lewis fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 44.1 |
| Estimated audience size | 241,685 |
Audience persona
The typical Leona Lewis fan in Germany is balanced, around 44.1 years old, with strong Community Orientation tendencies and a notable affinity for Calum Scott.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 50,629 | 0.96× |
| Bayern | 36,704 | 0.94× |
| Baden-Württemberg | 29,574 | 0.9× |
| Niedersachsen | 25,817 | 1.1× |
| Hessen | 17,103 | 0.93× |
| Rheinland-Pfalz | 11,680 | 0.96× |
| Sachsen | 10,825 | 0.91× |
| Berlin | 9,504 | 0.88× |
| Schleswig-Holstein | 9,199 | 1.06× |
| Brandenburg | 6,814 | 0.91× |
| Sachsen-Anhalt | 6,601 | 1.05× |
| Thüringen | 6,342 | 1.03× |
| Hamburg | 5,946 | 1.09× |
| Mecklenburg-Vorpommern | 4,806 | 1.04× |
| Bremen | 2,879 | 1.39× |
| Saarland | 2,490 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Calum Scott | 78× | Music & Radio |
| Shania Twain | 82.5× | Music & Radio |
| Natasha Bedingfield | 153× | Music & Radio |
| Sugababes | 105.58× | Music & Radio |
| Hilary Duff | 50.16× | Movies & TV |
| Gwen Stefani | 55.03× | Music & Radio |
| Yahoo!ショッピング | 10× | |
| Josh Brolin | 39.06× | Movies & TV |
| Shakira | 23.4× | Music & Radio |
| Donna Summer | 68.21× | Music & Radio |
| Marvin Gaye | 47.33× | Music & Radio |
| Cyndi Lauper | 28.6× | Music & Radio |
| Mariah Carey | 21.66× | Music & Radio |
| Diana Ross | 37.52× | Music & Radio |
| BANNERS | 45.83× | Music & Radio |
| Five Guys | 20× | Food & Beverages |
| Lionel Richie | 33.29× | Music & Radio |
| Celine Dion | 14.86× | Music & Radio |
| Anne‐Marie | 62.73× | Music & Radio |
| Cher | 15.14× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.39 |
| Individualism | JOY | 1.23 |
| Indulgence | JOY | 1.21 |
| Urban Lifestyle | OPEN | 1.19 |
| Tradition | CONSERVATISM | 1.19 |
| Family Orientation | CONSERVATISM | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.0% |
| United Kingdom | 22.9% |
| Germany | 11.7% |
See Leona Lewis audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Leona Lewis have in Germany?
Leona Lewis has an estimated audience of 241,685 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Leona Lewis fans?
52.7% of Leona Lewis fans are female, 47.3% are male, with an average age of 44.1 years.
Which brands do Leona Lewis fans like most?
Leona Lewis fans show strongest brand affinity for Calum Scott (78×), Shania Twain (82.5×), and Natasha Bedingfield (153×) over the country average.
Where do Leona Lewis fans live in Germany?
Leona Lewis fans in Germany are most concentrated in Nordrhein-Westfalen (reach 50,629), Bayern (reach 36,704), and Baden-Württemberg (reach 29,574). These three regions account for the largest share of the active audience.
What other brands do Leona Lewis fans also like?
Beyond Leona Lewis itself, the audience over-indexes on Shania Twain (82.5×), Natasha Bedingfield (153×), Sugababes (105.58×), and Hilary Duff (50.16×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Leona Lewis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.