LaFee Audience in Germany

LaFee has an estimated audience of 289,619 people in Germany. 64.8% are female, 35.2% are male, average age 28.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Goop, Whataburger, Dog breed, Home Office, Rossmann.
The average LaFee fan in Germany is 28.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Goop, Whataburger, Dog breed, with strongest over-indexing on Goop (47.91× the country average). Demographically, the LaFee audience skews more female with an average age of 28.4, and over-indexes on personality traits such as Price Sensitivity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer
Demographics of LaFee fans
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 28.4 |
| Estimated audience size | 289,619 |
Audience persona
The typical LaFee fan in Germany is more female, around 28.4 years old, with strong Price Sensitivity tendencies and a notable affinity for Goop.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 73,088 | 1.15× |
| Bayern | 45,048 | 0.97× |
| Baden-Württemberg | 37,551 | 0.95× |
| Niedersachsen | 30,878 | 1.1× |
| Hessen | 19,924 | 0.9× |
| Sachsen | 17,867 | 1.26× |
| Rheinland-Pfalz | 12,542 | 0.86× |
| Berlin | 12,105 | 0.93× |
| Schleswig-Holstein | 10,117 | 0.97× |
| Brandenburg | 8,353 | 0.93× |
| Sachsen-Anhalt | 7,941 | 1.06× |
| Thüringen | 7,753 | 1.05× |
| Hamburg | 7,278 | 1.11× |
| Mecklenburg-Vorpommern | 5,291 | 0.96× |
| Saarland | 3,022 | 0.85× |
| Bremen | 2,332 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 47.91× | Internet & Social Media |
| Whataburger | 19.33× | Food & Beverages |
| Dog breed | 2.58× | Pets & Animals |
| Home Office | 3.13× | Business & Career |
| Rossmann | 1.58× | Shopping |
| Horb am Neckar | 15.16× | Travel & Leisure |
| Progressive rock | 2.77× | Music & Radio |
| Time (magazine) | 3× | News |
| Michel Houellebecq | 15.65× | Literature |
| Granola | 11.78× | Food & Beverages |
| Klis | 28.98× | Travel & Leisure |
| Stradivarius | 1.73× | Shopping |
| Škoda Kodiaq | 1.77× | Cars & Mobility |
| Fantasy Earth: Zero | 5.44× | Games |
| Israel | 1.58× | Travel & Leisure |
| Mohamed Salah | 2.97× | Sports |
| Este, Veneto | 1.95× | Travel & Leisure |
| Celtic mythology | 4.15× | Arts & Culture |
| Henley shirt | 3.99× | Fashion & Accessoires |
| Kings Cross, New South Wales | 10.03× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.6 |
| LGBTQ+ Identity | OPEN | 1.17 |
| Pet Ownership | JOY | 1.17 |
| Extroversion | THRILL | 1.13 |
| Community Orientation | OPEN | 1.12 |
| Healthy Lifestyle | BALANCE | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 84.9% |
| Austria | 6.5% |
| Switzerland | 2.4% |
See LaFee audiences in other countries
More Singer audiences in Germany
- Freddy Quinn (3,419,841)
- Vincent Gross (1,716,189)
- Max Raabe (652,420)
- Willi Herren (373,811)
- Nimo (244,234)
Frequently asked questions
How many fans does LaFee have in Germany?
LaFee has an estimated audience of 289,619 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of LaFee fans?
64.8% of LaFee fans are female, 35.2% are male, with an average age of 28.4 years.
Which brands do LaFee fans like most?
LaFee fans show strongest brand affinity for Goop (47.91×), Whataburger (19.33×), and Dog breed (2.58×) over the country average.
Where do LaFee fans live in Germany?
LaFee fans in Germany are most concentrated in Nordrhein-Westfalen (reach 73,088), Bayern (reach 45,048), and Baden-Württemberg (reach 37,551). These three regions account for the largest share of the active audience.
What other brands do LaFee fans also like?
Beyond LaFee itself, the audience over-indexes on Whataburger (19.33×), Dog breed (2.58×), Home Office (3.13×), and Rossmann (1.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for LaFee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.