Esther Graf Audience in Germany
Esther Graf has an estimated audience of 264,482 people in Germany. 73.2% are female, 26.8% are male, average age 37.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Bibi und Tina, Camila Cabello, Megaloh (official), Lush (band), Electric Love Festival.
The average Esther Graf fan in Germany is 37.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Bibi und Tina, Camila Cabello, Megaloh (official), with strongest over-indexing on Bibi und Tina (264.43× the country average). Demographically, the Esther Graf audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Urban Lifestyle, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Esther Graf fans
| Metric | Value |
|---|---|
| Female | 73.2% |
| Male | 26.8% |
| Average age | 37.0 |
| Estimated audience size | 264,482 |
Audience persona
The typical Esther Graf fan in Germany is more female, around 37.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Bibi und Tina.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 52,840 | 0.91× |
| Bayern | 39,188 | 0.92× |
| Baden-Württemberg | 33,073 | 0.92× |
| Niedersachsen | 30,049 | 1.17× |
| Hessen | 16,821 | 0.83× |
| Sachsen | 14,684 | 1.13× |
| Berlin | 13,838 | 1.17× |
| Schleswig-Holstein | 11,927 | 1.26× |
| Brandenburg | 9,994 | 1.22× |
| Rheinland-Pfalz | 9,788 | 0.74× |
| Sachsen-Anhalt | 6,919 | 1.01× |
| Hamburg | 6,850 | 1.15× |
| Thüringen | 6,116 | 0.91× |
| Mecklenburg-Vorpommern | 5,058 | 1× |
| Saarland | 2,921 | 0.9× |
| Bremen | 1,731 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bibi und Tina | 264.43× | Movies & TV |
| Camila Cabello | 171.52× | Music & Radio |
| Megaloh (official) | 547.94× | Music & Radio |
| Lush (band) | 76.73× | Music & Radio |
| Electric Love Festival | 96.74× | Music & Radio |
| Róisín Murphy | 140.43× | Music & Radio |
| Gentleman (musician) | 53.8× | Music & Radio |
| Gil Ofarim | 15.4× | Music & Radio |
| Splash Festival | 72.42× | Music & Radio |
| ROMES | 61.27× | Music & Radio |
| Avril Lavigne | 32.77× | Music & Radio |
| Jeanette Biedermann | 17.99× | Music & Radio |
| 8.81× | Internet & Social Media | |
| Elif | 59.7× | Music & Radio |
| Max Herre | 52.12× | Music & Radio |
| Ashlee Simpson | 126.47× | Music & Radio |
| Hexe Lilli | 67.57× | Kids & Family |
| Jan Delay | 31.74× | Music & Radio |
| Finch | 10.24× | Music & Radio |
| Attila | 79.6× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.29 |
| LGBTQ+ Identity | OPEN | 1.15 |
| Healthy Lifestyle | BALANCE | 1.12 |
| DIY Mentality | THRILL | 1.05 |
| Sustainability | BALANCE | 1.04 |
| Social Media Usage | JOY | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 75.7% |
| Austria | 15.9% |
| Switzerland | 3.0% |
See Esther Graf audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Esther Graf have in Germany?
Esther Graf has an estimated audience of 264,482 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Esther Graf fans?
73.2% of Esther Graf fans are female, 26.8% are male, with an average age of 37.0 years.
Which brands do Esther Graf fans like most?
Esther Graf fans show strongest brand affinity for Bibi und Tina (264.43×), Camila Cabello (171.52×), and Megaloh (official) (547.94×) over the country average.
Where do Esther Graf fans live in Germany?
Esther Graf fans in Germany are most concentrated in Nordrhein-Westfalen (reach 52,840), Bayern (reach 39,188), and Baden-Württemberg (reach 33,073). These three regions account for the largest share of the active audience.
What other brands do Esther Graf fans also like?
Beyond Esther Graf itself, the audience over-indexes on Camila Cabello (171.52×), Megaloh (official) (547.94×), Lush (band) (76.73×), and Electric Love Festival (96.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Esther Graf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.