Rascasse Audience Intelligence

Esther Graf Audience in Germany

A data profile of the people who buy, follow and care about Esther Graf in Germany — modelled from more than twelve digital signal sources. Esther Graf has an estimated audience of 324,466 people in Germany.

#205among Singer-songwriter in Germany#3437among Person in Germany#2053in Music & Radio

The average Esther Graf fan in Germany is 35.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Bibi und Tina, Camila Cabello, Megaloh (official), with strongest over-indexing on Bibi und Tina (264.43× the country average).

Demographically, the Esther Graf audience skews more female with an average age of 35.8, and over-indexes on personality traits such as Social Media Usage, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Esther Graf fan in Germany is more female, around 35.8 years old, with strong Social Media Usage tendencies and a notable affinity for Bibi und Tina.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Esther Graf profile in Germany.

Audience size
324K
in Germany
Gender
62.8%♀
37.2% male
Age
35.8
average years
Country rank
#16383
Person in Germany
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Esther Graf fans

62.8% are female, 37.2% are male, average age 35.8.

Fig. 02

Gender split

62.8%
Female
37.2%
Male
Demographic split for Esther Graf audience in Germany
MetricValue
Female62.8%
Male37.2%
Average age35.8
Estimated audience size324,466
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Esther Graf audience in Germany
Age bracketShare%
16-1931%
20-2919%
30-3916%
40-4920%
50+14%
Fig. 04

Worldwide distribution

75.5%

of the worldwide Esther Graf audience comes from Germany.

Worldwide audience distribution share by country for Esther Graf
CountryShare
Germany75.5%
Austria16.9%
Switzerland2.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Esther Graf audience in Germany is strongest.

Fig. 05

Top regions by affinity

Esther Graf fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~10K1.20×
02Brandenburg~10K1.20×
03Niedersachsen~30K1.13×
04Sachsen~20K1.13×
05Hamburg~8K1.13×
06Berlin~20K1.10×
07Sachsen-Anhalt~8K1.05×
08Mecklenburg-Vorpommern~6K1.02×
09Saarland~4K0.95×
10Thüringen~7K0.94×
11Bayern~50K0.92×
12Baden-Württemberg~40K0.91×
13Nordrhein-Westfalen~60K0.90×
14Bremen~2K0.89×
15Hessen~20K0.82×
16Rheinland-Pfalz~10K0.76×
Fig. 06

Affinity by region

Affinity by region — Esther Graf, Germany
0.76×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Esther Graf audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Esther Graf audience
#·InterestCategoryAffinity×
01Megaloh (official)Music & Radio547.94×
02Bibi und TinaMovies & TV264.43×
03Camila CabelloMusic & Radio171.52×
04Jacob SartoriusMusic & Radio171.52×
05Róisín MurphyMusic & Radio140.43×
06Jesse McCartneyMovies & TV132.20×
07Ashlee SimpsonMusic & Radio126.47×
08Electric Love FestivalMusic & Radio96.74×
09AttilaMusic & Radio79.60×
10Lush (band)Music & Radio76.73×
11Splash FestivalMusic & Radio72.42×
12Hexe LilliKids & Family67.57×
13ROMESMusic & Radio61.27×
14ElifMusic & Radio59.70×
15Beginner (band)Music & Radio55.35×
16Gentleman (musician)Music & Radio53.80×
17Avril LavigneMusic & Radio32.77×
18Jeanette BiedermannMusic & Radio17.99×
19Gil OfarimMusic & Radio15.40×
20RedditInternet & Social Media8.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Esther Graf audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Esther Graf audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY2.28×
Healthy LifestyleBALANCE1.92×
SustainabilityBALANCE1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Esther Graf audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.69×
Price SensitivityPREMIUM0.76×
Luxury OrientationPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Esther Graf have in Germany?

Esther Graf has an estimated audience of 324,466 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Esther Graf fans?

62.8% of Esther Graf fans are female, 37.2% are male, with an average age of 35.8 years.

03

Which brands do Esther Graf fans like most?

Esther Graf fans show strongest brand affinity for Bibi und Tina (264.43×), Camila Cabello (171.52×), and Megaloh (official) (547.94×) over the country average.

04

Where do Esther Graf fans live in Germany?

Esther Graf fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Esther Graf fans also like?

Beyond Esther Graf itself, the audience over-indexes on Camila Cabello (171.52×), Megaloh (official) (547.94×), Lush (band) (76.73×), and Electric Love Festival (96.74×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in Germany

See Esther Graf audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Esther Graf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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