Bibi und Tina Audience in Germany
Bibi und Tina has an estimated audience of 727,384 people in Germany. 50.4% are female, 49.6% are male, average age 28.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sylvanian Families, bar italia, Snuggle, Lucky Star Casino, Chinese as a foreign language.
The average Bibi und Tina fan in Germany is 28.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sylvanian Families, bar italia, Snuggle, with strongest over-indexing on Sylvanian Families (335.21× the country average). Demographically, the Bibi und Tina audience skews balanced with an average age of 28.4, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV show
Demographics of Bibi und Tina fans
| Metric | Value |
|---|---|
| Female | 50.4% |
| Male | 49.6% |
| Average age | 28.4 |
| Estimated audience size | 727,384 |
Audience persona
The typical Bibi und Tina fan in Germany is balanced, around 28.4 years old, with strong Sustainability tendencies and a notable affinity for Sylvanian Families.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 166,057 | 1.04× |
| Bayern | 129,917 | 1.11× |
| Baden-Württemberg | 107,635 | 1.08× |
| Niedersachsen | 87,258 | 1.24× |
| Hessen | 47,021 | 0.85× |
| Sachsen | 44,691 | 1.25× |
| Rheinland-Pfalz | 37,675 | 1.03× |
| Schleswig-Holstein | 31,095 | 1.19× |
| Berlin | 28,772 | 0.88× |
| Brandenburg | 24,956 | 1.11× |
| Thüringen | 19,797 | 1.07× |
| Hamburg | 16,016 | 0.97× |
| Mecklenburg-Vorpommern | 14,061 | 1.01× |
| Sachsen-Anhalt | 12,453 | 0.66× |
| Saarland | 6,709 | 0.75× |
| Bremen | 4,621 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sylvanian Families | 335.21× | Kids & Family |
| bar italia | 185.63× | Music & Radio |
| Snuggle | 185.63× | Home & Garden |
| Lucky Star Casino | 454.01× | |
| Chinese as a foreign language | 122.66× | Business & Career |
| House of Wax (2005 film) | 59.58× | Movies & TV |
| Montessori 3-6 Homeschool | 65.16× | Kids & Family |
| Fatburger | 203.6× | Food & Beverages |
| Slaughterhouse (group) | 86.17× | Music & Radio |
| myToys | 20× | Shopping |
| Sbarro | 156.84× | Food & Beverages |
| Keno | 55.88× | Games |
| Handmade Crafts | 10.19× | Kids & Family |
| Witt Weiden | 11.08× | Shopping |
| Despicable Me (franchise) | 60.56× | Movies & TV |
| Photo-book | 14.67× | Kids & Family |
| CONCEPT STORE | 36.17× | Shopping |
| Stuffed toy | 14.37× | Kids & Family |
| Jessica Winter | 185.63× | Music & Radio |
| Personal organizer | 13.2× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.27 |
| Early Adopter Mentality | POWER | 1.26 |
| Family Orientation | CONSERVATISM | 1.24 |
| Social Media Usage | JOY | 1.12 |
| Luxury Orientation | PREMIUM | 1.12 |
| DIY Mentality | THRILL | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 74.3% |
| Austria | 7.8% |
| Switzerland | 6.8% |
See Bibi und Tina audiences in other countries
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Frequently asked questions
How many fans does Bibi und Tina have in Germany?
Bibi und Tina has an estimated audience of 727,384 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bibi und Tina fans?
50.4% of Bibi und Tina fans are female, 49.6% are male, with an average age of 28.4 years.
Which brands do Bibi und Tina fans like most?
Bibi und Tina fans show strongest brand affinity for Sylvanian Families (335.21×), bar italia (185.63×), and Snuggle (185.63×) over the country average.
Where do Bibi und Tina fans live in Germany?
Bibi und Tina fans in Germany are most concentrated in Nordrhein-Westfalen (reach 166,057), Bayern (reach 129,917), and Baden-Württemberg (reach 107,635). These three regions account for the largest share of the active audience.
What other brands do Bibi und Tina fans also like?
Beyond Bibi und Tina itself, the audience over-indexes on bar italia (185.63×), Snuggle (185.63×), Lucky Star Casino (454.01×), and Chinese as a foreign language (122.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bibi und Tina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.