Enya Audience in Germany

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Enya has an estimated audience of 371,886 people in Germany. 56.2% are female, 43.8% are male, average age 44.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Clannad, Nina Chuba, Leonardo DiCaprio, George Clooney, Tori Kelly.

The average Enya fan in Germany is 44.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Clannad, Nina Chuba, Leonardo DiCaprio, with strongest over-indexing on Clannad (356.15× the country average). Demographically, the Enya audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Tradition, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Enya fans

Demographic split for Enya audience in Germany
MetricValue
Female56.2%
Male43.8%
Average age44.3
Estimated audience size371,886

Audience persona

The typical Enya fan in Germany is more female, around 44.3 years old, with strong Tradition tendencies and a notable affinity for Clannad.

Top regions in Germany

Top regions ranked by reach for Enya in Germany
RegionReachAffinity
Nordrhein-Westfalen76,2860.94×
Bayern56,6740.95×
Baden-Württemberg47,9840.95×
Niedersachsen34,1750.95×
Hessen26,6580.94×
Sachsen22,3991.23×
Berlin18,8821.14×
Rheinland-Pfalz16,9170.91×
Schleswig-Holstein12,7350.95×
Brandenburg11,8321.03×
Sachsen-Anhalt10,6911.11×
Thüringen10,2461.08×
Hamburg7,4680.89×
Mecklenburg-Vorpommern7,2061.01×
Saarland4,9681.09×
Bremen2,6990.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Enya audience
BrandAffinityCategory
Clannad356.15×Music & Radio
Nina Chuba53.84×Music & Radio
Leonardo DiCaprio48.77×Movies & TV
George Clooney56.01×Movies & TV
Tori Kelly185.87×Music & Radio
Nelly76.42×Music & Radio
Oakley, California208.54×Travel & Leisure
Salma Hayek37.42×Movies & TV
Tiger Muay Thai & MMA Training Camp, Phuket, Thailand329.56×
Senna Guemmour106.82×Music & Radio
Mandy Capristo72.19×Music & Radio
Querétaro F.C.241.73×Sports
Jonathan Rhys Meyers72.95×Fashion & Accessoires
Bob the Builder45.78×Movies & TV
Tracy Chapman75.47×Music & Radio
Emmy Rossum43.29×Movies & TV
Priyanka Chopra40.49×Movies & TV
Sarah Brightman82.66×Music & Radio
Adriana Lima27.27×Fashion & Accessoires
Bill Kaulitz20×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Enya audience
TraitClusterScore
TraditionCONSERVATISM1.68
Pet OwnershipJOY1.53
Community OrientationOPEN1.42
TravellingTHRILL1.34
Early Adopter MentalityPOWER1.3
IndividualismJOY1.27

Worldwide distribution

Worldwide audience distribution share by country for Enya
CountryShare
United States18.8%
United Kingdom9.0%
Japan7.6%

See Enya audiences in other countries

More Pop audiences in Germany

Frequently asked questions

How many fans does Enya have in Germany?

Enya has an estimated audience of 371,886 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Enya fans?

56.2% of Enya fans are female, 43.8% are male, with an average age of 44.3 years.

Which brands do Enya fans like most?

Enya fans show strongest brand affinity for Clannad (356.15×), Nina Chuba (53.84×), and Leonardo DiCaprio (48.77×) over the country average.

Where do Enya fans live in Germany?

Enya fans in Germany are most concentrated in Nordrhein-Westfalen (reach 76,286), Bayern (reach 56,674), and Baden-Württemberg (reach 47,984). These three regions account for the largest share of the active audience.

What other brands do Enya fans also like?

Beyond Enya itself, the audience over-indexes on Nina Chuba (53.84×), Leonardo DiCaprio (48.77×), George Clooney (56.01×), and Tori Kelly (185.87×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Enya. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.