House of the Dragon Audience in Germany
A data profile of the people who buy, follow and care about House of the Dragon in Germany — modelled from more than twelve digital signal sources. House of the Dragon has an estimated audience of 5,949,660 people in Germany.
The average House of the Dragon fan in Germany is 29.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include The Hobbit, Kit Harington, Peter Dinklage, with strongest over-indexing on The Hobbit (20.94× the country average).
Demographically, the House of the Dragon audience skews more female with an average age of 29.7, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical House of the Dragon fan in Germany is more female, around 29.7 years old, with strong Extroversion tendencies and a notable affinity for The Hobbit.
At a glance
The key figures that characterise the House of the Dragon profile in Germany.
Search interest · 12-month trend
Demographics of House of the Dragon viewers
55.1% are female, 44.9% are male, average age 29.7.
Gender split
| Metric | Value |
|---|---|
| Female | 55.1% |
| Male | 44.9% |
| Average age | 29.7 |
| Estimated audience size | 5,949,660 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 44% | |
| 20-29 | 23% | |
| 30-39 | 17% | |
| 40-49 | 12% | |
| 50+ | 4% |
Worldwide distribution
of the worldwide House of the Dragon audience comes from Germany.
| Country | Share |
|---|---|
| United States | 29.7% |
| India | 11.2% |
| Germany | 10.9% |
Geography
Where the House of the Dragon audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~1.5M | 1.08× | |
| 02 | Hessen | ~500K | 1.08× | |
| 03 | Sachsen-Anhalt | ~200K | 1.08× | |
| 04 | Niedersachsen | ~600K | 1.06× | |
| 05 | Berlin | ~300K | 1.06× | |
| 06 | Schleswig-Holstein | ~200K | 1.02× | |
| 07 | Bayern | ~900K | 1.00× | |
| 08 | Rheinland-Pfalz | ~300K | 0.99× | |
| 09 | Thüringen | ~100K | 0.98× | |
| 10 | Hamburg | ~100K | 0.97× | |
| 11 | Bremen | ~50K | 0.97× | |
| 12 | Brandenburg | ~200K | 0.96× | |
| 13 | Mecklenburg-Vorpommern | ~100K | 0.96× | |
| 14 | Saarland | ~70K | 0.95× | |
| 15 | Sachsen | ~300K | 0.94× | |
| 16 | Baden-Württemberg | ~700K | 0.91× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the House of the Dragon audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kit Harington | Movies & TV | 23.49× | ||
| 02 | Beverly Hills, 90210 | Movies & TV | 21.43× | ||
| 03 | The Hobbit | Movies & TV | 20.94× | ||
| 04 | Peter Dinklage | Movies & TV | 20.78× | ||
| 05 | Rose Leslie | Movies & TV | 12.47× | ||
| 06 | Anthony Hopkins | Movies & TV | 11.22× | ||
| 07 | Emilia Clarke | Movies & TV | 10.74× | ||
| 08 | Mila Kunis | Movies & TV | 7.79× | ||
| 09 | Oblivion (2013 film) | Movies & TV | 7.05× | ||
| 10 | Gal Gadot | Fashion & Accessoires | 7.01× | ||
| 11 | Jason Momoa | Movies & TV | 6.81× | ||
| 12 | The Lord of the Rings | Movies & TV | 6.71× | ||
| 13 | Robert Redford | Movies & TV | 5.52× | ||
| 14 | Millie Bobby Brown | Movies & TV | 5.17× | ||
| 15 | Henry Cavill | Movies & TV | 5.16× | ||
| 16 | Hugendubel | Shopping | 4.97× | ||
| 17 | Game of Thrones | Movies & TV | 4.94× | ||
| 18 | Superman | Movies & TV | 3.68× | ||
| 19 | Harry Potter | Movies & TV | 2.93× | ||
| 20 | Batman | Movies & TV | 2.46× |
Personality of the House of the Dragon audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.90× | |
| Early Adopter Mentality | POWER | 1.33× | |
| Sustainability | BALANCE | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.87× | |
| DIY Mentality | THRILL | 0.88× | |
| Sports Activity | POWER | 0.90× |
Frequently asked questions
How many fans does House of the Dragon have in Germany?
House of the Dragon has an estimated audience of 5,949,660 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of House of the Dragon viewers?
55.1% of House of the Dragon fans are female, 44.9% are male, with an average age of 29.7 years.
Which brands do House of the Dragon fans like most?
House of the Dragon fans show strongest brand affinity for The Hobbit (20.94×), Kit Harington (23.49×), and Peter Dinklage (20.78×) over the country average.
Where do House of the Dragon fans live in Germany?
House of the Dragon fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1.5M), Bayern (reach ~900K), and Baden-Württemberg (reach ~700K). These three regions account for the largest share of the active audience.
What other brands do House of the Dragon fans also like?
Beyond House of the Dragon itself, the audience over-indexes on Kit Harington (23.49×), Peter Dinklage (20.78×), Game of Thrones (4.94×), and Emilia Clarke (10.74×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More TV series audiences in Germany
- Stranger Things (9,494,342)
- Game of Thrones (9,332,621)
- Superman (9,212,267)
- Motorcycles (7,358,776)
- Succession (6,605,780)
See House of the Dragon audiences in other countries
- House of the Dragon — United States
- House of the Dragon — United Kingdom
- House of the Dragon — France
- House of the Dragon — Italy
- House of the Dragon — Spain
- House of the Dragon — Brazil
- House of the Dragon — Japan
- House of the Dragon — South Korea
- House of the Dragon — India
- House of the Dragon — Canada
- House of the Dragon — Mexico
How to read this data
Audience size is the estimated number of people in Germany who actively search for House of the Dragon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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