Rascasse Audience Intelligence

The Lord of the Rings Audience in Germany

Name: The Lord of the Rings — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about The Lord of the Rings in Germany — modelled from more than twelve digital signal sources. The Lord of the Rings has an estimated audience of 1,747,458 people in Germany.

#103among Movie / TV Show / Series in Germany #346in Movies & TV

The average The Lord of the Rings fan in Germany is 35.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Grace Kelly, Dune, Sophia Loren, with strongest over-indexing on Grace Kelly (30.39× the country average).

Demographically, the The Lord of the Rings audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Tradition, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical The Lord of the Rings fan in Germany is more male, around 35.3 years old, with strong Tradition tendencies and a notable affinity for Grace Kelly.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Lord of the Rings profile in Germany.

Audience size

1.7M

in Germany

Gender

43.5%♀

56.5% male

Age

35.3

average years

Country rank

#3844

Movie / TV Show / Series in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of The Lord of the Rings viewers

43.5% are female, 56.5% are male, average age 35.3.

Fig. 02

Gender split

43.5%

Female

56.5%

Male

Demographic split for The Lord of the Rings audience in Germany
Metric	Value
Female	43.5%
Male	56.5%
Average age	35.3
Estimated audience size	1,747,458

Fig. 03

Age distribution

Age distribution of the The Lord of the Rings audience in Germany
Age bracket	Share	%
16-19		26%
20-29		23%
30-39		22%
40-49		19%
50+		10%

Fig. 04

Worldwide distribution

9.6%

of the worldwide The Lord of the Rings audience comes from Germany.

Worldwide audience distribution share by country for The Lord of the Rings
Country	Share
United States	32.9%
United Kingdom	10.3%
Germany	9.6%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Lord of the Rings audience in Germany is strongest.

Fig. 05

Top regions by affinity

The Lord of the Rings fans by region: top regions in Germany
#	Region	Reach	×
01	Sachsen	~40K	1.11×
02	Thüringen	~20K	1.08×
03	Niedersachsen	~70K	1.07×
04	Schleswig-Holstein	~30K	1.05×
05	Rheinland-Pfalz	~30K	1.04×
06	Sachsen-Anhalt	~20K	1.04×
07	Brandenburg	~20K	1.03×
08	Mecklenburg-Vorpommern	~10K	1.03×
09	Nordrhein-Westfalen	~100K	1.01×
10	Bayern	~100K	1.01×
11	Hessen	~50K	1.01×
12	Baden-Württemberg	~90K	0.97×
13	Berlin	~30K	0.96×
14	Bremen	~5K	0.94×
15	Hamburg	~10K	0.93×
16	Saarland	~8K	0.92×

Affinity by region — The Lord of the Rings, Germany

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Lord of the Rings audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Lord of the Rings audience
#	Interest	Category	×
01	Boyz n the Hood	Movies & TV	40.05×
02	Grace Kelly	Movies & TV	30.39×
03	Dean Martin	Music & Radio	24.78×
04	Sophia Loren	Movies & TV	22.54×
05	Pride & Prejudice (2005 film)	Movies & TV	21.02×
06	Liv Tyler	Movies & TV	16.04×
07	Ian McKellen	Movies & TV	13.21×
08	Dune	Movies & TV	12.57×
09	Elijah Wood	Movies & TV	11.83×
10	Brigitte Bardot	Movies & TV	11.77×
11	Brendan Fraser	Movies & TV	11.38×
12	Viggo Mortensen	Movies & TV	10.75×
13	Lego Star Wars	Kids & Family	10.68×
14	Emilia Clarke	Movies & TV	10.26×
15	Audrey Hepburn	Movies & TV	9.88×
16	Orlando Bloom	Movies & TV	9.04×
17	The Hobbit	Movies & TV	8.96×
18	Daniel Radcliffe	Movies & TV	8.33×
19	Downton Abbey	Movies & TV	6.16×
20	Game of Thrones	Movies & TV	3.06×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Lord of the Rings audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by The Lord of the Rings audience · What stands out
Trait	Cluster	Score
Tradition	CONSERVATISM	1.44×
Mindfulness	BALANCE	1.38×
Travelling	THRILL	1.37×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by The Lord of the Rings audience · Rather not
Trait	Cluster	Score
DIY Mentality	THRILL	0.84×
Quality Awareness	PREMIUM	0.89×
Family Orientation	CONSERVATISM	0.90×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does The Lord of the Rings have in Germany?

The Lord of the Rings has an estimated audience of 1,747,458 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of The Lord of the Rings viewers?

43.5% of The Lord of the Rings fans are female, 56.5% are male, with an average age of 35.3 years.

Which brands do The Lord of the Rings fans like most?

The Lord of the Rings fans show strongest brand affinity for Grace Kelly (30.39×), Dune (12.57×), and Sophia Loren (22.54×) over the country average.

Where do The Lord of the Rings fans live in Germany?

The Lord of the Rings fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

What other brands do The Lord of the Rings fans also like?

Beyond The Lord of the Rings itself, the audience over-indexes on Dune (12.57×), Sophia Loren (22.54×), Liv Tyler (16.04×), and Dean Martin (24.78×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See The Lord of the Rings audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Lord of the Rings. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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