Rascasse Audience Intelligence

Audrey Hepburn Audience in Germany

A data profile of the people who buy, follow and care about Audrey Hepburn in Germany — modelled from more than twelve digital signal sources. Audrey Hepburn has an estimated audience of 1,479,059 people in Germany.

#132among Actor Actress or TV Star in Germany#477among Person in Germany#431in Movies & TV

The average Audrey Hepburn fan in Germany is 39.6 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Marlene Dietrich, Sean Bean, Jane Fonda, with strongest over-indexing on Marlene Dietrich (24.58× the country average).

Demographically, the Audrey Hepburn audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Urban Lifestyle, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Audrey Hepburn fan in Germany is more female, around 39.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Marlene Dietrich.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Audrey Hepburn profile in Germany.

Audience size
1.5M
in Germany
Gender
69.0%♀
31.0% male
Age
39.6
average years
Country rank
#4515
Person in Germany
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Audrey Hepburn fans

69.0% are female, 31.0% are male, average age 39.6.

Fig. 02

Gender split

69.0%
Female
31.0%
Male
Demographic split for Audrey Hepburn audience in Germany
MetricValue
Female69.0%
Male31.0%
Average age39.6
Estimated audience size1,479,059
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Audrey Hepburn audience in Germany
Age bracketShare%
16-1923%
20-2916%
30-3916%
40-4922%
50+23%
Fig. 04

Worldwide distribution

8.1%

of the worldwide Audrey Hepburn audience comes from Germany.

Worldwide audience distribution share by country for Audrey Hepburn
CountryShare
United States24.4%
United Kingdom8.3%
Germany8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Audrey Hepburn audience in Germany is strongest.

Fig. 05

Top regions by affinity

Audrey Hepburn fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~80K1.20×
02Bayern~300K1.10×
03Hamburg~40K1.10×
04Hessen~100K1.08×
05Nordrhein-Westfalen~300K1.06×
06Rheinland-Pfalz~80K1.04×
07Schleswig-Holstein~60K1.04×
08Saarland~20K1.04×
09Niedersachsen~100K1.01×
10Bremen~10K0.98×
11Brandenburg~50K0.96×
12Sachsen~70K0.92×
13Sachsen-Anhalt~40K0.90×
14Mecklenburg-Vorpommern~30K0.90×
15Thüringen~30K0.89×
16Baden-Württemberg~200K0.84×
Fig. 06

Affinity by region

Affinity by region — Audrey Hepburn, Germany
0.84×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Audrey Hepburn audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Audrey Hepburn audience
#·InterestCategoryAffinity×
01École des Beaux-ArtsBusiness & Career79.88×
02Sean BeanMovies & TV37.24×
03Marlene DietrichMovies & TV24.58×
04Ute LemperMusic & Radio24.58×
05Julie AndrewsMovies & TV22.88×
06Shirley MacLaineMovies & TV22.69×
07Lorna LuftMusic & Radio22.69×
08Jane FondaMovies & TV22.54×
09Bette DavisMovies & TV21.93×
10Sophia LorenMovies & TV20.30×
11Casablanca (film)Movies & TV19.93×
12Emily RatajkowskiFashion & Accessoires18.47×
13Marilyn MonroeFashion & Accessoires17.83×
14Elizabeth TaylorMovies & TV17.24×
15Maggie SmithMovies & TV16.82×
16Judy GarlandMovies & TV14.12×
17Henry CavillMovies & TV12.82×
18Adriana LimaFashion & Accessoires10.79×
19Bradley CooperMovies & TV9.78×
20Julia RobertsMovies & TV8.42×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Audrey Hepburn audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Audrey Hepburn audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.43×
MindfulnessBALANCE1.39×
Quality AwarenessPREMIUM1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Audrey Hepburn audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.86×
PatriotismCONSERVATISM0.89×
DIY MentalityTHRILL0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Audrey Hepburn have in Germany?

Audrey Hepburn has an estimated audience of 1,479,059 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Audrey Hepburn fans?

69.0% of Audrey Hepburn fans are female, 31.0% are male, with an average age of 39.6 years.

03

Which brands do Audrey Hepburn fans like most?

Audrey Hepburn fans show strongest brand affinity for Marlene Dietrich (24.58×), Sean Bean (37.24×), and Jane Fonda (22.54×) over the country average.

04

Where do Audrey Hepburn fans live in Germany?

Audrey Hepburn fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Audrey Hepburn fans also like?

Beyond Audrey Hepburn itself, the audience over-indexes on Sean Bean (37.24×), Jane Fonda (22.54×), Shirley MacLaine (22.69×), and Sophia Loren (20.3×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in Germany

See Audrey Hepburn audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Audrey Hepburn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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