10 things i hate about you Audience in United States

10 things i hate about you has an estimated audience of 4,415,132 people in United States. 57.1% are female, 42.9% are male, average age 31.8. Top regions: California, Texas, Florida.

The average 10 things i hate about you fan in United States is 31.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the 10 things i hate about you audience skews more female with an average age of 31.8, and over-indexes on personality traits such as Urban Lifestyle, Convenience Orientation.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of 10 things i hate about you fans

Demographic split for 10 things i hate about you audience in United States
MetricValue
Female57.1%
Male42.9%
Average age31.8
Estimated audience size4,415,132

Top regions in United States

Top regions ranked by reach for 10 things i hate about you in United States
RegionReachAffinity
California612,0031.26×
Texas447,1971.18×
Florida281,6040.94×
New York230,1660.93×
Illinois162,8001.11×
Pennsylvania148,0551×
Ohio129,5640.95×
North Carolina128,0070.96×
Georgia127,9990.94×
Washington126,9331.43×
Michigan116,7431.01×
New Jersey109,8620.98×
Arizona102,6461.14×
Virginia100,4620.93×
Tennessee91,3501.03×
Indiana88,9511.1×
Massachusetts88,8981.02×
Missouri74,2101.04×
Colorado72,7061.04×
Wisconsin66,8301.01×
Maryland65,5120.86×
Minnesota63,1911×
Oregon59,9681.18×
South Carolina58,7000.88×
Utah57,1781.45×
Oklahoma57,1421.17×
Kentucky56,2361.02×
Alabama53,5370.87×
Louisiana49,2010.86×
Connecticut43,7420.99×
Nevada42,3600.99×
Iowa39,1841.08×
Kansas38,6091.11×
Arkansas37,3941.03×
Mississippi28,3700.78×
Idaho27,3111.23×
Nebraska23,8671.08×
New Mexico21,6840.98×
West Virginia18,6980.91×
Hawaii17,0100.9×
New Hampshire15,7400.9×
Maine13,2950.84×
Rhode Island12,9830.92×
Montana11,9650.98×
Washington, District of Columbia10,3660.78×
Delaware9,3810.77×
South Dakota9,1560.9×
North Dakota8,3990.93×
Alaska8,1940.87×
Vermont6,7360.87×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 10 things i hate about you audience
TraitClusterScore
Urban LifestyleOPEN1.64
Convenience OrientationPREMIUM1.42
Family OrientationCONSERVATISM1.34
SpiritualityBALANCE1.33
MindfulnessBALANCE1.32
Community OrientationOPEN1.28

Worldwide distribution

Worldwide audience distribution share by country for 10 things i hate about you
CountryShare
United States41.1%
Canada5.2%
United Kingdom5.2%

See 10 things i hate about you audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for 10 things i hate about you. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.