A data profile of the people who buy, follow and care about Adam Savage in United States — modelled from more than twelve digital signal sources. Adam Savage has an estimated audience of 335,278 people in United States.
The average Adam Savage fan in United States is 35.3 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Erin Andrews, Josh Duhamel, Sharon Osbourne, with strongest over-indexing on Erin Andrews (463.11× the country average).
Demographically, the Adam Savage audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Adam Savage fan in United States is more male, around 35.3 years old, with strong Patriotism tendencies and a notable affinity for Erin Andrews.
The key figures that characterise the Adam Savage profile in United States.
32.3% are female, 67.7% are male, average age 35.3.
| Metric | Value |
|---|---|
| Female | 32.3% |
| Male | 67.7% |
| Average age | 35.3 |
| Estimated audience size | 335,278 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 18% | |
| 50+ | 13% |
of the worldwide Adam Savage audience comes from United States.
| Country | Share |
|---|---|
| United States | 57.0% |
| United Kingdom | 7.9% |
| Canada | 5.9% |
Where the Adam Savage audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington | ~10K | 1.49× | |
| 02 | Oregon | ~6K | 1.40× | |
| 03 | Utah | ~4K | 1.38× | |
| 04 | Idaho | ~2K | 1.30× | |
| 05 | Colorado | ~7K | 1.27× | |
| 06 | Maine | ~1K | 1.17× | |
| 07 | New Hampshire | ~2K | 1.15× | |
| 08 | Montana | ~1K | 1.15× | |
| 09 | Indiana | ~7K | 1.13× | |
| 10 | Wisconsin | ~6K | 1.13× | |
| 11 | Kansas | ~3K | 1.12× | |
| 12 | Oklahoma | ~4K | 1.10× | |
| 13 | Alaska | <1K | 1.10× | |
| 14 | Minnesota | ~5K | 1.09× | |
| 15 | Ohio | ~10K | 1.08× | |
| 16 | Kentucky | ~5K | 1.08× | |
| 17 | Rhode Island | ~1K | 1.08× | |
| 18 | Vermont | <1K | 1.08× | |
| 19 | Missouri | ~6K | 1.07× | |
| 20 | West Virginia | ~2K | 1.07× | |
| 21 | Iowa | ~3K | 1.05× | |
| 22 | Michigan | ~9K | 1.04× | |
| 23 | Arkansas | ~3K | 1.04× | |
| 24 | Nebraska | ~2K | 1.04× | |
| 25 | Arizona | ~7K | 1.03× | |
| 26 | California | ~40K | 1.01× | |
| 27 | Pennsylvania | ~10K | 1.01× | |
| 28 | North Dakota | <1K | 1.01× | |
| 29 | Tennessee | ~7K | 0.99× | |
| 30 | New Mexico | ~2K | 0.97× | |
| 31 | South Dakota | <1K | 0.96× | |
| 32 | Massachusetts | ~6K | 0.95× | |
| 33 | Washington, District of Columbia | <1K | 0.91× | |
| 34 | Illinois | ~10K | 0.90× | |
| 35 | Virginia | ~7K | 0.89× | |
| 36 | Connecticut | ~3K | 0.87× | |
| 37 | North Carolina | ~9K | 0.84× | |
| 38 | Alabama | ~4K | 0.84× | |
| 39 | Nevada | ~3K | 0.83× | |
| 40 | Maryland | ~5K | 0.80× | |
| 41 | South Carolina | ~4K | 0.80× | |
| 42 | Hawaii | ~1K | 0.80× | |
| 43 | Delaware | <1K | 0.80× | |
| 44 | Mississippi | ~2K | 0.78× | |
| 45 | Georgia | ~8K | 0.77× | |
| 46 | Louisiana | ~3K | 0.76× | |
| 47 | New Jersey | ~7K | 0.75× | |
| 48 | New York | ~10K | 0.74× | |
| 49 | Texas | ~20K | 0.72× | |
| 50 | Florida | ~20K | 0.70× |
The strongest cross-interests of the Adam Savage audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Erin Andrews | Sports | 463.11× | ||
| 02 | Kari Byron | Movies & TV | 250.22× | ||
| 03 | Josh Duhamel | Fashion & Accessoires | 174.86× | ||
| 04 | Seth Green | Movies & TV | 137.44× | ||
| 05 | Rose McGowan | Movies & TV | 98.63× | ||
| 06 | Sharon Osbourne | Movies & TV | 93.10× | ||
| 07 | Sophia Bush | Movies & TV | 89.64× | ||
| 08 | Terrell Owens | Sports | 78.05× | ||
| 09 | Alyssa Milano | Movies & TV | 66.28× | ||
| 10 | Mariska Hargitay | Movies & TV | 59.84× | ||
| 11 | Nathan Fillion | Movies & TV | 59.60× | ||
| 12 | Jason Segel | Movies & TV | 54.30× | ||
| 13 | Christina Applegate | Movies & TV | 52.91× | ||
| 14 | Alison Brie | Movies & TV | 52.80× | ||
| 15 | John Cusack | Movies & TV | 51.39× | ||
| 16 | Ron Perlman | Movies & TV | 50.17× | ||
| 17 | Gwendoline Christie | Movies & TV | 49.78× | ||
| 18 | Elizabeth Banks | Movies & TV | 45.17× | ||
| 19 | Dax Shepard | Movies & TV | 41.90× | ||
| 20 | Julianne Moore | Movies & TV | 40.91× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.78× | |
| Individualism | JOY | 2.02× | |
| Early Adopter Mentality | POWER | 1.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.71× | |
| Mindfulness | BALANCE | 0.74× | |
| Creativity | OPEN | 0.78× |
Adam Savage has an estimated audience of 335,278 people in United States, concentrated in California and Texas.
32.3% of Adam Savage fans are female, 67.7% are male, with an average age of 35.3 years.
Adam Savage fans show strongest brand affinity for Erin Andrews (463.11×), Josh Duhamel (174.86×), and Sharon Osbourne (93.1×) over the country average.
Adam Savage fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Adam Savage itself, the audience over-indexes on Josh Duhamel (174.86×), Sharon Osbourne (93.1×), Seth Green (137.44×), and Kari Byron (250.22×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Adam Savage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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