Beef O'Brady's Audience in United States

Beef O'Brady's has an estimated audience of 2,201,792 people in United States. 54.7% are female, 45.3% are male, average age 41.0. Top brand affinities: Goop, Historic site, Governor of Michigan, Vocal harmony, Grinch.
Top brand affinities include Goop, Historic site, Governor of Michigan, with strongest over-indexing on Goop (10.45× the country average). Demographically, the Beef O'Brady's audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Indulgence, Extroversion.
Category: Food & Beverages · Type: Brand · Subtype: Fast food restaurants
Demographics of Beef O'Brady's fans
| Metric | Value |
|---|---|
| Female | 54.7% |
| Male | 45.3% |
| Average age | 41.0 |
| Estimated audience size | 2,201,792 |
Audience persona
The typical Beef O'Brady's fan in United States is balanced, around 41.0 years old, with strong Indulgence tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 10.45× | Internet & Social Media |
| Historic site | 7.15× | Arts & Culture |
| Governor of Michigan | 12.28× | Politics & Society |
| Vocal harmony | 7.41× | Music & Radio |
| Grinch | 6.11× | Movies & TV |
| Elsword | 22.12× | Games |
| Wok | 8.64× | Food & Beverages |
| Hibachi | 9.3× | Food & Beverages |
| Google Home | 7.39× | Technology & Electronics |
| Fairy godmother | 8.45× | Literature |
| Mathcore | 8.9× | Music & Radio |
| Grace Slick | 9.31× | Music & Radio |
| Hipster | 10.16× | Politics & Society |
| headspace | 9.49× | Health |
| Cherish (group) | 10.73× | Music & Radio |
| No Escape (1994 film) | 10.55× | Movies & TV |
| TV Fanatic | 9.49× | Movies & TV |
| El Paso County, Colorado | 11.02× | Travel & Leisure |
| Regional styles of Mexican music | 2.43× | Music & Radio |
| Guitarist (magazine) | 9.38× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.35 |
| Extroversion | THRILL | 1.28 |
| Convenience Orientation | PREMIUM | 1.16 |
| Price Sensitivity | PREMIUM | 1.13 |
| Family Orientation | CONSERVATISM | 1.08 |
| Healthy Lifestyle | BALANCE | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 97.2% |
| Saudi Arabia | 1.5% |
| France | 0.2% |
See Beef O'Brady's audiences in other countries
More Fast food restaurants audiences in United States
- Taco Bell (57,807,648)
- Pizza Hut (56,485,080)
- Burger King (55,187,679)
- Subway (52,134,633)
- In-N-Out Burger (42,952,626)
How to read this data
Audience size is the estimated number of people in United States who actively search for Beef O'Brady's. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.