Rascasse Audience Intelligence

Bluegrass music Audience in United States

A data profile of the people who buy, follow and care about Bluegrass music in United States — modelled from more than twelve digital signal sources. Bluegrass music has an estimated audience of 13,052,386 people in United States.

#75among Musical genre in United States#1812among Topic in United States#185in Music & Radio

The average Bluegrass music fan in United States is 45.5 years old, balanced, and lives primarily in Kentucky.

The audience is concentrated in Kentucky, California, Texas.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bluegrass music profile in United States.

Audience size
13.1M
in United States
Gender
48.7%♀
51.3% male
Age
45.5
average years
Country rank
#2728
Topic in United States
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bluegrass music fans

48.7% are female, 51.3% are male, average age 45.5.

Fig. 02

Gender split

48.7%
Female
51.3%
Male
Demographic split for Bluegrass music audience in United States
MetricValue
Female48.7%
Male51.3%
Average age45.5
Estimated audience size13,052,386
Fig. 03

Age distribution

Ø 45.5
average years
Age distribution of the Bluegrass music audience in United States
Age bracketShare%
16-1912%
20-2912%
30-3915%
40-4922%
50+39%
Fig. 04

Worldwide distribution

39.6%

of the worldwide Bluegrass music audience comes from United States.

Worldwide audience distribution share by country for Bluegrass music
CountryShare
United States39.6%
United Kingdom4.7%
Italy4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bluegrass music audience in United States is strongest.

Fig. 05

Top regions by affinity

Bluegrass music fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~1M5.92×
02Tennessee~500K1.84×
03Iowa~200K1.80×
04West Virginia~100K1.80×
05Indiana~300K1.33×
06Vermont~30K1.32×
07Alabama~200K1.28×
08Illinois~500K1.26×
09Colorado~300K1.24×
10Pennsylvania~500K1.20×
11North Carolina~500K1.18×
12Maryland~300K1.16×
13Virginia~400K1.15×
14Montana~40K1.05×
15Ohio~400K1.04×
16South Carolina~200K1.02×
17Arkansas~100K1.02×
18Maine~50K1.02×
19New Hampshire~50K1.00×
20Missouri~200K0.99×
21Oklahoma~100K0.96×
22Kansas~100K0.95×
23Nebraska~60K0.93×
24Idaho~60K0.92×
25New York~700K0.90×
26Georgia~400K0.90×
27Washington, District of Columbia~40K0.90×
28Michigan~300K0.88×
29New Jersey~300K0.88×
30Oregon~100K0.88×
31North Dakota~20K0.88×
32Connecticut~100K0.86×
33Mississippi~90K0.86×
34South Dakota~30K0.86×
35Wisconsin~200K0.83×
36Delaware~30K0.82×
37Washington~200K0.81×
38Minnesota~200K0.80×
39Alaska~20K0.80×
40Utah~90K0.79×
41Rhode Island~30K0.79×
42Massachusetts~200K0.78×
43Louisiana~100K0.77×
44New Mexico~50K0.74×
45Texas~700K0.66×
46Hawaii~40K0.66×
47California~900K0.64×
48Florida~600K0.62×
49Nevada~80K0.60×
50Arizona~100K0.53×
Fig. 06

Affinity by region

Affinity by region — Bluegrass music, United States
0.53×1.00×5.92×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Bluegrass music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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