Rascasse Audience Intelligence

Brisbane Lions Audience in United States

A data profile of the people who buy, follow and care about Brisbane Lions in United States — modelled from more than twelve digital signal sources. Brisbane Lions has an estimated audience of 117,242 people in United States.

#6among Australian football in United States#1246among Team in United States#8061in Sports

The average Brisbane Lions fan in United States is 33.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Category: Sports · Type: Team · Subtype: Australian football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Brisbane Lions profile in United States.

Audience size
117K
in United States
Gender
47.4%♀
52.6% male
Age
33.0
average years
Country rank
#73622
Team in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Brisbane Lions fans

47.4% are female, 52.6% are male, average age 33.0.

Fig. 02

Gender split

47.4%
Female
52.6%
Male
Demographic split for Brisbane Lions audience in United States
MetricValue
Female47.4%
Male52.6%
Average age33.0
Estimated audience size117,242
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Brisbane Lions audience in United States
Age bracketShare%
16-1939%
20-2921%
30-3913%
40-4912%
50+14%
Fig. 04

Worldwide distribution

6.0%

of the worldwide Brisbane Lions audience comes from United States.

Worldwide audience distribution share by country for Brisbane Lions
CountryShare
Australia79.8%
United States6.0%
United Kingdom2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brisbane Lions audience in United States is strongest.

Fig. 05

Top regions by affinity

Brisbane Lions fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming<1K2.55×
02Hawaii<1K1.79×
03Nevada~2K1.40×
04Washington, District of Columbia<1K1.40×
05New York~9K1.32×
06Alaska<1K1.30×
07Washington~3K1.12×
08South Dakota<1K1.11×
09North Dakota<1K1.09×
10Montana<1K1.06×
11Rhode Island<1K1.03×
12West Virginia<1K1.02×
13Maine<1K1.00×
14Colorado~2K0.99×
15Iowa<1K0.99×
16New Hampshire<1K0.98×
17Delaware<1K0.98×
18Oregon~1K0.97×
19Idaho<1K0.95×
20Nebraska<1K0.94×
21Kansas<1K0.93×
22Illinois~4K0.92×
23New Mexico<1K0.92×
24Massachusetts~2K0.91×
25Mississippi<1K0.91×
26Utah<1K0.90×
27California~10K0.89×
28Arizona~2K0.89×
29Louisiana~1K0.89×
30Kentucky~1K0.89×
31Connecticut~1K0.89×
32Arkansas<1K0.89×
33Missouri~2K0.87×
34Pennsylvania~3K0.86×
35Oklahoma~1K0.86×
36Ohio~3K0.85×
37New Jersey~3K0.84×
38Virginia~2K0.84×
39Indiana~2K0.84×
40Minnesota~1K0.83×
41Alabama~1K0.83×
42Tennessee~2K0.82×
43South Carolina~1K0.81×
44Wisconsin~1K0.81×
45Maryland~2K0.80×
46Michigan~2K0.79×
47Georgia~3K0.74×
48North Carolina~3K0.73×
49Texas~7K0.68×
50Florida~5K0.68×
Fig. 06

Affinity by region

Affinity by region — Brisbane Lions, United States
0.68×1.00×2.55×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Brisbane Lions. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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