Camden, New Jersey Audience in United States

Camden, New Jersey logo

Camden, New Jersey has an estimated audience of 579,988 people in United States. 63.6% are female, 36.4% are male, average age 36.0. Top regions: New Jersey, Texas, Florida. Top brand affinities: Google Wallet, CAC 40, Golden Gate, ABC TV, John Key.

The average Camden, New Jersey fan in United States is 36.0 years old, more female, and lives primarily in New Jersey. The audience is concentrated in New Jersey, Texas, Florida. Top brand affinities include Google Wallet, CAC 40, Golden Gate, with strongest over-indexing on Google Wallet (9.09× the country average). Demographically, the Camden, New Jersey audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Career Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Camden, New Jersey fans

Demographic split for Camden, New Jersey audience in United States
MetricValue
Female63.6%
Male36.4%
Average age36.0
Estimated audience size579,988

Audience persona

The typical Camden, New Jersey fan in United States is more female, around 36.0 years old, with strong Career Orientation tendencies and a notable affinity for Google Wallet.

Top regions in United States

Top regions ranked by reach for Camden, New Jersey in United States
RegionReachAffinity
New Jersey51,6893.5×
Texas50,8831.02×
Florida36,1880.92×
California32,5260.51×
Pennsylvania32,1191.64×
New York26,7970.83×
South Carolina26,4623.03×
Maine20,79910.01×
North Carolina20,1201.15×
Georgia17,1710.96×
Ohio13,3370.75×
Virginia12,6330.89×
Tennessee12,5781.08×
Arkansas12,1592.54×
Arizona10,0500.85×
Maryland9,5370.96×
Massachusetts8,9210.78×
Illinois7,7520.4×
Indiana7,7280.73×
Michigan7,5260.5×
Minnesota6,3540.76×
Colorado5,7230.63×
Delaware4,6812.93×
Alabama4,6270.57×
Washington4,3820.38×
Missouri4,3540.47×
Rhode Island4,0842.21×
Connecticut3,3690.58×
Louisiana2,9070.39×
Kentucky2,8820.4×
Wisconsin2,8470.33×
Washington, District of Columbia2,4291.39×
Mississippi2,3950.5×
Oregon2,3300.35×
New Hampshire2,0550.9×
Oklahoma1,9290.3×
West Virginia1,6580.61×
Nevada1,6180.29×
Kansas1,5870.35×
Utah1,5220.29×
Iowa1,4800.31×
Idaho8990.31×
Nebraska7980.27×
Vermont7910.78×
New Mexico7450.26×
Hawaii6040.24×
Montana4300.27×
South Dakota3130.23×
Alaska3040.24×
North Dakota2420.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Camden, New Jersey audience
BrandAffinityCategory
Google Wallet9.09×Technology & Electronics
CAC 401.55×Business & Career
Golden Gate5.38×Games
ABC TV1.74×Movies & TV
John Key2.6×Politics & Society
Otto Graham1.78×Sports
henry louis gates jr2.57×Movies & TV
John Stuart Mill1.51×Politics & Society
Nasi goreng3.16×Food & Beverages
Jebel Ali Free Zone2.56×Business & Career
Gran Chaco1.52×Travel & Leisure
cake decorating shop1.55×Food & Beverages
JBPM2.22×
Salam Fayyad3.01×Politics & Society
Faculty of Engineering - Cairo university1.59×Business & Career
Jumbo (band)1.52×Music & Radio
Ponte Milvio1.56×Travel & Leisure
Petter Northug jr.2.92×Sports
Monster Buster Club1.71×Movies & TV
Editora JBC1.59×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Camden, New Jersey audience
TraitClusterScore
Career OrientationPOWER1.46
Community OrientationOPEN1.28
DIY MentalityTHRILL1.26
Family OrientationCONSERVATISM1.19
Luxury OrientationPREMIUM1.16
Urban LifestyleOPEN1.12

Worldwide distribution

Worldwide audience distribution share by country for Camden, New Jersey
CountryShare
United States57.6%
United Kingdom17.3%
Australia8.0%

See Camden, New Jersey audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Camden, New Jersey have in United States?

Camden, New Jersey has an estimated audience of 579,988 people in United States, concentrated in New Jersey and Texas.

What is the gender split and age of Camden, New Jersey fans?

63.6% of Camden, New Jersey fans are female, 36.4% are male, with an average age of 36.0 years.

Which brands do Camden, New Jersey fans like most?

Camden, New Jersey fans show strongest brand affinity for Google Wallet (9.09×), CAC 40 (1.55×), and Golden Gate (5.38×) over the country average.

Where do Camden, New Jersey fans live in United States?

Camden, New Jersey fans in United States are most concentrated in New Jersey (reach 51,689), Texas (reach 50,883), and Florida (reach 36,188). These three regions account for the largest share of the active audience.

What other brands do Camden, New Jersey fans also like?

Beyond Camden, New Jersey itself, the audience over-indexes on CAC 40 (1.55×), Golden Gate (5.38×), ABC TV (1.74×), and John Key (2.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Camden, New Jersey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.