Rascasse Audience Intelligence

Cantonese cuisine Audience in United States

A data profile of the people who buy, follow and care about Cantonese cuisine in United States — modelled from more than twelve digital signal sources. Cantonese cuisine has an estimated audience of 1,525,028 people in United States.

#43among Cuisine in United States#7220among Topic in United States#1037in Food & Beverages

The average Cantonese cuisine fan in United States is 44.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Category: Food & Beverages · Type: Topic · Subtype: Cuisine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cantonese cuisine profile in United States.

Audience size
1.5M
in United States
Gender
62.4%♀
37.6% male
Age
44.7
average years
Country rank
#17542
Topic in United States
Fig. 01

Search interest · 12-month trend

-69%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cantonese cuisine fans

62.4% are female, 37.6% are male, average age 44.7.

Fig. 02

Gender split

62.4%
Female
37.6%
Male
Demographic split for Cantonese cuisine audience in United States
MetricValue
Female62.4%
Male37.6%
Average age44.7
Estimated audience size1,525,028
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Cantonese cuisine audience in United States
Age bracketShare%
16-1911%
20-2914%
30-3918%
40-4921%
50+36%
Fig. 04

Worldwide distribution

13.8%

of the worldwide Cantonese cuisine audience comes from United States.

Worldwide audience distribution share by country for Cantonese cuisine
CountryShare
United States13.8%
Japan11.0%
Vietnam7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cantonese cuisine audience in United States is strongest.

Fig. 05

Top regions by affinity

Cantonese cuisine fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~10K2.23×
02Delaware~8K1.98×
03New York~200K1.95×
04New Jersey~70K1.69×
05Pennsylvania~90K1.68×
06Connecticut~20K1.56×
07California~300K1.52×
08Massachusetts~40K1.44×
09Nevada~20K1.43×
10Virginia~50K1.35×
11Washington~40K1.25×
12Vermont~3K1.19×
13Colorado~30K1.16×
14Washington, District of Columbia~5K1.15×
15Georgia~50K1.08×
16Maryland~30K1.05×
17Alaska~3K1.04×
18Rhode Island~5K1.02×
19North Dakota~3K1.02×
20Illinois~50K0.99×
21South Carolina~20K0.99×
22Oregon~20K0.96×
23Florida~100K0.95×
24South Dakota~3K0.94×
25North Carolina~40K0.93×
26New Hampshire~6K0.92×
27Maine~5K0.91×
28Minnesota~20K0.90×
29Montana~4K0.90×
30West Virginia~6K0.89×
31Arizona~30K0.85×
32Idaho~6K0.85×
33Louisiana~20K0.84×
34Michigan~30K0.83×
35Arkansas~10K0.83×
36New Mexico~6K0.83×
37Kansas~10K0.81×
38Ohio~40K0.80×
39Wisconsin~20K0.80×
40Nebraska~6K0.80×
41Missouri~20K0.79×
42Utah~10K0.79×
43Mississippi~10K0.79×
44Iowa~10K0.78×
45Oklahoma~10K0.77×
46Alabama~20K0.75×
47Kentucky~10K0.73×
48Texas~90K0.72×
49Indiana~20K0.72×
50Tennessee~20K0.70×
Fig. 06

Affinity by region

Affinity by region — Cantonese cuisine, United States
0.70×1.00×2.23×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Cantonese cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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