Rascasse Audience Intelligence

Cantonese cuisine Audience in Germany

A data profile of the people who buy, follow and care about Cantonese cuisine in Germany — modelled from more than twelve digital signal sources. Cantonese cuisine has an estimated audience of 402,687 people in Germany.

#26among Cuisine in Germany#5252among Topic in Germany#689in Food & Beverages

The average Cantonese cuisine fan in Germany is 44.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Dim sum, American Chinese cuisine, Spare ribs, with strongest over-indexing on Dim sum (61.09× the country average).

Demographically, the Cantonese cuisine audience skews more male with an average age of 44.7, and over-indexes on personality traits such as Indulgence, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Cantonese cuisine fan in Germany is more male, around 44.7 years old, with strong Indulgence tendencies and a notable affinity for Dim sum.

Category: Food & Beverages · Type: Topic · Subtype: Cuisine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cantonese cuisine profile in Germany.

Audience size
403K
in Germany
Gender
43.6%♀
56.4% male
Age
44.7
average years
Country rank
#13941
Topic in Germany
Fig. 01

Search interest · 12-month trend

+29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cantonese cuisine fans

43.6% are female, 56.4% are male, average age 44.7.

Fig. 02

Gender split

43.6%
Female
56.4%
Male
Demographic split for Cantonese cuisine audience in Germany
MetricValue
Female43.6%
Male56.4%
Average age44.7
Estimated audience size402,687
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Cantonese cuisine audience in Germany
Age bracketShare%
16-199%
20-2915%
30-3919%
40-4922%
50+34%
Fig. 04

Worldwide distribution

3.6%

of the worldwide Cantonese cuisine audience comes from Germany.

Worldwide audience distribution share by country for Cantonese cuisine
CountryShare
United States13.8%
Japan11.0%
Vietnam7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cantonese cuisine audience in Germany is strongest.

Fig. 05

Top regions by affinity

Cantonese cuisine fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~10K1.25×
02Brandenburg~10K1.19×
03Hamburg~10K1.09×
04Schleswig-Holstein~20K1.07×
05Berlin~20K1.03×
06Bremen~4K1.02×
07Rheinland-Pfalz~20K1.01×
08Saarland~5K1.01×
09Sachsen~20K1.00×
10Sachsen-Anhalt~10K0.99×
11Mecklenburg-Vorpommern~8K0.99×
12Hessen~30K0.89×
13Niedersachsen~30K0.88×
14Baden-Württemberg~50K0.85×
15Bayern~50K0.83×
16Nordrhein-Westfalen~70K0.78×
Fig. 06

Affinity by region

Affinity by region — Cantonese cuisine, Germany
0.78×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cantonese cuisine audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cantonese cuisine audience
#·InterestCategoryAffinity×
01Dim sumFood & Beverages61.09×
02American Chinese cuisineFood & Beverages54.68×
03Short ribsFood & Beverages43.54×
04RibFood & Beverages27.29×
05Spare ribsFood & Beverages22.10×
06Pork ribsFood & Beverages21.32×
07Pork bellyFood & Beverages19.91×
08Taiwanese cuisineFood & Beverages18.23×
09DumplingFood & Beverages17.97×
10Slow cookerFood & Beverages8.71×
11Ribs (food)Food & Beverages7.61×
12Chinese cuisineFood & Beverages3.20×
13BeefFood & Beverages2.79×
14Vitreous enamelHome & Garden2.74×
15SteakFood & Beverages2.30×
16BarbecueFood & Beverages1.92×
17BreakfastFood & Beverages1.89×
18Vegetarian cuisineFood & Beverages1.67×
19ImmoScout24Home & Garden1.55×
20Burger KingFood & Beverages1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cantonese cuisine audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cantonese cuisine audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.88×
Quality AwarenessPREMIUM1.38×
Convenience OrientationPREMIUM1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cantonese cuisine audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.89×
MindfulnessBALANCE0.96×
Need for SecurityCONSERVATISM0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cantonese cuisine have in Germany?

Cantonese cuisine has an estimated audience of 402,687 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Cantonese cuisine fans?

43.6% of Cantonese cuisine fans are female, 56.4% are male, with an average age of 44.7 years.

03

Which brands do Cantonese cuisine fans like most?

Cantonese cuisine fans show strongest brand affinity for Dim sum (61.09×), American Chinese cuisine (54.68×), and Spare ribs (22.1×) over the country average.

04

Where do Cantonese cuisine fans live in Germany?

Cantonese cuisine fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Cantonese cuisine fans also like?

Beyond Cantonese cuisine itself, the audience over-indexes on American Chinese cuisine (54.68×), Spare ribs (22.1×), Pork ribs (21.32×), and Dumpling (17.97×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cuisine audiences in Germany

See Cantonese cuisine audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cantonese cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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