Rascasse Audience Intelligence

Carrie Brownstein Audience in United States

A data profile of the people who buy, follow and care about Carrie Brownstein in United States — modelled from more than twelve digital signal sources. Carrie Brownstein has an estimated audience of 429,752 people in United States.

The average Carrie Brownstein fan in United States is 48.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Elisabeth Moss, Patricia Arquette, Natasha Lyonne, with strongest over-indexing on Elisabeth Moss (191.46× the country average).

Demographically, the Carrie Brownstein audience skews balanced with an average age of 48.7, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Carrie Brownstein fan in United States is balanced, around 48.7 years old, with strong Spirituality tendencies and a notable affinity for Elisabeth Moss.

Category: Music & Radio · Type: Person · Subtype: Punk

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Carrie Brownstein profile in United States.

Audience size
430K
in United States
Gender
46.8%
53.2% male
Age
48.7
average years
Country rank
#39950
Person in United States
Fig. 01

Search interest · 12-month trend

+48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Carrie Brownstein fans

46.8% are female, 53.2% are male, average age 48.7.

Fig. 02

Gender split

46.8%
Female
53.2%
Male
Demographic split for Carrie Brownstein audience in United States
MetricValue
Female46.8%
Male53.2%
Average age48.7
Estimated audience size429,752
Fig. 03

Age distribution

Ø 48.7
average years
Age distribution of the Carrie Brownstein audience in United States
Age bracketShare%
16-198%
20-297%
30-3914%
40-4921%
50+49%
Fig. 04

Worldwide distribution

83.6%

of the worldwide Carrie Brownstein audience comes from United States.

Worldwide audience distribution share by country for Carrie Brownstein
CountryShare
United States83.6%
United Kingdom5.6%
Canada5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Carrie Brownstein audience in United States is strongest.

Fig. 05

Top regions by affinity

Carrie Brownstein fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~20K4.37×
02Washington~20K2.37×
03Colorado~9K1.46×
04Vermont~1K1.45×
05Maine~2K1.35×
06Washington, District of Columbia~2K1.30×
07Massachusetts~9K1.20×
08Montana~1K1.20×
09Minnesota~7K1.18×
10California~50K1.17×
11Rhode Island~1K1.15×
12Illinois~10K1.08×
13Wisconsin~6K1.07×
14New York~20K1.05×
15Idaho~2K1.03×
16Alaska<1K1.03×
17New Mexico~2K1.02×
18New Hampshire~2K1.02×
19Connecticut~4K0.99×
20Utah~4K0.99×
21Pennsylvania~10K0.96×
22Arizona~8K0.94×
23Ohio~10K0.91×
24Missouri~6K0.89×
25Michigan~9K0.88×
26Virginia~8K0.88×
27Maryland~6K0.87×
28Nebraska~2K0.87×
29Iowa~3K0.85×
30Kansas~3K0.83×
31South Dakota<1K0.83×
32North Dakota<1K0.83×
33Tennessee~7K0.82×
34Delaware<1K0.81×
35North Carolina~9K0.80×
36Indiana~6K0.80×
37Nevada~3K0.80×
38Oklahoma~3K0.79×
39Hawaii~1K0.79×
40New Jersey~8K0.77×
41Kentucky~4K0.77×
42West Virginia~1K0.75×
43Arkansas~2K0.74×
44Louisiana~4K0.73×
45Texas~20K0.70×
46South Carolina~4K0.68×
47Georgia~8K0.67×
48Mississippi~2K0.66×
49Alabama~4K0.63×
50Florida~20K0.58×
Fig. 06

Affinity by region

Affinity by region — Carrie Brownstein, United States
0.58×1.00×4.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Carrie Brownstein audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Carrie Brownstein audience
#·InterestCategoryAffinity×
01Elisabeth MossMovies & TV191.46×
02Patricia ArquetteMovies & TV151.58×
03EuroTripMovies & TV107.76×
04Natasha LyonneMovies & TV75.70×
05RocketManMovies & TV45.26×
06Alan TudykMovies & TV30.33×
07Jennifer GarnerMovies & TV24.34×
08David LynchMovies & TV22.49×
09Nicolas CageMovies & TV21.54×
10ZootopiaMovies & TV20.00×
11Alison BrieMovies & TV20.00×
12Mariska HargitayMovies & TV20.00×
13Kat DenningsMovies & TV20.00×
14Melanie LynskeyMovies & TV20.00×
15Ming-Na WenMovies & TV20.00×
16Ron PerlmanMovies & TV20.00×
17Seth GreenMovies & TV20.00×
18Olivia MunnMovies & TV17.46×
19Sean PennMovies & TV16.92×
20Obsessed (2009 film)Movies & TV8.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Carrie Brownstein audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Carrie Brownstein audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.12×
Convenience OrientationPREMIUM1.64×
Community OrientationOPEN1.57×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Carrie Brownstein audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.80×
Healthy LifestyleBALANCE0.88×
DIY MentalityTHRILL0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Carrie Brownstein have in United States?

Carrie Brownstein has an estimated audience of 429,752 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Carrie Brownstein fans?

46.8% of Carrie Brownstein fans are female, 53.2% are male, with an average age of 48.7 years.

03

Which brands do Carrie Brownstein fans like most?

Carrie Brownstein fans show strongest brand affinity for Elisabeth Moss (191.46×), Patricia Arquette (151.58×), and Natasha Lyonne (75.7×) over the country average.

04

Where do Carrie Brownstein fans live in United States?

Carrie Brownstein fans in United States are most concentrated in California (reach ~50K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Carrie Brownstein fans also like?

Beyond Carrie Brownstein itself, the audience over-indexes on Patricia Arquette (151.58×), Natasha Lyonne (75.7×), EuroTrip (107.76×), and Jennifer Garner (24.34×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Carrie Brownstein. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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