Carrie Brownstein Audience in United States

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Carrie Brownstein has an estimated audience of 395,616 people in United States. 46.8% are female, 53.2% are male, average age 48.7. Top regions: California, Texas, New York. Top brand affinities: headspace, Home staging, Sakai, Osaka, Kaytranada, The Fillmore.

The average Carrie Brownstein fan in United States is 48.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include headspace, Home staging, Sakai, Osaka, with strongest over-indexing on headspace (17.13× the country average). Demographically, the Carrie Brownstein audience skews balanced with an average age of 48.7, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of Carrie Brownstein fans

Demographic split for Carrie Brownstein audience in United States
MetricValue
Female46.8%
Male53.2%
Average age48.7
Estimated audience size395,616

Audience persona

The typical Carrie Brownstein fan in United States is balanced, around 48.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for headspace.

Top regions in United States

Top regions ranked by reach for Carrie Brownstein in United States
RegionReachAffinity
California51,4371.18×
Texas25,1650.74×
New York24,6761.12×
Washington20,4812.58×
Oregon19,7494.35×
Florida15,4520.58×
Illinois15,2411.16×
Pennsylvania13,3241×
Ohio11,8670.97×
North Carolina9,8810.83×
Michigan9,7400.94×
Massachusetts9,2171.18×
Colorado8,8501.42×
Virginia8,8030.91×
Georgia8,4520.69×
Arizona8,1881.01×
New Jersey7,8210.78×
Tennessee6,6070.83×
Minnesota6,5741.16×
Indiana6,3610.88×
Wisconsin6,2711.05×
Missouri5,8170.91×
Maryland5,7440.84×
Connecticut4,0021.01×
South Carolina3,7300.63×
Kentucky3,6600.74×
Louisiana3,6450.71×
Utah3,4420.97×
Oklahoma3,4210.78×
Alabama3,2420.59×
Nevada3,1870.83×
Iowa2,6460.81×
Kansas2,4170.78×
Arkansas2,0630.63×
Idaho2,0171.02×
Maine1,9621.38×
New Mexico1,8460.93×
Nebraska1,6270.82×
Washington, District of Columbia1,6121.36×
New Hampshire1,5380.99×
Mississippi1,4940.46×
Rhode Island1,4591.16×
Montana1,3051.19×
Hawaii1,1180.66×
West Virginia1,0500.57×
Vermont1,0171.47×
Alaska8651.02×
Delaware7250.66×
South Dakota5300.58×
North Dakota4320.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Carrie Brownstein audience
BrandAffinityCategory
headspace17.13×Health
Home staging9.54×Home & Garden
Sakai, Osaka116.55×Travel & Leisure
Kaytranada20×Music & Radio
The Fillmore20.16×Music & Radio
Canton, Georgia26.73×Travel & Leisure
Musée du quai Branly - Jacques Chirac71.43×Arts & Culture
Dog breed1.66×Pets & Animals
Keala Settle18.31×Movies & TV
Elsword20×Games
Home construction1.58×Home & Garden
Collectable1.63×Kids & Family
Google Photos2.36×Technology & Electronics
Edelbrock11.96×Cars & Mobility
Bank account1.8×Business & Career
Kasik8.15×Travel & Leisure
IS (Infinite Stratos)2.25×Literature
JibJab3.28×Internet & Social Media
JDSU1.58×Business & Career
Voter registration2.43×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Carrie Brownstein audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.86
Community OrientationOPEN1.75
TraditionCONSERVATISM1.53
ExtroversionTHRILL1.44
Urban LifestyleOPEN1.36
Early Adopter MentalityPOWER1.36

Worldwide distribution

Worldwide audience distribution share by country for Carrie Brownstein
CountryShare
United States84.1%
United Kingdom5.3%
Canada4.6%

See Carrie Brownstein audiences in other countries

More Punk audiences in United States

Frequently asked questions

How many fans does Carrie Brownstein have in United States?

Carrie Brownstein has an estimated audience of 395,616 people in United States, concentrated in California and Texas.

What is the gender split and age of Carrie Brownstein fans?

46.8% of Carrie Brownstein fans are female, 53.2% are male, with an average age of 48.7 years.

Which brands do Carrie Brownstein fans like most?

Carrie Brownstein fans show strongest brand affinity for headspace (17.13×), Home staging (9.54×), and Sakai, Osaka (116.55×) over the country average.

Where do Carrie Brownstein fans live in United States?

Carrie Brownstein fans in United States are most concentrated in California (reach 51,437), Texas (reach 25,165), and New York (reach 24,676). These three regions account for the largest share of the active audience.

What other brands do Carrie Brownstein fans also like?

Beyond Carrie Brownstein itself, the audience over-indexes on Home staging (9.54×), Sakai, Osaka (116.55×), Kaytranada (20×), and The Fillmore (20.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Carrie Brownstein. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.