A data profile of the people who buy, follow and care about Carrie Brownstein in United States — modelled from more than twelve digital signal sources. Carrie Brownstein has an estimated audience of 429,752 people in United States.
The average Carrie Brownstein fan in United States is 48.7 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Elisabeth Moss, Patricia Arquette, Natasha Lyonne, with strongest over-indexing on Elisabeth Moss (191.46× the country average).
Demographically, the Carrie Brownstein audience skews balanced with an average age of 48.7, and over-indexes on personality traits such as Spirituality, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Carrie Brownstein fan in United States is balanced, around 48.7 years old, with strong Spirituality tendencies and a notable affinity for Elisabeth Moss.
The key figures that characterise the Carrie Brownstein profile in United States.
46.8% are female, 53.2% are male, average age 48.7.
| Metric | Value |
|---|---|
| Female | 46.8% |
| Male | 53.2% |
| Average age | 48.7 |
| Estimated audience size | 429,752 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 7% | |
| 30-39 | 14% | |
| 40-49 | 21% | |
| 50+ | 49% |
of the worldwide Carrie Brownstein audience comes from United States.
| Country | Share |
|---|---|
| United States | 83.6% |
| United Kingdom | 5.6% |
| Canada | 5.1% |
Where the Carrie Brownstein audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~20K | 4.37× | |
| 02 | Washington | ~20K | 2.37× | |
| 03 | Colorado | ~9K | 1.46× | |
| 04 | Vermont | ~1K | 1.45× | |
| 05 | Maine | ~2K | 1.35× | |
| 06 | Washington, District of Columbia | ~2K | 1.30× | |
| 07 | Massachusetts | ~9K | 1.20× | |
| 08 | Montana | ~1K | 1.20× | |
| 09 | Minnesota | ~7K | 1.18× | |
| 10 | California | ~50K | 1.17× | |
| 11 | Rhode Island | ~1K | 1.15× | |
| 12 | Illinois | ~10K | 1.08× | |
| 13 | Wisconsin | ~6K | 1.07× | |
| 14 | New York | ~20K | 1.05× | |
| 15 | Idaho | ~2K | 1.03× | |
| 16 | Alaska | <1K | 1.03× | |
| 17 | New Mexico | ~2K | 1.02× | |
| 18 | New Hampshire | ~2K | 1.02× | |
| 19 | Connecticut | ~4K | 0.99× | |
| 20 | Utah | ~4K | 0.99× | |
| 21 | Pennsylvania | ~10K | 0.96× | |
| 22 | Arizona | ~8K | 0.94× | |
| 23 | Ohio | ~10K | 0.91× | |
| 24 | Missouri | ~6K | 0.89× | |
| 25 | Michigan | ~9K | 0.88× | |
| 26 | Virginia | ~8K | 0.88× | |
| 27 | Maryland | ~6K | 0.87× | |
| 28 | Nebraska | ~2K | 0.87× | |
| 29 | Iowa | ~3K | 0.85× | |
| 30 | Kansas | ~3K | 0.83× | |
| 31 | South Dakota | <1K | 0.83× | |
| 32 | North Dakota | <1K | 0.83× | |
| 33 | Tennessee | ~7K | 0.82× | |
| 34 | Delaware | <1K | 0.81× | |
| 35 | North Carolina | ~9K | 0.80× | |
| 36 | Indiana | ~6K | 0.80× | |
| 37 | Nevada | ~3K | 0.80× | |
| 38 | Oklahoma | ~3K | 0.79× | |
| 39 | Hawaii | ~1K | 0.79× | |
| 40 | New Jersey | ~8K | 0.77× | |
| 41 | Kentucky | ~4K | 0.77× | |
| 42 | West Virginia | ~1K | 0.75× | |
| 43 | Arkansas | ~2K | 0.74× | |
| 44 | Louisiana | ~4K | 0.73× | |
| 45 | Texas | ~20K | 0.70× | |
| 46 | South Carolina | ~4K | 0.68× | |
| 47 | Georgia | ~8K | 0.67× | |
| 48 | Mississippi | ~2K | 0.66× | |
| 49 | Alabama | ~4K | 0.63× | |
| 50 | Florida | ~20K | 0.58× |
The strongest cross-interests of the Carrie Brownstein audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Elisabeth Moss | Movies & TV | 191.46× | ||
| 02 | Patricia Arquette | Movies & TV | 151.58× | ||
| 03 | EuroTrip | Movies & TV | 107.76× | ||
| 04 | Natasha Lyonne | Movies & TV | 75.70× | ||
| 05 | RocketMan | Movies & TV | 45.26× | ||
| 06 | Alan Tudyk | Movies & TV | 30.33× | ||
| 07 | Jennifer Garner | Movies & TV | 24.34× | ||
| 08 | David Lynch | Movies & TV | 22.49× | ||
| 09 | Nicolas Cage | Movies & TV | 21.54× | ||
| 10 | Zootopia | Movies & TV | 20.00× | ||
| 11 | Alison Brie | Movies & TV | 20.00× | ||
| 12 | Mariska Hargitay | Movies & TV | 20.00× | ||
| 13 | Kat Dennings | Movies & TV | 20.00× | ||
| 14 | Melanie Lynskey | Movies & TV | 20.00× | ||
| 15 | Ming-Na Wen | Movies & TV | 20.00× | ||
| 16 | Ron Perlman | Movies & TV | 20.00× | ||
| 17 | Seth Green | Movies & TV | 20.00× | ||
| 18 | Olivia Munn | Movies & TV | 17.46× | ||
| 19 | Sean Penn | Movies & TV | 16.92× | ||
| 20 | Obsessed (2009 film) | Movies & TV | 8.89× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.12× | |
| Convenience Orientation | PREMIUM | 1.64× | |
| Community Orientation | OPEN | 1.57× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.80× | |
| Healthy Lifestyle | BALANCE | 0.88× | |
| DIY Mentality | THRILL | 0.89× |
Carrie Brownstein has an estimated audience of 429,752 people in United States, concentrated in California and Texas.
46.8% of Carrie Brownstein fans are female, 53.2% are male, with an average age of 48.7 years.
Carrie Brownstein fans show strongest brand affinity for Elisabeth Moss (191.46×), Patricia Arquette (151.58×), and Natasha Lyonne (75.7×) over the country average.
Carrie Brownstein fans in United States are most concentrated in California (reach ~50K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Carrie Brownstein itself, the audience over-indexes on Patricia Arquette (151.58×), Natasha Lyonne (75.7×), EuroTrip (107.76×), and Jennifer Garner (24.34×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Carrie Brownstein. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.