Chattahoochee River Audience in United States

Chattahoochee River logo

Chattahoochee River has an estimated audience of 371,468 people in United States. 68.2% are female, 31.8% are male, average age 40.9. Top regions: Georgia, Florida, Alabama. Top brand affinities: nbc chicago, William F. Buckley, Jr., Shepherd's Bush Empire, JBS USA, Reason Foundation.

The average Chattahoochee River fan in United States is 40.9 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, Florida, Alabama. Top brand affinities include nbc chicago, William F. Buckley, Jr., Shepherd's Bush Empire, with strongest over-indexing on nbc chicago (1.93× the country average). Demographically, the Chattahoochee River audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Career Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: POI

Demographics of Chattahoochee River fans

Demographic split for Chattahoochee River audience in United States
MetricValue
Female68.2%
Male31.8%
Average age40.9
Estimated audience size371,468

Audience persona

The typical Chattahoochee River fan in United States is more female, around 40.9 years old, with strong Career Orientation tendencies and a notable affinity for nbc chicago.

Top regions in United States

Top regions ranked by reach for Chattahoochee River in United States
RegionReachAffinity
Georgia157,82013.79×
Florida35,0771.39×
Alabama19,9663.85×
Texas17,9500.56×
Tennessee16,9622.28×
California14,2460.35×
North Carolina12,7191.14×
South Carolina9,1761.64×
New York8,4560.41×
Ohio7,9850.7×
Virginia6,9830.77×
Pennsylvania6,8890.55×
Illinois6,6690.54×
Michigan5,4020.56×
Indiana5,1400.76×
Kentucky4,7111.01×
Missouri4,6860.78×
Louisiana4,5280.95×
Colorado4,3350.74×
Washington4,2940.58×
Mississippi3,8421.26×
Arizona3,8000.5×
New Jersey3,5220.37×
Massachusetts3,4480.47×
Maryland3,3470.52×
Oklahoma3,1470.76×
Wisconsin2,8560.51×
Arkansas2,6330.86×
Oregon2,4050.56×
Minnesota2,4010.45×
Utah1,9490.59×
Iowa1,7000.56×
Connecticut1,6640.45×
Kansas1,6070.55×
Nevada1,4640.41×
West Virginia1,4320.83×
Idaho1,0880.58×
New Mexico9450.51×
Nebraska9210.49×
New Hampshire8360.57×
Maine8360.63×
Washington, District of Columbia8200.73×
Montana7410.72×
Hawaii5440.34×
Delaware5040.49×
Rhode Island4900.41×
Alaska4520.57×
South Dakota4050.47×
Vermont3400.52×
North Dakota3330.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chattahoochee River audience
BrandAffinityCategory
nbc chicago1.93×Movies & TV
William F. Buckley, Jr.6.45×
Shepherd's Bush Empire13.85×Music & Radio
JBS USA2.68×Food & Beverages
Reason Foundation6×Politics & Society
Gauri Khan1.51×Movies & TV
Junior Chamber International1.72×Politics & Society
Cagayan1.65×Travel & Leisure
Jbc1.85×Kids & Family
Gran Chaco1.83×Travel & Leisure
Davao Region1.56×Travel & Leisure
Jebel Ali Free Zone2.52×Business & Career
J. B. Holmes2.48×Sports
Cadaqués1.55×Travel & Leisure
Santa Coloma de Gramenet4.44×Travel & Leisure
Jamnalal Bajaj Institute of Management Studies1.62×Business & Career
cake decorating shop1.5×Food & Beverages
Ke Buena México2.6×Music & Radio
JBoss (company)1.58×
JBPM1.75×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chattahoochee River audience
TraitClusterScore
Career OrientationPOWER1.56
Community OrientationOPEN1.41
DIY MentalityTHRILL1.26
TraditionCONSERVATISM1.24
Family OrientationCONSERVATISM1.21
Price SensitivityPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for Chattahoochee River
CountryShare
United States98.9%
Germany0.9%
Italy0.1%

See Chattahoochee River audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Chattahoochee River have in United States?

Chattahoochee River has an estimated audience of 371,468 people in United States, concentrated in Georgia and Florida.

What is the gender split and age of Chattahoochee River fans?

68.2% of Chattahoochee River fans are female, 31.8% are male, with an average age of 40.9 years.

Which brands do Chattahoochee River fans like most?

Chattahoochee River fans show strongest brand affinity for nbc chicago (1.93×), William F. Buckley, Jr. (6.45×), and Shepherd's Bush Empire (13.85×) over the country average.

Where do Chattahoochee River fans live in United States?

Chattahoochee River fans in United States are most concentrated in Georgia (reach 157,820), Florida (reach 35,077), and Alabama (reach 19,966). These three regions account for the largest share of the active audience.

What other brands do Chattahoochee River fans also like?

Beyond Chattahoochee River itself, the audience over-indexes on William F. Buckley, Jr. (6.45×), Shepherd's Bush Empire (13.85×), JBS USA (2.68×), and Reason Foundation (6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chattahoochee River. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.