Chevrolet Onix Audience in United States
Chevrolet Onix has an estimated audience of 368,849 people in United States. 38.9% are female, 61.1% are male, average age 36.3. Top regions: Texas, California, Florida.
The average Chevrolet Onix fan in United States is 36.3 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Demographically, the Chevrolet Onix audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Family Orientation, Quality Awareness.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Chevrolet Onix fans
| Metric | Value |
|---|---|
| Female | 38.9% |
| Male | 61.1% |
| Average age | 36.3 |
| Estimated audience size | 368,849 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 61,397 | 1.94× |
| California | 60,070 | 1.48× |
| Florida | 47,061 | 1.88× |
| New York | 24,937 | 1.21× |
| Illinois | 16,783 | 1.37× |
| Michigan | 13,765 | 1.43× |
| New Jersey | 13,182 | 1.41× |
| Georgia | 11,885 | 1.05× |
| Massachusetts | 10,738 | 1.48× |
| Arizona | 10,124 | 1.34× |
| Pennsylvania | 9,377 | 0.75× |
| Virginia | 8,779 | 0.98× |
| North Carolina | 8,677 | 0.78× |
| Washington | 7,316 | 0.99× |
| Ohio | 6,913 | 0.61× |
| Colorado | 6,875 | 1.18× |
| Indiana | 5,510 | 0.82× |
| Tennessee | 5,237 | 0.71× |
| Maryland | 4,554 | 0.72× |
| Connecticut | 4,495 | 1.21× |
| Missouri | 4,390 | 0.74× |
| Nevada | 4,233 | 1.19× |
| South Carolina | 4,105 | 0.74× |
| Utah | 4,078 | 1.23× |
| Wisconsin | 3,993 | 0.72× |
| Alabama | 3,472 | 0.67× |
| Minnesota | 3,422 | 0.65× |
| Oregon | 3,267 | 0.77× |
| Oklahoma | 3,138 | 0.77× |
| Louisiana | 2,901 | 0.61× |
| Kentucky | 2,790 | 0.6× |
| Iowa | 2,277 | 0.75× |
| Kansas | 2,221 | 0.76× |
| Arkansas | 2,174 | 0.72× |
| New Mexico | 1,853 | 1× |
| Mississippi | 1,748 | 0.58× |
| Washington, District of Columbia | 1,485 | 1.34× |
| Idaho | 1,332 | 0.72× |
| Nebraska | 1,319 | 0.71× |
| West Virginia | 1,154 | 0.67× |
| Alaska | 1,152 | 1.46× |
| Hawaii | 1,103 | 0.7× |
| New Hampshire | 1,030 | 0.71× |
| Montana | 1,004 | 0.98× |
| Maine | 994 | 0.75× |
| South Dakota | 991 | 1.16× |
| North Dakota | 965 | 1.27× |
| Wyoming | 934 | 1.71× |
| Rhode Island | 918 | 0.78× |
| Vermont | 903 | 1.39× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 3.35 |
| Quality Awareness | PREMIUM | 1.52 |
| Luxury Orientation | PREMIUM | 1.48 |
| Urban Lifestyle | OPEN | 1.44 |
| Travelling | THRILL | 1.38 |
| Need for Security | CONSERVATISM | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 59.4% |
| Argentina | 8.1% |
| Colombia | 7.5% |
See Chevrolet Onix audiences in other countries
More Car type audiences in United States
- SUVs (61,748,697)
- Used car (41,105,387)
- RVs (36,257,992)
- Used Cars (24,271,198)
- Muscle car (23,018,297)
How to read this data
Audience size is the estimated number of people in United States who actively search for Chevrolet Onix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.