Critical Role Audience in United States

Critical Role has an estimated audience of 891,929 people in United States. 30.1% are female, 69.9% are male, average age 31.6. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Elsword, Grinch, Vocal harmony, Urban Outfitters.
The average Critical Role fan in United States is 31.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Elsword, Grinch, with strongest over-indexing on Dog breed (1.65× the country average). Demographically, the Critical Role audience skews more male with an average age of 31.6, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Critical Role fans
| Metric | Value |
|---|---|
| Female | 30.1% |
| Male | 69.9% |
| Average age | 31.6 |
| Estimated audience size | 891,929 |
Audience persona
The typical Critical Role fan in United States is more male, around 31.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Dog breed.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 84,905 | 0.87× |
| Texas | 58,313 | 0.76× |
| Florida | 40,409 | 0.67× |
| New York | 36,897 | 0.74× |
| Pennsylvania | 28,961 | 0.96× |
| Ohio | 28,928 | 1.05× |
| Illinois | 28,638 | 0.96× |
| Washington | 27,961 | 1.56× |
| Michigan | 24,953 | 1.07× |
| North Carolina | 22,952 | 0.86× |
| Indiana | 20,939 | 1.29× |
| Virginia | 20,480 | 0.94× |
| Georgia | 20,411 | 0.74× |
| Missouri | 17,888 | 1.24× |
| Colorado | 16,797 | 1.19× |
| Oregon | 16,663 | 1.63× |
| Tennessee | 16,542 | 0.92× |
| Wisconsin | 15,844 | 1.18× |
| Massachusetts | 15,805 | 0.9× |
| Arizona | 15,409 | 0.85× |
| Minnesota | 15,342 | 1.2× |
| New Jersey | 14,408 | 0.64× |
| Maryland | 13,013 | 0.85× |
| Kentucky | 11,965 | 1.07× |
| Iowa | 11,100 | 1.51× |
| Utah | 10,849 | 1.36× |
| Oklahoma | 10,607 | 1.07× |
| Alabama | 10,363 | 0.83× |
| South Carolina | 9,312 | 0.69× |
| Kansas | 8,007 | 1.14× |
| Louisiana | 7,709 | 0.67× |
| Arkansas | 7,693 | 1.05× |
| Connecticut | 7,080 | 0.79× |
| Nevada | 6,913 | 0.8× |
| Idaho | 6,117 | 1.37× |
| Mississippi | 5,892 | 0.8× |
| Nebraska | 5,002 | 1.12× |
| Maine | 4,263 | 1.33× |
| New Hampshire | 4,076 | 1.16× |
| West Virginia | 4,035 | 0.97× |
| New Mexico | 3,616 | 0.81× |
| Alaska | 2,620 | 1.37× |
| Montana | 2,581 | 1.04× |
| Hawaii | 2,519 | 0.66× |
| Rhode Island | 2,316 | 0.82× |
| North Dakota | 2,103 | 1.15× |
| Washington, District of Columbia | 1,962 | 0.73× |
| Delaware | 1,845 | 0.75× |
| South Dakota | 1,717 | 0.83× |
| Vermont | 1,687 | 1.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.65× | Pets & Animals |
| Elsword | 20× | Games |
| Grinch | 4.78× | Movies & TV |
| Vocal harmony | 4.81× | Music & Radio |
| Urban Outfitters | 1.76× | Shopping |
| Winemaking | 3.67× | Food & Beverages |
| Progressive rock | 1.63× | Music & Radio |
| Historic site | 3.06× | Arts & Culture |
| Monogram | 2.73× | Home & Garden |
| Nebraska Cornhuskers | 5.7× | Sports |
| La Jolla | 6.13× | Travel & Leisure |
| Goop | 3.52× | Internet & Social Media |
| Home staging | 3.46× | Home & Garden |
| JDSU | 2× | Business & Career |
| Atkins diet | 3.24× | Health |
| Personalised Gifts | 2.6× | Home & Garden |
| Electrolyte | 2.76× | Health |
| Wikia | 1.8× | Internet & Social Media |
| Grammarly | 2.4× | Business & Career |
| Bridget Jones: The Edge of Reason | 10.49× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.95 |
| Early Adopter Mentality | POWER | 1.53 |
| Extroversion | THRILL | 1.34 |
| Individualism | JOY | 1.32 |
| Patriotism | CONSERVATISM | 1.16 |
| Luxury Orientation | PREMIUM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 49.3% |
| United Kingdom | 6.8% |
| Canada | 6.7% |
See Critical Role audiences in other countries
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Frequently asked questions
How many fans does Critical Role have in United States?
Critical Role has an estimated audience of 891,929 people in United States, concentrated in California and Texas.
What is the gender split and age of Critical Role fans?
30.1% of Critical Role fans are female, 69.9% are male, with an average age of 31.6 years.
Which brands do Critical Role fans like most?
Critical Role fans show strongest brand affinity for Dog breed (1.65×), Elsword (20×), and Grinch (4.78×) over the country average.
Where do Critical Role fans live in United States?
Critical Role fans in United States are most concentrated in California (reach 84,905), Texas (reach 58,313), and Florida (reach 40,409). These three regions account for the largest share of the active audience.
What other brands do Critical Role fans also like?
Beyond Critical Role itself, the audience over-indexes on Elsword (20×), Grinch (4.78×), Vocal harmony (4.81×), and Urban Outfitters (1.76×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Critical Role. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.