Davenport, Iowa Audience in United States
Davenport, Iowa has an estimated audience of 810,804 people in United States. 58.1% are female, 41.9% are male, average age 38.3. Top regions: Florida, California, Iowa. Top brand affinities: Tuscany, Julio Cesar Chavez Jr., John Stuart Mill, John Key, JTB Corporation.
The average Davenport, Iowa fan in United States is 38.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Iowa. Top brand affinities include Tuscany, Julio Cesar Chavez Jr., John Stuart Mill, with strongest over-indexing on Tuscany (2.44× the country average). Demographically, the Davenport, Iowa audience skews more female with an average age of 38.3, and over-indexes on personality traits such as DIY Mentality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 12 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI
Demographics of Davenport, Iowa fans
| Metric | Value |
|---|---|
| Female | 58.1% |
| Male | 41.9% |
| Average age | 38.3 |
| Estimated audience size | 810,804 |
Audience persona
The typical Davenport, Iowa fan in United States is more female, around 38.3 years old, with strong DIY Mentality tendencies and a notable affinity for Tuscany.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 181,580 | 3.31× |
| California | 66,538 | 0.75× |
| Iowa | 47,176 | 7.06× |
| Texas | 46,994 | 0.67× |
| Illinois | 40,373 | 1.49× |
| Michigan | 36,507 | 1.72× |
| Rhode Island | 23,336 | 9.04× |
| Washington | 23,228 | 1.43× |
| New York | 22,770 | 0.5× |
| Virginia | 15,231 | 0.77× |
| Ohio | 15,113 | 0.61× |
| Massachusetts | 14,508 | 0.91× |
| Pennsylvania | 13,953 | 0.51× |
| North Carolina | 13,086 | 0.54× |
| Georgia | 12,152 | 0.49× |
| Oregon | 11,391 | 1.23× |
| Alabama | 10,722 | 0.95× |
| Wisconsin | 10,709 | 0.88× |
| Minnesota | 10,488 | 0.9× |
| Indiana | 9,792 | 0.66× |
| New Jersey | 7,979 | 0.39× |
| Missouri | 7,627 | 0.58× |
| Tennessee | 7,522 | 0.46× |
| South Carolina | 6,385 | 0.52× |
| Colorado | 6,382 | 0.5× |
| Arizona | 6,346 | 0.38× |
| Oklahoma | 6,344 | 0.7× |
| Maryland | 5,748 | 0.41× |
| Connecticut | 5,170 | 0.64× |
| Nebraska | 4,929 | 1.21× |
| Kentucky | 4,490 | 0.44× |
| Louisiana | 3,979 | 0.38× |
| Utah | 3,600 | 0.5× |
| Idaho | 3,599 | 0.89× |
| Kansas | 3,428 | 0.54× |
| Arkansas | 3,095 | 0.46× |
| Nevada | 2,878 | 0.37× |
| Mississippi | 2,434 | 0.36× |
| North Dakota | 1,843 | 1.11× |
| New Hampshire | 1,722 | 0.54× |
| South Dakota | 1,593 | 0.85× |
| Montana | 1,544 | 0.69× |
| West Virginia | 1,442 | 0.38× |
| New Mexico | 1,424 | 0.35× |
| Maine | 1,256 | 0.43× |
| Washington, District of Columbia | 1,225 | 0.5× |
| Hawaii | 1,008 | 0.29× |
| Delaware | 895 | 0.4× |
| Alaska | 655 | 0.38× |
| Wyoming | 629 | 0.52× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tuscany | 2.44× | Travel & Leisure |
| Julio Cesar Chavez Jr. | 1.95× | Sports |
| John Stuart Mill | 1.72× | Politics & Society |
| John Key | 1.59× | Politics & Society |
| JTB Corporation | 1.75× | Business & Career |
| Brive-la-Gaillarde | 1.96× | |
| Ponte Milvio | 1.53× | Travel & Leisure |
| D3.js | 1.63× | Technology & Electronics |
| JS Kairouan | 3.75× | Sports |
| Siedlce | 1.51× | Travel & Leisure |
| Cadillac Sky | 1.56× | Cars & Mobility |
| Urla, İzmir | 1.55× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.14 |
| Community Orientation | OPEN | 1.11 |
| Extroversion | THRILL | 1.11 |
| Price Sensitivity | PREMIUM | 1.1 |
| Individualism | JOY | 1.09 |
| Family Orientation | CONSERVATISM | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 69.7% |
| United Kingdom | 7.7% |
| Canada | 5.1% |
See Davenport, Iowa audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
Frequently asked questions
How many fans does Davenport, Iowa have in United States?
Davenport, Iowa has an estimated audience of 810,804 people in United States, concentrated in Florida and California.
What is the gender split and age of Davenport, Iowa fans?
58.1% of Davenport, Iowa fans are female, 41.9% are male, with an average age of 38.3 years.
Which brands do Davenport, Iowa fans like most?
Davenport, Iowa fans show strongest brand affinity for Tuscany (2.44×), Julio Cesar Chavez Jr. (1.95×), and John Stuart Mill (1.72×) over the country average.
Where do Davenport, Iowa fans live in United States?
Davenport, Iowa fans in United States are most concentrated in Florida (reach 181,580), California (reach 66,538), and Iowa (reach 47,176). These three regions account for the largest share of the active audience.
What other brands do Davenport, Iowa fans also like?
Beyond Davenport, Iowa itself, the audience over-indexes on Julio Cesar Chavez Jr. (1.95×), John Stuart Mill (1.72×), John Key (1.59×), and JTB Corporation (1.75×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Davenport, Iowa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.