Davido Audience in United States
Davido has an estimated audience of 1,934,506 people in United States. 53.3% are female, 46.7% are male, average age 30.8. Top regions: Georgia, New York, Texas. Top brand affinities: UK garage, Pro-Ject, Electrolyte, Product design, Bank account.
The average Davido fan in United States is 30.8 years old, balanced, and lives primarily in Georgia. The audience is concentrated in Georgia, New York, Texas. Top brand affinities include UK garage, Pro-Ject, Electrolyte, with strongest over-indexing on UK garage (10.5× the country average). Demographically, the Davido audience skews balanced with an average age of 30.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Davido fans
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 30.8 |
| Estimated audience size | 1,934,506 |
Audience persona
The typical Davido fan in United States is balanced, around 30.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for UK garage.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Georgia | 270,376 | 4.54× |
| New York | 248,314 | 2.3× |
| Texas | 223,092 | 1.34× |
| California | 148,958 | 0.7× |
| Florida | 143,091 | 1.09× |
| Maryland | 112,907 | 3.39× |
| New Jersey | 83,796 | 1.7× |
| Pennsylvania | 69,784 | 1.07× |
| Virginia | 61,630 | 1.31× |
| North Carolina | 61,520 | 1.06× |
| Illinois | 58,908 | 0.91× |
| Ohio | 52,365 | 0.88× |
| Massachusetts | 50,972 | 1.34× |
| New Mexico | 41,019 | 4.23× |
| Michigan | 34,022 | 0.67× |
| Minnesota | 31,138 | 1.12× |
| Indiana | 30,184 | 0.85× |
| Tennessee | 29,825 | 0.77× |
| Washington | 27,607 | 0.71× |
| Arizona | 27,576 | 0.7× |
| Connecticut | 26,673 | 1.37× |
| Alabama | 23,763 | 0.88× |
| Missouri | 22,331 | 0.72× |
| South Carolina | 22,298 | 0.77× |
| Louisiana | 21,341 | 0.86× |
| Colorado | 16,509 | 0.54× |
| Kentucky | 15,392 | 0.63× |
| Washington, District of Columbia | 12,710 | 2.19× |
| Wisconsin | 12,485 | 0.43× |
| Mississippi | 11,166 | 0.7× |
| Oklahoma | 11,153 | 0.52× |
| Nevada | 11,137 | 0.6× |
| Iowa | 10,337 | 0.65× |
| Kansas | 8,978 | 0.59× |
| Oregon | 8,717 | 0.39× |
| Arkansas | 7,558 | 0.47× |
| Delaware | 7,461 | 1.4× |
| Rhode Island | 6,835 | 1.11× |
| Nebraska | 6,223 | 0.64× |
| Utah | 5,662 | 0.33× |
| Maine | 4,288 | 0.62× |
| North Dakota | 4,037 | 1.02× |
| New Hampshire | 3,203 | 0.42× |
| West Virginia | 2,947 | 0.33× |
| Idaho | 2,837 | 0.29× |
| Hawaii | 2,323 | 0.28× |
| South Dakota | 2,154 | 0.48× |
| Alaska | 1,439 | 0.35× |
| Vermont | 1,178 | 0.35× |
| Montana | 927 | 0.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| UK garage | 10.5× | Music & Radio |
| Pro-Ject | 7.01× | Music & Radio |
| Electrolyte | 7.61× | Health |
| Product design | 2.93× | Business & Career |
| Bank account | 3.35× | Business & Career |
| Combat sport | 1.85× | Sports |
| Voter registration | 5.36× | Politics & Society |
| Isometric exercise | 9.11× | Sports |
| Stamp collecting | 4.86× | Home & Garden |
| JDSU | 2.86× | Business & Career |
| Natural rubber | 1.92× | Cars & Mobility |
| Staycation | 2.79× | Home & Garden |
| Joshua Jackson | 3.82× | Movies & TV |
| Consequence (rapper) | 4.57× | Music & Radio |
| Hebe | 4.45× | Home & Garden |
| Emilio Estefan | 8.19× | Music & Radio |
| Nuts (film) | 3.2× | Movies & TV |
| Bridget Jones: The Edge of Reason | 10.86× | Movies & TV |
| Brookside | 7.03× | Movies & TV |
| Noodle (Gorillaz) | 1.79× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 3.59 |
| Early Adopter Mentality | POWER | 1.47 |
| Luxury Orientation | PREMIUM | 1.38 |
| Pet Ownership | JOY | 1.37 |
| Sports Activity | POWER | 1.34 |
| Community Orientation | OPEN | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.4% |
| Nigeria | 22.7% |
| United Kingdom | 5.8% |
See Davido audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
Frequently asked questions
How many fans does Davido have in United States?
Davido has an estimated audience of 1,934,506 people in United States, concentrated in Georgia and New York.
What is the gender split and age of Davido fans?
53.3% of Davido fans are female, 46.7% are male, with an average age of 30.8 years.
Which brands do Davido fans like most?
Davido fans show strongest brand affinity for UK garage (10.5×), Pro-Ject (7.01×), and Electrolyte (7.61×) over the country average.
Where do Davido fans live in United States?
Davido fans in United States are most concentrated in Georgia (reach 270,376), New York (reach 248,314), and Texas (reach 223,092). These three regions account for the largest share of the active audience.
What other brands do Davido fans also like?
Beyond Davido itself, the audience over-indexes on Pro-Ject (7.01×), Electrolyte (7.61×), Product design (2.93×), and Bank account (3.35×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Davido. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.