Davido Audience in United States

Davido has an estimated audience of 1,934,506 people in United States. 53.3% are female, 46.7% are male, average age 30.8. Top regions: Georgia, New York, Texas. Top brand affinities: YouTube Music, Hair Extensions, Houston Astros, Toyota Supra, Disneyland Paris.

The average Davido fan in United States is 30.8 years old, balanced, and lives primarily in Georgia. The audience is concentrated in Georgia, New York, Texas. Top brand affinities include YouTube Music, Hair Extensions, Houston Astros, with strongest over-indexing on YouTube Music (8.85× the country average). Demographically, the Davido audience skews balanced with an average age of 30.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Davido fans

Demographic split for Davido audience in United States
MetricValue
Female53.3%
Male46.7%
Average age30.8
Estimated audience size1,934,506

Audience persona

The typical Davido fan in United States is balanced, around 30.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for YouTube Music.

Top regions in United States

Top regions ranked by reach for Davido in United States
RegionReachAffinity
Georgia270,3764.54×
New York248,3142.3×
Texas223,0921.34×
California148,9580.7×
Florida143,0911.09×
Maryland112,9073.39×
New Jersey83,7961.7×
Pennsylvania69,7841.07×
Virginia61,6301.31×
North Carolina61,5201.06×
Illinois58,9080.91×
Ohio52,3650.88×
Massachusetts50,9721.34×
New Mexico41,0194.23×
Michigan34,0220.67×
Minnesota31,1381.12×
Indiana30,1840.85×
Tennessee29,8250.77×
Washington27,6070.71×
Arizona27,5760.7×
Connecticut26,6731.37×
Alabama23,7630.88×
Missouri22,3310.72×
South Carolina22,2980.77×
Louisiana21,3410.86×
Colorado16,5090.54×
Kentucky15,3920.63×
Washington, District of Columbia12,7102.19×
Wisconsin12,4850.43×
Mississippi11,1660.7×
Oklahoma11,1530.52×
Nevada11,1370.6×
Iowa10,3370.65×
Kansas8,9780.59×
Oregon8,7170.39×
Arkansas7,5580.47×
Delaware7,4611.4×
Rhode Island6,8351.11×
Nebraska6,2230.64×
Utah5,6620.33×
Maine4,2880.62×
North Dakota4,0371.02×
New Hampshire3,2030.42×
West Virginia2,9470.33×
Idaho2,8370.29×
Hawaii2,3230.28×
South Dakota2,1540.48×
Alaska1,4390.35×
Vermont1,1780.35×
Montana9270.17×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Davido audience
BrandAffinityCategory
YouTube Music8.85×Internet & Social Media
Hair Extensions9.04×Beauty & Wellness
Houston Astros11.02×Sports
Toyota Supra17.62×Cars & Mobility
Disneyland Paris13.75×Travel & Leisure
Comedy club9.05×Movies & TV
Google Drive3.64×Technology & Electronics
Los Angeles Dodgers5.99×Sports
Dancehalls5.29×Music & Radio
Rick and Morty5.43×Movies & TV
Dungeons & Dragons8.19×Games
Sports betting7.03×Games
Boston Celtics4.57×Sports
Teyana Taylor6.86×Movies & TV
International education12.22×Business & Career
Do it yourself (DIY)2.35×Home & Garden
Afro-textured hair7.43×Beauty & Wellness
Tyler Perry7.51×Movies & TV
Cleveland Cavaliers5.04×Sports
Los Angeles Lakers3.41×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Davido audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.59
Early Adopter MentalityPOWER1.47
Luxury OrientationPREMIUM1.38
Pet OwnershipJOY1.37
Sports ActivityPOWER1.34
Community OrientationOPEN1.27

Worldwide distribution

Worldwide audience distribution share by country for Davido
CountryShare
United States27.4%
Nigeria22.7%
United Kingdom5.8%

See Davido audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Davido have in United States?

Davido has an estimated audience of 1,934,506 people in United States, concentrated in Georgia and New York.

What is the gender split and age of Davido fans?

53.3% of Davido fans are female, 46.7% are male, with an average age of 30.8 years.

Which brands do Davido fans like most?

Davido fans show strongest brand affinity for YouTube Music (8.85×), Hair Extensions (9.04×), and Houston Astros (11.02×) over the country average.

Where do Davido fans live in United States?

Davido fans in United States are most concentrated in Georgia (reach 270,376), New York (reach 248,314), and Texas (reach 223,092). These three regions account for the largest share of the active audience.

What other brands do Davido fans also like?

Beyond Davido itself, the audience over-indexes on Hair Extensions (9.04×), Houston Astros (11.02×), Toyota Supra (17.62×), and Disneyland Paris (13.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Davido. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.