Edgewood, Maryland Audience in United States
Edgewood, Maryland has an estimated audience of 589,848 people in United States. 69.4% are female, 30.6% are male, average age 38.3. Top regions: Washington, Maryland, California. Top brand affinities: JBS USA, Ixtapaluca, Cagayan, Junior Chamber International, Jbc.
The average Edgewood, Maryland fan in United States is 38.3 years old, more female, and lives primarily in Washington. The audience is concentrated in Washington, Maryland, California. Top brand affinities include JBS USA, Ixtapaluca, Cagayan, with strongest over-indexing on JBS USA (1.94× the country average). Demographically, the Edgewood, Maryland audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Family Orientation, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 12 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI
Demographics of Edgewood, Maryland fans
| Metric | Value |
|---|---|
| Female | 69.4% |
| Male | 30.6% |
| Average age | 38.3 |
| Estimated audience size | 589,848 |
Audience persona
The typical Edgewood, Maryland fan in United States is more female, around 38.3 years old, with strong Family Orientation tendencies and a notable affinity for JBS USA.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Washington | 39,426 | 3.33× |
| Maryland | 38,150 | 3.76× |
| California | 38,085 | 0.59× |
| Texas | 32,464 | 0.64× |
| Georgia | 28,138 | 1.55× |
| Florida | 26,987 | 0.68× |
| New Mexico | 22,508 | 7.61× |
| Pennsylvania | 16,439 | 0.83× |
| Ohio | 14,704 | 0.81× |
| Wisconsin | 13,797 | 1.55× |
| New York | 11,335 | 0.34× |
| Indiana | 9,661 | 0.9× |
| Illinois | 9,539 | 0.49× |
| Kentucky | 9,327 | 1.26× |
| Iowa | 7,107 | 1.46× |
| Massachusetts | 6,944 | 0.6× |
| North Dakota | 6,630 | 5.47× |
| Nevada | 6,614 | 1.16× |
| Michigan | 6,414 | 0.42× |
| Minnesota | 5,927 | 0.7× |
| Virginia | 5,386 | 0.37× |
| Connecticut | 4,706 | 0.8× |
| New Jersey | 4,416 | 0.29× |
| Alabama | 4,301 | 0.52× |
| North Carolina | 4,083 | 0.23× |
| Arizona | 3,215 | 0.27× |
| Washington, District of Columbia | 3,192 | 1.8× |
| Missouri | 2,999 | 0.32× |
| Nebraska | 2,997 | 1.01× |
| Arkansas | 2,988 | 0.61× |
| Colorado | 2,928 | 0.31× |
| Oklahoma | 2,804 | 0.43× |
| South Dakota | 2,642 | 1.94× |
| Louisiana | 2,573 | 0.34× |
| Oregon | 2,401 | 0.36× |
| Tennessee | 2,341 | 0.2× |
| West Virginia | 2,314 | 0.84× |
| Rhode Island | 2,229 | 1.19× |
| South Carolina | 2,147 | 0.24× |
| Idaho | 1,998 | 0.68× |
| Montana | 1,697 | 1.04× |
| Mississippi | 1,379 | 0.28× |
| New Hampshire | 1,123 | 0.48× |
| Kansas | 1,109 | 0.24× |
| Utah | 1,080 | 0.2× |
| Delaware | 936 | 0.58× |
| Maine | 716 | 0.34× |
| Wyoming | 455 | 0.52× |
| Hawaii | 309 | 0.12× |
| Vermont | 186 | 0.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JBS USA | 1.94× | Food & Beverages |
| Ixtapaluca | 1.55× | Travel & Leisure |
| Cagayan | 1.6× | Travel & Leisure |
| Junior Chamber International | 1.53× | Politics & Society |
| Jbc | 1.54× | Kids & Family |
| J. B. Holmes | 1.54× | Sports |
| Shepherd's Bush Empire | 1.91× | Music & Radio |
| Brive-la-Gaillarde | 1.59× | |
| Ponte Milvio | 1.53× | Travel & Leisure |
| Urla, İzmir | 1.91× | Travel & Leisure |
| Café Magazine | 1.5× | Internet & Social Media |
| JBTALKS | 1.54× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.28 |
| DIY Mentality | THRILL | 1.26 |
| Career Orientation | POWER | 1.24 |
| Price Sensitivity | PREMIUM | 1.2 |
| Individualism | JOY | 1.13 |
| Community Orientation | OPEN | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 89.1% |
| Canada | 10.5% |
| Germany | 0.4% |
See Edgewood, Maryland audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
Frequently asked questions
How many fans does Edgewood, Maryland have in United States?
Edgewood, Maryland has an estimated audience of 589,848 people in United States, concentrated in Washington and Maryland.
What is the gender split and age of Edgewood, Maryland fans?
69.4% of Edgewood, Maryland fans are female, 30.6% are male, with an average age of 38.3 years.
Which brands do Edgewood, Maryland fans like most?
Edgewood, Maryland fans show strongest brand affinity for JBS USA (1.94×), Ixtapaluca (1.55×), and Cagayan (1.6×) over the country average.
Where do Edgewood, Maryland fans live in United States?
Edgewood, Maryland fans in United States are most concentrated in Washington (reach 39,426), Maryland (reach 38,150), and California (reach 38,085). These three regions account for the largest share of the active audience.
What other brands do Edgewood, Maryland fans also like?
Beyond Edgewood, Maryland itself, the audience over-indexes on Ixtapaluca (1.55×), Cagayan (1.6×), Junior Chamber International (1.53×), and Jbc (1.54×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Edgewood, Maryland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.