Rascasse Audience Intelligence

FamilyMart Target Market in United States

A data profile of the people who buy, follow and care about FamilyMart in United States — modelled from more than twelve digital signal sources. FamilyMart has an estimated audience of 545,196 people in United States.

#61among Supermarket in United States#3578among Brand in United States#494in Shopping

The average FamilyMart fan in United States is 29.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Category: Shopping · Type: Brand · Subtype: Supermarket

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the FamilyMart profile in United States.

Audience size
545K
in United States
Gender
52.0%♀
48.0% male
Age
29.7
average years
Country rank
#34832
Brand in United States
Fig. 01

Search interest · 12-month trend

+55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of FamilyMart

52.0% are female, 48.0% are male, average age 29.7.

Fig. 02

Gender split

52.0%
Female
48.0%
Male
Demographic split for FamilyMart audience in United States
MetricValue
Female52.0%
Male48.0%
Average age29.7
Estimated audience size545,196
Fig. 03

Age distribution

Ø 29.7
average years
Age distribution of the FamilyMart audience in United States
Age bracketShare%
16-1951%
20-2918%
30-3913%
40-4910%
50+8%
Fig. 04

Worldwide distribution

1.9%

of the worldwide FamilyMart audience comes from United States.

Worldwide audience distribution share by country for FamilyMart
CountryShare
Japan52.9%
China11.8%
Indonesia10.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the FamilyMart audience in United States is strongest.

Fig. 05

Top regions by affinity

FamilyMart customers by region in United States
#RegionReachAffinity×
01Hawaii~20K8.83×
02Oregon~20K3.18×
03California~100K2.53×
04Washington~20K1.98×
05New York~40K1.36×
06Kansas~6K1.36×
07Nevada~7K1.28×
08Washington, District of Columbia~2K1.18×
09Idaho~3K1.17×
10Wyoming<1K1.08×
11Pennsylvania~20K1.07×
12Arkansas~5K1.07×
13Virginia~10K1.02×
14Alaska~1K0.98×
15Texas~40K0.95×
16New Jersey~10K0.93×
17Connecticut~5K0.93×
18Oklahoma~5K0.91×
19Utah~4K0.87×
20Massachusetts~9K0.86×
21Colorado~7K0.85×
22North Dakota<1K0.82×
23Arizona~9K0.81×
24North Carolina~10K0.80×
25Indiana~8K0.80×
26South Dakota<1K0.80×
27Maryland~7K0.79×
28New Hampshire~2K0.78×
29Montana~1K0.78×
30West Virginia~2K0.77×
31Rhode Island~1K0.76×
32Delaware~1K0.76×
33New Mexico~2K0.75×
34Illinois~10K0.73×
35Maine~1K0.72×
36Georgia~10K0.70×
37Florida~20K0.69×
38Nebraska~2K0.69×
39Mississippi~3K0.67×
40Tennessee~7K0.66×
41Iowa~3K0.66×
42Louisiana~4K0.65×
43Minnesota~5K0.64×
44Missouri~5K0.62×
45South Carolina~5K0.62×
46Michigan~8K0.60×
47Kentucky~4K0.60×
48Wisconsin~5K0.58×
49Alabama~4K0.57×
50Ohio~9K0.53×
Fig. 06

Affinity by region

Affinity by region — FamilyMart, United States
0.53×1.00×8.83×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Supermarket audiences in United States

See FamilyMart audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for FamilyMart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →