Georg Jensen Audience in United States
Georg Jensen has an estimated audience of 351,688 people in United States. 61.7% are female, 38.3% are male, average age 36.8. Top regions: California, New York, Florida.
The average Georg Jensen fan in United States is 36.8 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Demographically, the Georg Jensen audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Design Affinity, Indulgence.
Category: Home & Garden · Type: Brand
Demographics of Georg Jensen fans
| Metric | Value |
|---|---|
| Female | 61.7% |
| Male | 38.3% |
| Average age | 36.8 |
| Estimated audience size | 351,688 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 77,284 | 2× |
| New York | 74,809 | 3.81× |
| Florida | 25,685 | 1.08× |
| Texas | 22,155 | 0.73× |
| New Jersey | 20,012 | 2.24× |
| Illinois | 17,403 | 1.49× |
| Massachusetts | 13,313 | 1.92× |
| Washington | 12,831 | 1.82× |
| Pennsylvania | 11,536 | 0.97× |
| Virginia | 9,758 | 1.14× |
| Michigan | 8,512 | 0.93× |
| Georgia | 8,388 | 0.77× |
| Ohio | 8,325 | 0.77× |
| North Carolina | 7,585 | 0.72× |
| Connecticut | 7,082 | 2.01× |
| Maryland | 6,823 | 1.13× |
| Arizona | 5,855 | 0.82× |
| Colorado | 5,124 | 0.92× |
| Indiana | 4,651 | 0.72× |
| Minnesota | 4,465 | 0.89× |
| Oregon | 4,392 | 1.09× |
| Wisconsin | 4,170 | 0.79× |
| Tennessee | 3,947 | 0.56× |
| South Carolina | 3,064 | 0.58× |
| Washington, District of Columbia | 2,976 | 2.82× |
| Missouri | 2,958 | 0.52× |
| Nevada | 2,735 | 0.8× |
| Utah | 2,153 | 0.68× |
| Alabama | 1,959 | 0.4× |
| Hawaii | 1,922 | 1.27× |
| Louisiana | 1,902 | 0.42× |
| Iowa | 1,746 | 0.6× |
| Nebraska | 1,697 | 0.96× |
| Kentucky | 1,634 | 0.37× |
| Rhode Island | 1,614 | 1.44× |
| Maine | 1,434 | 1.14× |
| Oklahoma | 1,423 | 0.36× |
| Kansas | 1,388 | 0.5× |
| New Hampshire | 1,269 | 0.92× |
| Idaho | 1,214 | 0.69× |
| Arkansas | 1,132 | 0.39× |
| Vermont | 1,029 | 1.67× |
| New Mexico | 995 | 0.56× |
| Mississippi | 910 | 0.31× |
| Delaware | 696 | 0.72× |
| Montana | 686 | 0.7× |
| West Virginia | 639 | 0.39× |
| Alaska | 525 | 0.7× |
| South Dakota | 452 | 0.56× |
| North Dakota | 377 | 0.52× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 10.07 |
| Indulgence | JOY | 3.1 |
| Luxury Orientation | PREMIUM | 2.72 |
| Quality Awareness | PREMIUM | 2.32 |
| Sustainability | BALANCE | 1.74 |
| Travelling | THRILL | 1.6 |
Worldwide distribution
| Country | Share |
|---|---|
| Denmark | 16.8% |
| Japan | 11.7% |
| Sweden | 10.4% |
See Georg Jensen audiences in other countries
More Home & Garden audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for Georg Jensen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.