A data profile of the people who buy, follow and care about Ice dancing in United States — modelled from more than twelve digital signal sources. Ice dancing has an estimated audience of 618,815 people in United States.
The average Ice dancing fan in United States is 48.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
The key figures that characterise the Ice dancing profile in United States.
79.9% are female, 20.1% are male, average age 48.6.
| Metric | Value |
|---|---|
| Female | 79.9% |
| Male | 20.1% |
| Average age | 48.6 |
| Estimated audience size | 618,815 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 8% | |
| 30-39 | 14% | |
| 40-49 | 23% | |
| 50+ | 48% |
Where the Ice dancing audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~3K | 1.73× | |
| 02 | Massachusetts | ~20K | 1.59× | |
| 03 | Wisconsin | ~10K | 1.37× | |
| 04 | Minnesota | ~10K | 1.37× | |
| 05 | Virginia | ~20K | 1.27× | |
| 06 | Colorado | ~10K | 1.23× | |
| 07 | New York | ~40K | 1.22× | |
| 08 | Maryland | ~10K | 1.22× | |
| 09 | Pennsylvania | ~30K | 1.21× | |
| 10 | Connecticut | ~7K | 1.19× | |
| 11 | Vermont | ~1K | 1.16× | |
| 12 | Illinois | ~20K | 1.15× | |
| 13 | Utah | ~6K | 1.13× | |
| 14 | Maine | ~2K | 1.10× | |
| 15 | Rhode Island | ~2K | 1.10× | |
| 16 | New Jersey | ~20K | 1.08× | |
| 17 | Washington | ~10K | 1.08× | |
| 18 | South Dakota | ~1K | 1.03× | |
| 19 | Alaska | ~1K | 1.03× | |
| 20 | New Hampshire | ~2K | 1.02× | |
| 21 | North Dakota | ~1K | 1.02× | |
| 22 | Michigan | ~20K | 0.99× | |
| 23 | Hawaii | ~3K | 0.99× | |
| 24 | Montana | ~2K | 0.99× | |
| 25 | Oregon | ~7K | 0.98× | |
| 26 | Iowa | ~5K | 0.98× | |
| 27 | Ohio | ~20K | 0.97× | |
| 28 | Idaho | ~3K | 0.97× | |
| 29 | Delaware | ~2K | 0.97× | |
| 30 | Nebraska | ~3K | 0.96× | |
| 31 | Missouri | ~9K | 0.94× | |
| 32 | Kansas | ~5K | 0.93× | |
| 33 | California | ~60K | 0.90× | |
| 34 | West Virginia | ~3K | 0.90× | |
| 35 | North Carolina | ~20K | 0.88× | |
| 36 | Kentucky | ~7K | 0.88× | |
| 37 | New Mexico | ~3K | 0.88× | |
| 38 | Indiana | ~10K | 0.87× | |
| 39 | Arkansas | ~4K | 0.87× | |
| 40 | Tennessee | ~10K | 0.86× | |
| 41 | Oklahoma | ~6K | 0.84× | |
| 42 | Mississippi | ~4K | 0.84× | |
| 43 | South Carolina | ~8K | 0.81× | |
| 44 | Nevada | ~5K | 0.81× | |
| 45 | Louisiana | ~6K | 0.79× | |
| 46 | Alabama | ~7K | 0.78× | |
| 47 | Arizona | ~10K | 0.77× | |
| 48 | Georgia | ~10K | 0.76× | |
| 49 | Texas | ~40K | 0.71× | |
| 50 | Florida | ~30K | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ice dancing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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