Indie pop Audience in United States

Indie pop has an estimated audience of 13,936,939 people in United States. 56.4% are female, 43.6% are male, average age 31.5. Top regions: California, Texas, Florida.
The average Indie pop fan in United States is 31.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Indie pop fans
| Metric | Value |
|---|---|
| Female | 56.4% |
| Male | 43.6% |
| Average age | 31.5 |
| Estimated audience size | 13,936,939 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 2,249,019 | 1.47× |
| Texas | 1,431,726 | 1.19× |
| Florida | 973,728 | 1.03× |
| New York | 895,616 | 1.15× |
| Illinois | 517,330 | 1.11× |
| Georgia | 457,881 | 1.07× |
| Pennsylvania | 446,406 | 0.95× |
| Ohio | 415,866 | 0.97× |
| North Carolina | 411,265 | 0.98× |
| New Jersey | 387,658 | 1.09× |
| Virginia | 386,749 | 1.14× |
| Michigan | 361,981 | 0.99× |
| Washington | 360,821 | 1.29× |
| Massachusetts | 318,393 | 1.16× |
| Arizona | 298,916 | 1.05× |
| Maryland | 276,757 | 1.15× |
| Tennessee | 275,264 | 0.98× |
| Indiana | 261,765 | 1.03× |
| Missouri | 253,511 | 1.13× |
| Wisconsin | 211,066 | 1.01× |
| Minnesota | 199,672 | 1.0× |
| Colorado | 192,375 | 0.88× |
| Kentucky | 187,196 | 1.07× |
| South Carolina | 185,284 | 0.88× |
| Oregon | 185,191 | 1.16× |
| Alabama | 156,712 | 0.8× |
| Oklahoma | 146,514 | 0.95× |
| Utah | 145,734 | 1.17× |
| Nevada | 142,643 | 1.06× |
| Louisiana | 142,049 | 0.79× |
| Connecticut | 133,801 | 0.96× |
| Iowa | 113,511 | 0.99× |
| Kansas | 108,287 | 0.99× |
| Arkansas | 97,249 | 0.85× |
| Mississippi | 88,757 | 0.77× |
| Hawaii | 81,874 | 1.37× |
| Nebraska | 70,943 | 1.02× |
| Idaho | 65,408 | 0.94× |
| West Virginia | 56,176 | 0.87× |
| New Mexico | 54,890 | 0.79× |
| Rhode Island | 42,752 | 0.96× |
| Maine | 42,726 | 0.86× |
| Washington, District of Columbia | 41,465 | 0.99× |
| New Hampshire | 38,237 | 0.7× |
| Montana | 33,995 | 0.88× |
| Alaska | 29,248 | 0.98× |
| Delaware | 26,104 | 0.68× |
| South Dakota | 25,166 | 0.78× |
| North Dakota | 24,503 | 0.86× |
| Wyoming | 23,709 | 1.15× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.2% |
| Italy | 6.3% |
| China | 5.8% |
See Indie pop audiences in other countries
More Musical genre audiences in United States
- Rock music (108,887,607)
- Pop music (94,089,986)
- Hip hop music (93,915,196)
- Rhythm and blues music (83,645,489)
- Popular music (76,331,778)
How to read this data
Audience size is the estimated number of people in United States who actively search for Indie pop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.