Rascasse Audience Intelligence

Indoor rower Audience in United States

A data profile of the people who buy, follow and care about Indoor rower in United States — modelled from more than twelve digital signal sources. Indoor rower has an estimated audience of 1,628,146 people in United States.

#7010among Topic in United States#1494in Sports

The average Indoor rower fan in United States is 46.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Indoor rower profile in United States.

Audience size
1.6M
in United States
Gender
63.3%♀
36.7% male
Age
46.7
average years
Country rank
#16678
Topic in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Indoor rower fans

63.3% are female, 36.7% are male, average age 46.7.

Fig. 02

Gender split

63.3%
Female
36.7%
Male
Demographic split for Indoor rower audience in United States
MetricValue
Female63.3%
Male36.7%
Average age46.7
Estimated audience size1,628,146
Fig. 03

Age distribution

Ø 46.7
average years
Age distribution of the Indoor rower audience in United States
Age bracketShare%
16-195%
20-2910%
30-3921%
40-4930%
50+34%
Fig. 04

Worldwide distribution

65.2%

of the worldwide Indoor rower audience comes from United States.

Worldwide audience distribution share by country for Indoor rower
CountryShare
United States65.2%
United Kingdom8.3%
Canada3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Indoor rower audience in United States is strongest.

Fig. 05

Top regions by affinity

Indoor rower fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~4K1.26×
02Vermont~4K1.25×
03South Dakota~4K1.18×
04Montana~5K1.15×
05North Dakota~4K1.13×
06Maine~7K1.12×
07Massachusetts~30K1.07×
08Rhode Island~6K1.07×
09Connecticut~20K1.06×
10Idaho~9K1.05×
11New Hampshire~7K1.05×
12Virginia~40K1.04×
13Delaware~5K1.04×
14Washington~30K1.01×
15Hawaii~7K1.01×
16Washington, District of Columbia~5K1.01×
17West Virginia~8K1.00×
18Nebraska~8K0.99×
19Colorado~30K0.98×
20New Mexico~8K0.98×
21Texas~100K0.97×
22Oregon~20K0.97×
23Utah~10K0.97×
24Iowa~10K0.97×
25Arkansas~10K0.95×
26Mississippi~10K0.95×
27Ohio~50K0.94×
28Maryland~30K0.94×
29South Carolina~20K0.94×
30Minnesota~20K0.94×
31Kansas~10K0.94×
32Missouri~20K0.93×
33North Carolina~40K0.92×
34Alabama~20K0.91×
35Kentucky~20K0.91×
36Oklahoma~20K0.91×
37Nevada~10K0.91×
38Georgia~50K0.90×
39New Jersey~40K0.90×
40Tennessee~30K0.90×
41Wisconsin~20K0.90×
42Louisiana~20K0.90×
43Indiana~30K0.89×
44California~200K0.88×
45New York~80K0.88×
46Pennsylvania~50K0.88×
47Michigan~40K0.88×
48Illinois~50K0.86×
49Florida~90K0.85×
50Arizona~30K0.85×
Fig. 06

Affinity by region

Affinity by region — Indoor rower, United States
0.85×1.00×1.26×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Indoor rower. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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