A data profile of the people who buy, follow and care about Isabela Merced in United States — modelled from more than twelve digital signal sources. Isabela Merced has an estimated audience of 6,215,307 people in United States.
The average Isabela Merced fan in United States is 39.4 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Kiernan Shipka, Rodrigo Santoro, Javier Bardem, with strongest over-indexing on Kiernan Shipka (550.18× the country average).
Demographically, the Isabela Merced audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Isabela Merced fan in United States is balanced, around 39.4 years old, with strong Patriotism tendencies and a notable affinity for Kiernan Shipka.
The key figures that characterise the Isabela Merced profile in United States.
53.7% are female, 46.3% are male, average age 39.4.
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 39.4 |
| Estimated audience size | 6,215,307 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 21% |
Where the Isabela Merced audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arizona | ~300K | 1.51× | |
| 02 | California | ~1.5M | 1.44× | |
| 03 | New Mexico | ~70K | 1.43× | |
| 04 | Hawaii | ~60K | 1.37× | |
| 05 | Texas | ~1M | 1.33× | |
| 06 | Washington | ~300K | 1.30× | |
| 07 | Nevada | ~100K | 1.26× | |
| 08 | Alaska | ~30K | 1.20× | |
| 09 | Utah | ~100K | 1.18× | |
| 10 | Colorado | ~200K | 1.10× | |
| 11 | Illinois | ~400K | 1.09× | |
| 12 | Idaho | ~50K | 1.08× | |
| 13 | Kansas | ~80K | 1.07× | |
| 14 | Oklahoma | ~100K | 1.06× | |
| 15 | New Jersey | ~300K | 1.05× | |
| 16 | Ohio | ~300K | 1.04× | |
| 17 | Oregon | ~100K | 1.04× | |
| 18 | Florida | ~700K | 1.02× | |
| 19 | New York | ~500K | 1.00× | |
| 20 | Maryland | ~200K | 1.00× | |
| 21 | Connecticut | ~100K | 1.00× | |
| 22 | Georgia | ~300K | 0.98× | |
| 23 | Indiana | ~200K | 0.97× | |
| 24 | Michigan | ~200K | 0.96× | |
| 25 | Virginia | ~200K | 0.96× | |
| 26 | Nebraska | ~50K | 0.95× | |
| 27 | Missouri | ~100K | 0.94× | |
| 28 | Iowa | ~70K | 0.93× | |
| 29 | Massachusetts | ~200K | 0.92× | |
| 30 | Alabama | ~100K | 0.92× | |
| 31 | Kentucky | ~100K | 0.92× | |
| 32 | North Dakota | ~20K | 0.92× | |
| 33 | Pennsylvania | ~300K | 0.91× | |
| 34 | North Carolina | ~300K | 0.91× | |
| 35 | Wisconsin | ~100K | 0.91× | |
| 36 | Montana | ~20K | 0.91× | |
| 37 | Wyoming | ~10K | 0.91× | |
| 38 | Arkansas | ~70K | 0.90× | |
| 39 | Tennessee | ~200K | 0.89× | |
| 40 | Minnesota | ~100K | 0.89× | |
| 41 | Rhode Island | ~30K | 0.88× | |
| 42 | South Dakota | ~20K | 0.88× | |
| 43 | Delaware | ~20K | 0.86× | |
| 44 | South Carolina | ~100K | 0.84× | |
| 45 | New Hampshire | ~30K | 0.84× | |
| 46 | Louisiana | ~100K | 0.83× | |
| 47 | West Virginia | ~40K | 0.80× | |
| 48 | Mississippi | ~60K | 0.78× | |
| 49 | Maine | ~30K | 0.78× | |
| 50 | Washington, District of Columbia | ~20K | 0.75× |
The strongest cross-interests of the Isabela Merced audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kiernan Shipka | Movies & TV | 550.18× | ||
| 02 | Rodrigo Santoro | Movies & TV | 184.04× | ||
| 03 | Javier Bardem | Movies & TV | 44.71× | ||
| 04 | Penélope Cruz | Movies & TV | 34.01× | ||
| 05 | Kate Beckinsale | Movies & TV | 26.27× | ||
| 06 | Michael Sheen | Movies & TV | 18.06× | ||
| 07 | Alison Brie | Movies & TV | 16.57× | ||
| 08 | Eva Longoria | Movies & TV | 15.97× | ||
| 09 | Rami Malek | Movies & TV | 15.75× | ||
| 10 | Michael Fassbender | Movies & TV | 15.36× | ||
| 11 | Alexis Bledel | Movies & TV | 12.08× | ||
| 12 | America Ferrera | Movies & TV | 11.58× | ||
| 13 | Kelly Osbourne | Music & Radio | 10.72× | ||
| 14 | Taron Egerton | Movies & TV | 10.72× | ||
| 15 | Marlon Brando | Movies & TV | 10.44× | ||
| 16 | Mark Wahlberg | Movies & TV | 9.57× | ||
| 17 | Pedro Pascal | Movies & TV | 9.55× | ||
| 18 | Adriana Lima | Fashion & Accessoires | 8.73× | ||
| 19 | Diane Keaton | Movies & TV | 8.61× | ||
| 20 | Anne Hathaway | Movies & TV | 6.77× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.31× | |
| Convenience Orientation | PREMIUM | 1.59× | |
| Urban Lifestyle | OPEN | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.77× | |
| Healthy Lifestyle | BALANCE | 0.82× | |
| Design Affinity | PREMIUM | 0.88× |
Isabela Merced has an estimated audience of 6,215,307 people in United States, concentrated in California and Texas.
53.7% of Isabela Merced fans are female, 46.3% are male, with an average age of 39.4 years.
Isabela Merced fans show strongest brand affinity for Kiernan Shipka (550.18×), Rodrigo Santoro (184.04×), and Javier Bardem (44.71×) over the country average.
Isabela Merced fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1M), and Florida (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Isabela Merced itself, the audience over-indexes on Rodrigo Santoro (184.04×), Javier Bardem (44.71×), Kate Beckinsale (26.27×), and Diane Keaton (8.61×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Isabela Merced. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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