Light fixture Audience in United States
Light fixture has an estimated audience of 7,107,622 people in United States. 50.8% are female, 49.2% are male, average age 46.8. Top regions: Texas, California, Florida.
The average Light fixture fan in United States is 46.8 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Demographically, the Light fixture audience skews balanced with an average age of 46.8, and over-indexes on personality traits such as Design Affinity, DIY Mentality.
Category: Home & Garden · Type: Topic
Demographics of Light fixture fans
| Metric | Value |
|---|---|
| Female | 50.8% |
| Male | 49.2% |
| Average age | 46.8 |
| Estimated audience size | 7,107,622 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 706,789 | 1.16× |
| California | 680,423 | 0.87× |
| Florida | 473,912 | 0.98× |
| New York | 442,502 | 1.11× |
| Illinois | 274,494 | 1.16× |
| Georgia | 263,036 | 1.2× |
| North Carolina | 248,373 | 1.16× |
| Michigan | 214,427 | 1.15× |
| Pennsylvania | 193,659 | 0.81× |
| Ohio | 190,281 | 0.87× |
| Tennessee | 177,570 | 1.25× |
| New Jersey | 172,183 | 0.95× |
| Virginia | 169,308 | 0.98× |
| Washington | 141,825 | 0.99× |
| Alabama | 131,098 | 1.32× |
| Massachusetts | 129,959 | 0.93× |
| Louisiana | 121,867 | 1.33× |
| South Carolina | 121,469 | 1.14× |
| Minnesota | 119,185 | 1.17× |
| Indiana | 118,351 | 0.91× |
| Arizona | 117,579 | 0.81× |
| Missouri | 117,007 | 1.02× |
| Colorado | 116,776 | 1.04× |
| Maryland | 107,703 | 0.88× |
| Wisconsin | 106,266 | 0.99× |
| Kentucky | 96,557 | 1.08× |
| Oklahoma | 93,992 | 1.19× |
| Oregon | 85,155 | 1.05× |
| Mississippi | 82,972 | 1.42× |
| Arkansas | 78,018 | 1.33× |
| Connecticut | 70,733 | 0.99× |
| Utah | 68,164 | 1.07× |
| Kansas | 57,763 | 1.03× |
| Iowa | 53,667 | 0.92× |
| Nevada | 46,757 | 0.68× |
| Idaho | 40,088 | 1.12× |
| New Mexico | 35,914 | 1.01× |
| Nebraska | 34,523 | 0.97× |
| West Virginia | 26,331 | 0.8× |
| Hawaii | 23,699 | 0.78× |
| Maine | 23,059 | 0.91× |
| New Hampshire | 21,036 | 0.75× |
| Montana | 20,120 | 1.02× |
| Rhode Island | 19,393 | 0.86× |
| Washington, District of Columbia | 16,750 | 0.78× |
| South Dakota | 15,353 | 0.93× |
| Alaska | 13,760 | 0.9× |
| North Dakota | 13,759 | 0.94× |
| Delaware | 13,310 | 0.68× |
| Vermont | 9,746 | 0.78× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.45 |
| DIY Mentality | THRILL | 1.73 |
| Quality Awareness | PREMIUM | 1.6 |
| Luxury Orientation | PREMIUM | 1.53 |
| Sustainability | BALANCE | 1.47 |
| Price Sensitivity | PREMIUM | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.1% |
| Italy | 7.1% |
| United Kingdom | 6.2% |
See Light fixture audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Light fixture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.