Lucy Hale Audience in United States

Lucy Hale logo

Lucy Hale has an estimated audience of 1,896,796 people in United States. 79.8% are female, 20.2% are male, average age 34.3. Top regions: California, Texas, Florida. Top brand affinities: Troian Bellisario, Sasha Pieterse, Emily Osment, Ian Harding, Anthony Ramos.

The average Lucy Hale fan in United States is 34.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Troian Bellisario, Sasha Pieterse, Emily Osment, with strongest over-indexing on Troian Bellisario (90.94× the country average). Demographically, the Lucy Hale audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Lucy Hale fans

Demographic split for Lucy Hale audience in United States
MetricValue
Female79.8%
Male20.2%
Average age34.3
Estimated audience size1,896,796

Audience persona

The typical Lucy Hale fan in United States is more female, around 34.3 years old, with strong Mindfulness tendencies and a notable affinity for Troian Bellisario.

Top regions in United States

Top regions ranked by reach for Lucy Hale in United States
RegionReachAffinity
California234,2691.12×
Texas181,7671.11×
Florida127,1540.99×
New York106,8951.01×
Illinois67,7061.07×
Pennsylvania67,2551.05×
Ohio60,6151.04×
North Carolina60,0481.05×
Georgia56,5710.97×
Michigan51,2141.03×
New Jersey48,5351.01×
Virginia47,7891.03×
Tennessee45,1091.19×
Arizona44,2601.14×
Massachusetts41,3521.11×
Washington40,3671.06×
Indiana35,4871.02×
Missouri33,3501.09×
Colorado31,8161.06×
Wisconsin28,8451.01×
Maryland28,1910.86×
Minnesota27,8541.02×
Alabama27,5731.04×
South Carolina26,3500.92×
Kentucky25,5391.07×
Louisiana23,2890.95×
Oklahoma23,0561.09×
Utah21,5931.27×
Oregon21,5730.99×
Connecticut19,8651.04×
Arkansas17,1461.1×
Nevada17,0720.93×
Iowa16,3831.05×
Kansas15,2421.02×
Mississippi14,1300.9×
Idaho10,3691.09×
Nebraska9,4120.99×
New Mexico8,8150.93×
West Virginia8,1560.92×
Hawaii7,5380.92×
New Hampshire7,0410.94×
Maine6,1460.9×
Rhode Island5,6060.93×
Montana5,1650.98×
Washington, District of Columbia4,3180.76×
South Dakota4,2260.96×
Delaware4,0340.77×
North Dakota3,5920.92×
Alaska3,2650.8×
Vermont2,7390.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lucy Hale audience
BrandAffinityCategory
Troian Bellisario90.94×Movies & TV
Sasha Pieterse87.97×Movies & TV
Emily Osment38.2×Movies & TV
Ian Harding87.45×Movies & TV
Anthony Ramos35.54×Movies & TV
Naomi Scott44.26×Movies & TV
Janel Parrish87.88×Movies & TV
Jonathan Groff35.54×Movies & TV
Ashley Benson58.18×Movies & TV
Mandy Moore29.6×Music & Radio
Keegan Allen93.76×Movies & TV
Tyler Blackburn88.91×Movies & TV
Jake Paul15.89×Internet & Social Media
James Franco16.43×Movies & TV
Victoria Justice20.37×Movies & TV
Misfits (TV series)35.51×Movies & TV
Danica Patrick18.31×Sports
Jenna Ortega5.91×Movies & TV
Jordan Fisher24.98×Movies & TV
Mickie James31.75×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lucy Hale audience
TraitClusterScore
MindfulnessBALANCE1.25
SustainabilityBALANCE1.23
Convenience OrientationPREMIUM1.18
Design AffinityPREMIUM1.17
ExtroversionTHRILL1.16
CreativityOPEN1.15

Worldwide distribution

Worldwide audience distribution share by country for Lucy Hale
CountryShare
United States34.7%
Germany7.1%
United Kingdom5.3%

See Lucy Hale audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Lucy Hale have in United States?

Lucy Hale has an estimated audience of 1,896,796 people in United States, concentrated in California and Texas.

What is the gender split and age of Lucy Hale fans?

79.8% of Lucy Hale fans are female, 20.2% are male, with an average age of 34.3 years.

Which brands do Lucy Hale fans like most?

Lucy Hale fans show strongest brand affinity for Troian Bellisario (90.94×), Sasha Pieterse (87.97×), and Emily Osment (38.2×) over the country average.

Where do Lucy Hale fans live in United States?

Lucy Hale fans in United States are most concentrated in California (reach 234,269), Texas (reach 181,767), and Florida (reach 127,154). These three regions account for the largest share of the active audience.

What other brands do Lucy Hale fans also like?

Beyond Lucy Hale itself, the audience over-indexes on Sasha Pieterse (87.97×), Emily Osment (38.2×), Ian Harding (87.45×), and Anthony Ramos (35.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lucy Hale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.